Advertising campaign planning

Advertising campaign planning article 1 micro-video contest planning book on the theme of "What happened in the Dormitory" In order to create a good and active campus cultural and artistic atmosphere in our school, describe and record every bit of beautiful university life, stimulate college students' interest in video editing, promote students to actively learn computer knowledge and technology, and provide a platform for their talents and creativity, all students are welcome to actively participate.

I. Theme of the event

My university goes from E with you.

Second, the way of activities

Video creation editor

Third, the activity time

165438+1October15-165438+1October 20th

Fourth, the venue

E 1A 108 classroom

Verb (abbreviation for verb) target audience

All the students of Huaihua University

Sixth, the form of participation.

There is no upper limit for the number of entries to be entered by teams or individuals composed of several students in the class. Send the work to the pointing mailbox in the form of email attachment, and indicate "the name of the work, the department, class, contact information of the team leader and members (or personal contact information)" in the email.

Seven, the requirements of the work

1. The theme of the work is beautiful college life and study. You can take photos by yourself, or you can intercept or merge multiple clips from film and television clips, and match the above, pictures, music, sounds and other materials by yourself.

2, the work must have a clear theme, originality, positive content, healthy thinking, can not involve any political color.

This work can be expressed in a humorous way. The works created do not need high standards, but spoofing and plagiarism are strictly prohibited. Once found, the work will be disqualified.

4. The working time is within 15 minutes.

Eight. Overview of activity flow

1. Sign up for the competition as a team or individual composed of several students in the class;

2. After confirming the entry list, we will inform the students to do a simple video editing training, so that the students can better understand how to create videos;

3. All participating students will make and send their works to the designated mailbox during the activity;

4. Excellent works will be selected and rewarded by relevant personnel;

5. Matters not covered in the activity will be notified separately.

Nine. Specific process planning of activities

1. The relevant departments are responsible for publicizing this activity, so that every student knows this activity and how to participate. Specifically, it is to publicize in the class, so that students who want to participate can fill in the form and sign up through individuals and groups. (Students who register collectively can also register individually, and the awards can be repeated, but the works cannot be repeated. )

2. Ask teachers or seniors who are familiar with video editing to give a simple training to students who want to participate in activities but can't edit videos.

3. Designate the students to send the entries to the designated mailbox within the specified time. In addition, the text is accompanied by a brief introduction to the work.

4. Ask the professionals in the Fine Arts Department to carefully judge and grade the works. After winning the prize, send the name of the work and the contact information of the soundtrack author to the organizer.

5 statistics of the first prize and other awards, announced and rewarded. And set up a column on the Sina blog of the hospital for display.

X. Award setting

First prize 1

2 second prizes

Third prize 13

Best feature film award

Best effect award

Best Creative Award

XI。 Award selection criteria

Creative, clear theme, healthy content, clear picture, clear voice, smooth and stable picture, standardized picture.

General Branch, Equity Department and Quality Development Department of Computer Department

Advertising campaign planning Article 2 Party A:

Address:

Company representative:

Party B:

Address:

Company representative:

Through friendly negotiation between Party A and Party B, Party A entrusts Party B to design, plan and implement this project.

According to the Contract Law of People's Republic of China (PRC) and relevant laws and regulations, Party A and Party B, based on the principles of friendship, equality, fairness and mutual benefit, jointly abide by:

Article 1: Name, time and place of the activity.

Activity name:

Activity time:

Location:

Article 2: Term of Agreement

The specific time when Party A entrusts Party B to plan and implement activities: month.

If Party A proposes to continue planning outside this activity period, the fee will be charged separately.

Article 3: Obligations and powers

Party A's responsibilities:

1. Party A is responsible for confirming or proposing amendments to various project planning schemes provided by Party B;

2. Party A shall be responsible for the following matters:

(1) Party A is responsible for inviting guests.

(2) Party A is responsible for the invitation of the internal leaders of the company and related arrangements.

(3) Party A is responsible for putting forward clear activity objectives and related requirements.

Party B's responsibilities:

1. Party B is responsible for providing the design scheme and design concept and submitting them to Party A for confirmation;

2. Party B shall provide the final draft required by Party A according to the design scheme confirmed by Party A in writing;

3. Party B shall be responsible for the following matters:

(1) Party B is responsible for the planning, execution, production and construction of the overall effect of the event site.

(2) Party B is responsible for leasing the equipment needed for the activity.

