Restaurant New Year’s Eve Event Plan

In order to ensure that the event goes smoothly, it is often necessary to formulate an excellent event plan in advance. The event plan is a written plan that is formulated after comprehensive consideration of factors related to the event. How should we write an activity plan? Below is the restaurant New Year's Eve activity plan (selected 6 articles) that I have compiled for you. Welcome to read, I hope you will like it. Restaurant New Year’s Eve Activity Plan 1

1. Overall Goal

Through Christmas and New Year’s planning activities, expand the restaurant’s popularity, strengthen emotional connections with business customers, and guide residents in surrounding areas catering consumption, thereby achieving certain economic and social benefits.

2. Planning content

(1) Arrangements for Christmas and New Year’s Day activities

Smashing golden eggs

Date: January 20xx 1st - January 10, 20xx

Time: 12:00 to 13:00 noon, 18:00 to 21:00 in the evening

Event location: South lobby of the restaurant< /p>

Form: Entertainment activities drive guest room catering promotions

(2) New Year’s Day publicity arrangements

TV stations, radios, newspapers, leaflets, mass text messages, and city LEDs publicity.

1. Media: "Zhangjiakou Daily", "Zhangjiakou Evening News", "United Information", Zhangjiakou Radio Station, promotional leaflets, mass text messages, etc.

2. Publicity methods: event introduction, program highlights, news follow-up interviews, event special reports, event recording reports, venue pictures and text reports, etc.

3. Publicity time: December 26, 20xx - January 10, 20xx

4. Publicity frequency:

(1) Newspaper: " "Zhangjiakou Daily" will be announced once and each activity will be introduced once. "Zhangjiakou Evening News" announced once, and published news reports and on-site pictures a total of five times. (Follow-up) "United News" reported highlights and news three times to strive for front-page publicity.

(2) Zhangjiakou Radio Station: With the theme of "Christmas Masquerade", a program to promote Zhangjiakou International Hotel is launched, 5 times a day, 20 seconds each time.

(3) Zhangjiakou International Hotel website and WeChat platform broadcast relevant news, introduce the overall situation, and coordinate with more than five promotional pictures. Restaurant New Year’s Eve Activity Plan 2

Activity time: 21:00 on January 1 (soliciting opinions)

Activity theme: “Celebrate New Year’s Day in 20xx, love me XX” < /p>

Purpose of the event: To celebrate New Year's Day in 20xx, strengthen communication among hotel employees and enhance the cohesion of the hotel. The Lido Holiday Hotel office decided to hold a New Year's Day party with the theme of "Celebrate the New Year's Day of 20xx, Love Me XX" at 21:00 on the evening of January 1, 20xx in the hotel staff restaurant to showcase the talents of our Holiday Inn employees Provide a broad stage, and I hope that through this party, everyone can work together to do a better job, make more contributions to our "home", and also offer a generous gift to Holiday Inn XX in 20xx. The following arrangements are now made for the planning and preparation of the party: (Note: All departments of the hotel are required to produce programs) Program list:

1. Host’s opening remarks: First of all, I would like to thank all the guests for coming. New Year’s Day is a new year At the beginning of the new year, I wish you all a happy New Year's Day party. Dear leaders and colleagues: Good evening, everyone! Time flies, the stars change, and the glorious 20xx is about to pass. , 20xx, a year full of hope and challenges, has quietly arrived. Our Holiday Inn employees gather here to celebrate the upcoming New Year's Day!

2. Introduce the guests

Speech by Holiday Inn leaders (soliciting opinions)

3 , Program begins

Scene layout:

1. In order to improve the participation and competitiveness of the game, the scene will be divided into six groups according to the placement of tables and chairs.

2. While the party was in progress, service staff took trays to add fruits, drinks and snacks for everyone.

Game items:

Beat the drum and pass the ball. It is carried out 6 times. The specific number is determined by the host according to the number of people present and the atmosphere at that time. The scene starts with exciting drum music (you can consider using live background stage drum music). Balloons are passed among the audience with hand claps. If the music suddenly stops, whoever the balloon is passed to or the balloon is popped must perform a short show on the stage. . If a balloon falls into the field during the process and a dead ball is formed, the last person who touches the balloon also needs to perform a show (the host must pay close attention here, otherwise he may not be able to explain clearly). In the end, these 6 people performed the show alone.