(3) Party B is responsible for installing the audio-visual equipment on site (the local authorities are responsible for the power and network installation on site).

4. Party B is responsible for the safe implementation of the matters it is responsible for in Paragraph 3 of Article 3, as well as the use responsibility of related equipment, sites, instruments and equipment.

Article 4: Activity Planning Fee and Payment Method

1. Total cost: RMB (in words)

Down payment (50%): □ cash payment □ bank transfer □ lump sum payment.

Account name:

Account number:

Bank of deposit:

2. After the activity, Party A shall settle the balance within 3 working days (pay first, then invoice).

3. Annex I shows the cost budget list of this activity.

4. The implementation of the activity shall be carried out according to the planning scheme confirmed by Party A. If the planning scheme is adjusted according to the actual situation, it shall be confirmed by Party A in writing in advance, and both parties shall settle accounts according to the adjusted budget and actual expenses. If Party A proposes an adjustment, it shall be made in written form, and both parties shall confirm the corresponding cost changes of the adjustment. If Party A fails to propose and determine the expenses in writing, or the adjustment proposed by Party A is actually inoperable (including lack of time), Party B has the right to implement it according to the original plan and collect the previously agreed amount.

Article 5: Liability for breach of contract

1. If Party A fails to give the necessary instructions, confirmation and approval in time, fails to perform the obligations stipulated in this agreement, and has other behaviors that make this agreement impossible to perform, it shall bear the liability for breach of contract and pay Party B 5% of the total amount of this agreement as liquidated damages.

2. If Party A delays the payment of the materials required by Party B, resulting in Party B's delay in submitting the design scheme, Party B will not be liable for breach of contract and will not affect Party A's timely payment.

3. If Party B fails to submit the design scheme according to the requirements of this agreement, or fails to provide services according to the attached work schedule, and the quality of the products and services provided does not conform to this agreement, Party B shall pay Party A 5% of the total amount of this agreement as liquidated damages.

4. Party A shall pay the expenses to Party B according to the time and settlement method agreed in this agreement. Except the advance payment, Party A shall pay Party B a late payment fee of 0.5% of the total cost for each day overdue.

Article 6: Force Majeure

"Force majeure" refers to natural disasters (including fires, floods, accidents and earthquakes), strikes, riots or disturbances, embargoes, wars, any future laws, orders, regulations or other government actions. If Party B's performance of this contract is organized, restricted, delayed or interfered by force majeure, Party B shall be exempted from the responsibility for delaying or organizing partial performance. However, Party B shall take reasonable measures to avoid or eliminate the reasons for non-performance, and once these reasons are eliminated, Party B shall continue to perform the terms of the contract that was forced to be interrupted.

Article 7: Non-competition

During the validity of this agreement, Party B shall not provide public relations consultation, planning and related services to any direct competitor of Party A. ..

Article 8: Obligation of confidentiality

1. Without permission, Party B shall not disclose any contents of the terms of this Agreement, the signing and performance of this Agreement, and any information of the other party and its affiliated companies obtained through the signing and performance of this Agreement (except legal, accounting, commercial and other consultants and employees of both parties) to a third party.

2. Party B promises to keep confidential the information (including all personal information of the guests) and other business secrets provided by Party A for the performance of this Agreement, and take all reasonable measures to prevent the information it accepts from being distributed, disseminated, disclosed, copied, abused and contacted by irrelevant personnel.

3. However, the confidentiality obligation of this Agreement does not involve the following information and materials:

(1) Information and materials made public through no fault of Party B.

② Information that Party B can obtain from a third party and does not undertake confidentiality obligations.

(3) Party B can prove the information it already knew before signing this contract, but it does not undertake the obligation of confidentiality.

4. After the termination of this agreement, this confidentiality clause still has legal effect for one year.

Article 9: Intellectual Property Rights

Party B shall ensure that the services it provides, including but not limited to promotional materials and activities, do not infringe the intellectual property rights of third parties such as copyrights, patents and trademarks. If a third party brings an infringement lawsuit against Party A for the above reasons, Party B is obliged to assist Party A. If losses are caused to Party A, Party B shall also compensate Party A for the losses according to law.

Article 10: Legal Relationship

1. Party A and Party B hereby confirm and agree that Party B will only provide services to Party A as an independent contractor of Party A according to the terms of this agreement. Party B shall not and has no right to show that he is a branch, director, personnel or employee of Party A. ..

2. This Agreement does not constitute or is deemed to constitute, express or imply any labor-capital partnership between Party A and Party B. ..

Article 1 1: About annexes and others.

The annex 1. is an integral part of this agreement.

2. There are several annexes to this agreement, and each annex will take effect after being signed and approved by Party A. ..

3. In case of any dispute over the validity, interpretation or execution of this contract or any of its annexes, both parties shall first settle the dispute through friendly negotiation. If the dispute cannot be settled in this way within 30 days after one party sends a notice to the other party to start negotiation, either party may submit the dispute to the competent court in the place where the contract is performed or signed.

4. This contract is made in duplicate, one for each party, with the same legal effect.

5. This contract shall be signed and sealed by authorized representatives of both parties, and shall come into effect as of the date of signing.

6. If Party A fails to pay in time, it shall pay the corresponding late payment fee to Party B from the payment time agreed in this contract.

Party A: (Seal) Party B: (Seal)

Representative: representative:

Date: Date:

Advertising campaign planning 3 I. Forms and steps of activities

Activity purpose:

Establish a warm and loving image of XX through activities to promote and exceed the expected sales target. Increase sales, expand popularity and deepen consumers' impression of the product.

Product name: XX tissue

XX facial tissue, 100% imported wood pulp, virgin wood pulp, delicate and flexible paper, white and high quality, strong water absorption. Suitable for all kinds of people.

Activity time: August 20xx1June-August 30th.

Activity stores: all shopping guide outlets in XX area.

Target audience: housewives, students and the elderly.

Activity theme: XX paper, XX love.

Activity promotion: conduct large-scale outdoor promotion activities around the store to promote XX products (6 outdoor publicity vehicles for 3 days) (time: 18-20).

Activity content:

1. Model catwalk: (Showing the advantages and features of products). At the same time, the free distribution of wettable handkerchief paper was carried out at the store site, and XX paper towels for public interactive gift activities were brought to everyone.

2. Powerful singers: performing on the same stage. (The actor performs in the uniform of XX advertising T-shirt)

3. Sketch performance: make a wedding dress with XX paper and wear it on the actress, and the actor will perform the wedding ceremony of the Republic of China to attract the attention of consumers around the store and achieve the purpose of publicity.

4. Lucky draw: Lucky draw (after 20 yuan buys XX series products, only one lucky draw can be made with the cash register receipt).

Grand Prize (1): Buy as many XX products as you want.

First prize (2): a cup with XX logo and a bag of XX paper towels.

Encouragement Award (7): A key chain with XX logo.

5. On-site answer: Understand the knowledge of XX products, deepen your deep impression of this product, and give XX paper towels for free if you answer correctly.

6. Dance performance: increase the entertainment and humor of the scene.

7. Tug-of-war: Tug-of-war will be conducted in XX outfield at the store site.

Stage construction site layout, large audio equipment rental, advertising banners, rainbow doors, live hosts, hostesses, huge backstage design and production, video recording.

cost budgeting

timetable

Advertising Campaign Planning Part IV "Beautifying Campus" Campaign

Young Volunteers Association Green Pioneer Team

20xx 65438+7 00 10 month

I. Background of the event

Recently, small advertisements on campus have been overwhelming, which has seriously affected the campus environment. In order to enhance the students' awareness of loving labor, further deepen the concept of loving school glory, guide and educate new students to join the ranks of beautifying campus, and create a more comfortable and warm study and living environment for teachers and students, our team decided to carry out small advertisements to clean up campus psoriasis.

Second, the theme of the event

"Love my western workers and beautify the campus"

Third, the activity time

20xx 65438+ 10 month 13 (Sunday)

Fourth, the venue

Xi university of technology weiyang campus

Verb (short for verb) participant in an event.

The green vanguard of the Youth Volunteers Association has 30 members.

Pre-planning of intransitive verbs

1. Five days before the activity, notify the group leaders to discuss the activity plan and exchange opinions.

2. Hold an internal meeting two days before the activity to discuss the activity plan and determine the number and content of the activity.

And division of activities

3. The day before the activity, the heads of each group went to the activity site to find out the main location of the small advertisement.

Seven. activity

1. Clean up advertisements on ATMs, billboards, walls and telephone poles.

Please ask the school radio station to report the activities and call on everyone to start from themselves and protect the campus environment.

Eight. Activity flow

1, 10, 13 (Sunday) at 2 pm, all activists will gather at the entrance of the canteen to count the number of people.

Numbering and issuing tools.

2. The person in charge of the activity speaks and notes.

3, according to the previous division of labor, divided into four groups, respectively, to the teaching building publicity column, canteen door publicity column,

Around the dormitory and near the small east gate, split up, remove small advertisements and hang warning signs. The activity lasts about 2 hours.

4. The team leaders will lead the team back to the canteen door at the appointed time to count the tools.

The person in charge summarizes the simple activity, and the activity ends here.

During the activity, the propaganda department will collect photos to prepare for the activity summary.

Nine, matters needing attention

1. Volunteers participating in the activity must abide by the activity discipline and ensure that the activity is carried out in an orderly manner.

2, pay attention to personal behavior, pay attention to maintain the image of volunteers, volunteers should wear clothes and hats.

3. Pay attention to the safety of "knife and shovel" players

4. All applicants must attend on time, without special circumstances. Please consider carefully before registering. Don't be late at will.

Arrive, be absent, leave early. All participating volunteers must persist until the end of the activity.

5. All participating members must obey the unified scheduling of the event organizer and actively cooperate with the work of the activity group.

Weaver's job

6. Each team should bring their own brooms and dustpans, and the garbage generated by the activities should not be left at the scene. When I left,

Must be cleaned up;

7. To prevent accidental injuries during cleaning, remind everyone of the use of tools before work.

With a band-aid.

8. Because it is an outdoor activity, pay attention to wearing clothes suitable for activities; The weather is getting cold, please take precautions.

Cold and warm working

X. Activity budget

Steel ball (10) 10 yuan

Small shovel (20) 60 yuan

Gloves 15 15 yuan

Band-aid (10) 5 yuan

Wet wipes (5 pieces) 10 yuan

Total: 100 yuan

XI。 Accident treatment plan:

(1) Be sure to have backup personnel and be clear about all aspects of this activity. When the original participants can't attend because of something, they should be replaced in time to avoid delaying the activity.

(2) In case of rainy days or other bad weather, the event will be postponed.

Attachment: List of each group and the person in charge of each group.

Note: The heads of each group are indicated in bold type.

Young Volunteers Association Green Pioneer Team

20xx 65438+7 00 10 month

The fifth part of advertising campaign planning I. Activity background:

In the 2 1 century, with abundant talents and increasingly severe employment situation, good creativity, as the key to self-improvement and promotion, has been paid more and more attention. As a contemporary college student, besides having solid professional knowledge, good advertising planning ability is also indispensable. Undoubtedly, the learning activity of advertising creativity (theory) is a good way to cultivate students' advertising planning ability and enhance advertising creative thinking and innovative thinking. Holding this activity will play an important role in promoting students' creative thinking in advertising and improving their comprehensive quality.

Second, the theme of the event:

"Cultivate advertising appreciation ability, improve advertising creative thinking ability, learn to find business opportunities from ordinary life, and learn to capture the details of life."

Three. Time and place of activity:

Time: 7: 00-9: 00 pm on February 12.

Venue: Academic Lecture Hall of Shuxiangge

Four. Organizer:

Association Federation, Entrepreneurship Association, Law School League Committee, Student Union.

Verb (short for verb) Target audience:

Key members of the Association, members of the Law School Student Union, members of the Law Society, all members of the Entrepreneurship Association, and college students interested in creative advertising and entrepreneurship.

Activity mode of intransitive verbs: This activity focuses on enjoying advertising videos. During the activity, Sina's concept of meager profit interaction will be used for the first time to open the interactive link at the event site and boost the atmosphere at the scene. Advertising video will analyze the essence and soul of advertising from eight aspects: creativity, spoof, emotion, public welfare, classic love, star effect, brand advertising and visual effect of game advertising.

Seven. The specific process of the event: 1. Sun Qingqing, the host of the event, introduced the guests attending the event tonight, the background, theme and methods of the event.

2. Dai Xiao, President of China Entrepreneurs Association, made an opening speech.

3. Speech by He Dalong, President of Law School Student Union.

4. Speech by Dong Zhiwei, Vice Chairman of the School Student Union and Executive Director of HKCSS.

5. Sun Qingqing, the host of the event, briefly introduced the advertisement in the first link, and then played the advertisement in the creative link and the advertisement video to analyze the essence and soul of the advertisement from eight aspects: creativity, spoof, emotion, public welfare, classic love, star effect, brand advertisement and visual effect of game advertisement. Sina's concept of meager profit interaction will encourage viewers to express their feelings through mobile phone short messages after every link of advertisement appreciation for the first time, and after the second link of advertisement appreciation, select several real and representative audience short messages to read and realize on-site interactive communication.

6. In the middle of the advertising video appreciation activities, the learning link of advertising creative pictures is carried out to stimulate the audience's visual experience. (Beautiful posters, banners and pictures of sponsors' activities can be interspersed in the middle)

7. Continue to enjoy the advertising video until the end. Representatives of law schools and entrepreneurial associations comment on creative advertising videos, and put forward their own feelings, opinions and opinions, so that everyone can communicate with each other.

8. Select the short messages that actively participate in the interactive activities tonight, and reward the' audience' who actively participate in the activities by sampling. And invited the guests that night to present awards to the winning audience.

9. Finally, representatives of audience, China Social Science Federation, Law Society and Entrepreneurship Association made concluding remarks.

Eight. Activity promotion plan:

1. activity banner: two banners, the content of which is "advertising creativity (theory) learning activities" (hung in front of the material chemistry building and the three dormitories of the law school of this department)

2. Five hand-painted posters were posted in five locations: Huixinyuan canteen, Shuxiangge canteen, the publicity column opposite the school ATM, and the publicity columns of three and eight dormitory buildings. Color printing posters were posted on the exhibition board and displayed at the intersection of the management building. (Classic advertising creative pictures can be selected for hand-painted and color-printed posters)

3. The promotion time of the event is 65438+February 8th-65438+February 2nd.

Nine. Event prize setting: prizes will be distributed through the points of sponsors' products or coupons on the night of the event.

X. activity budget: Banner: 4*6*2=48 yuan.

Data copying fee: about 12 yuan.

Mineral water: 10 yuan

Event prizes: around 40 yuan.

Sponsorship transportation fee: about 10 yuan.

The estimated cost is about 120 yuan.

Article 6 of advertising campaign planning 1. Company profile:

Yangjiang Chuangfu Advertising Co., Ltd. is a professional advertising company integrating brand activity planning and execution, advertising creativity and release, real estate marketing promotion, online marketing advertising, product channel promotion planning of manufacturers, campus advertising planning, celebration and exhibition projects, exhibitions and other businesses. Companies adhering to the "multi-perspective marketing level, modern marketing concepts, market-oriented media services" business philosophy. From wonderful activity creativity to meticulous activity execution, advertising activities have become the focus of public attention and sales. Since its establishment, the company has been adhering to the principle of "honesty-based, winning the trust of the people and creating specialties", serving large, medium and small enterprises and winning unanimous praise from customers and people in the industry. Based on the principle of professional operation in good faith and on the basis of continuous self-improvement, the company uses superior resources to provide the best advertising services for large and medium-sized enterprises such as government agencies, public welfare organizations and commercial enterprise manufacturers.

Second, the company's advantages

1. Specialty: The planning and execution team of the company originally belonged to the senior management and executive director of Guangzhou professional event planning advertising company, and has more than 100 experience in planning and executing large-scale event projects.

2. Accurate and efficient: localized, close to the consumer market, master the latest and most comprehensive dynamic information of this group, accurately plan the appropriate promotion plan, and quickly complete the indicators of the activity project.

3. Resource network: grasp the most extensive resources of high-consumption groups, integrate the layout of TV media, online media, outdoor advertisements, bus advertisements and square roadshows, and provide an advertising service system.

4. One-stop advertising service: it will be applied to real estate, furniture, garage, hardware factory, hotel catering, fast-moving consumer goods and other fields. Through the scientific and meticulous service system, the "product complete solution" is fully customized from the aspects of market analysis, product positioning, advertising design, packaging strategy, promotion planning and follow-up service.

Third, long-term cooperation customers:

Real estate developers: Evergrande Real Estate, Poly Real Estate, Vanke Real Estate, Agile Real Estate, Yuexiu Xinghui Wenhua, etc.

Furniture and building materials: office furniture, Shunde home, hotels, hardware, countertops, door panels, lighting, bathrooms, etc.

FMCG: Coca-Cola, Pepsi, Red Bull, Wang Laoji, Mengniu, Master Kong, Yili Pulse, etc.

Digital products: Apple, ASUS, Samsung, Nokia, Sony Ericsson, Canon, Coolpad, ZTE, Tianyi, etc.

Large-scale stores: Gome, Suning, RT Mart, Nanda Department Store Chain, Causeway Bay, Xinyijia, Huang Jian, etc.

Education and training: primary and secondary school training institutions, computer training, design training, English training, one-on-one tutoring, etc.

Daily necessities: LG bamboo salt, Ponzi, Rejoice, Olay Colgate, Weiting depilatory cream, Watsons, etc.

Online games: Shanda Games, Netease Games, tencent games, Journey Network, Perfect Time and Space, Motor Racing, etc.

Financial banks: China Bank, China Industrial and Commercial Bank, China Construction Bank, China Merchants Bank, China Guangfa Bank, Rural Commercial Bank, etc.

Automobile 4S stores: Volkswagen, Dongfeng Nissan, Mercedes-Benz, BMW, Audi, Haima, Toyota, Dongfeng Kia, etc.

Fourth, advertising cooperation and contact.

Contact information: * * Manager Deng

Company address: No.214, Xinjiang Road, Jiangcheng District, Yangjiang City (opposite to Golden Supreme KTV)

Article 7 of advertising campaign planning I. Overview of activities

Theme: The Great Test of Creative Advertising

Activity time: 65438+February 7th (preliminary round)

65438+February 9 (final)

Venue: Room 407, Building A (preliminary) Room 4 12, Building A (final)

Organizer: Youth League Committee of Chinese Department

Co-organizer: Media Education Association

Activity background and purpose: to cultivate students' oral expression ability and adaptability, and to stimulate creative inspiration.

Second, the activity operation plan:

Early publicity work:

1. Make posters and publicize them on the bulletin boards of Yayuan and various departments.

2. Two posters, posted in front of Yayuan and the old hotel, will be posted on Monday. Five simple red posters.

3. Publicize on the blog website of Media Education Association.

4. Go to each class to publicize.

Third, the activity process:

Preliminaries:

The first link:

1. Send 50 simple advertising words on the spot, and players have 5 minutes to recite them on the spot.

2. Questions and answers are in the form of competitive answers. The host reads the advertisement and says that the players start the competition.

Those who stand up and answer directly without saying the number are regarded as giving up the right to this question, and those who answer correctly are scored according to the number. If there is any phenomenon of re-division, all of them will go to the second link.

The second link:

1, advertising knowledge quiz, in the form of quiz, players stand up and read their numbers, and then start the game, and those who don't say numbers don't get points.

2. Select the five classes with the highest final score for the rematch.

Rematch:

The first link: the contract imitates the advertising words and draws lots.

Draw lots on the spot to decide the topic and serial number. Then watch the broadcast advertising lines on the spot according to the serial number, remember the advertising lines, and then perform according to this advertisement. (1 group is limited to 5 minutes, and 5 groups ***25 minutes)

The host began to introduce the next link, summed up the performance of the students on the court in three sentences with his own examples, and expressed his expectation for the next link in three sentences.

The second link: creative summary of three sentences

The contestants summed up the performance of the last imitation advertisement in three sentences, and provided two choices and one summary on the spot. (The content of the first sentence and the third sentence is not limited. It can be a summary of expressing one's cooperation with the other party, expressing one's expectation for the next step, and summarizing one's shortcomings in previous performance.

Second, create three sentences to express your feelings about family, friendship or love. Both sides can send a representative to explain three sentences, or they can say three sentences to each other to summarize the last round of performances. )

-Next, the host said the process of the next activity. The contestants take the stage to extract the serial number and title of the next link and introduce the inserted advertising sketch. At this time, the contestants do a good job of the topic and strive for time to prepare under the stage.

-An advertising sketch performed on the stage.

The third link: product creative advertising words

Use the props and articles provided at the scene to explain the extracted advertising words according to the serial number. Both of them discuss and perform creative advertising words according to the extracted goods. 5 minutes for each group and 25 minutes for each group.

Fourth, the scoring criteria:

Teachers and judges grade the contestants according to their performance.

The first link is 40 points, the second link is 20 points, and the third link is 40 points with a score of *** 100.

Verb (abbreviation for verb) prize setting:

First prize 1.

2 second prizes.

Second prize.

Sixth, the later work:

Clean the site and return the key to the office.

Media education association

Xx year xx month xx day