Props: drums, 6 balloons, program notes

Prize budget:

Everyone who performs the show will receive prizes, prizes (towels, toothpaste, toothbrushes , soap, shampoo),

Budget:

Balloons (￥) Food (sugar, sunflower, peanut￥), Prizes (￥) Banners (￥), etc. Budget About 350 to 400.

A. Photos of the distinguished guests participating in the event with calligraphers and painters

B. The style of the hotel (employees, bosses, social activities, such as leader visits, donations Receipts, enlarged samples, honors, etc.)

C. Photos and testimonials of the VIPs interviewed (the interviewer agreed to do this)

Back cover: Same as the front cover, plus address, phone number, website , email, QQ and other contact tools printing quantity: all participants must have. Others are subject to availability. Restaurant New Year's Eve Activity Plan 3

1. Purpose of Double Festival Promotional Activities

To carry out a series of restaurant environment atmosphere creation, discounts and on-site interaction and other promotional activities during Christmas and New Year's Day Content, to achieve the purpose of increasing the restaurant's operating sales revenue during the Double Festival, while improving the restaurant's brand awareness in the region, in the minds of consumers, especially in the minds of family consumers, a good corporate image and high-quality products and services, for The hotel restaurant will prepare customer resources for subsequent promotional activities such as New Year's Eve dinner and Lantern Festival.

2. Double Festival Promotion Time

December 24, 20xx (Wednesday X) to January XX, 20xx (Wednesday)

Wednesday , Double Festival promotion theme

Christmas theme: Blue Dream Christmas, Passionate Restaurant

New Year’s Day and New Year theme: New Year, new atmosphere, great feedback from restaurant New Year customers

< p> 4. Contents of Double Festival Promotional Activities

Activity 1 "Celebrate Christmas and Welcome the New Year" Thematic Cultural Wall

On one side of the restaurant lobby, a special theme of "Celebrating Christmas and Welcome the New Year" is created The cultural wall is a special way to decorate the festive atmosphere of the hotel restaurant. The entire cultural wall is hung with snowflake pendants, Santa Claus statues, golden garlands, small stars, etc., and beautiful poems are also posted to add to the fun. Employees write their Christmas blessings and New Year's expectations on the cultural wall. Customers can also write their own messages on it. The active cultural atmosphere makes everyone more confident when the New Year arrives.

Activity 2: Christmas choir singing to send blessings

The restaurant staff formed a Christmas choir to send Christmas Eve blessings to every guest who came to the restaurant in the restaurant lobby and other areas. Color-themed blue lights, blue spheres, blue shuttle spaces, and Christmas red plants form a wonderful and imaginative picture, with a blue ocean everywhere. That night, the Christmas choir shuttled between the Christmas party banquets. They were dressed in red and white robes, and their joyful songs floated in the sky, bringing a touch of warmth to this year's crisp Christmas Eve. Restaurant New Year's Eve Activity Plan 4

1. Purpose of Double Festival Promotional Activities

To carry out a series of restaurant environment atmosphere creation, discounts and on-site interaction and other promotional activities during Christmas and New Year's Day Content, to achieve the purpose of increasing the restaurant's operating sales revenue during the Double Festival, while improving the restaurant's brand awareness in the region, in the minds of consumers, especially in the minds of family consumers, a good corporate image and high-quality products and services, for The hotel restaurant will prepare customer resources for subsequent promotional activities such as New Year's Eve dinner and Lantern Festival.

2. Double festival promotion time

December 24, 20XX (Friday) to January 3, 20XX (Monday)

3. Double Festival Promotional Theme

Christmas theme: Blue Dream Christmas, Passionate XX Restaurant

New Year’s Day and New Year Theme: New Year, New Weather, XX Restaurant’s New Year’s Customer Feedback

4. Contents of Double Festival Promotional Activities

Activity 1 "Celebrate Christmas and Welcome the New Year" Thematic Cultural Wall

On one side of the restaurant lobby, a specially produced "Celebrate Christmas and Welcome the New Year" The thematic cultural wall uses this special way to decorate the festive atmosphere of the hotel restaurant. The entire cultural wall is filled with snowflake pendants, Santa Claus statues, golden garlands, small stars, etc., and beautiful poems are also posted to add to the fun. The hotel restaurant Employees write their Christmas blessings and New Year's expectations on the cultural wall. Customers can also write their own messages on it. The active cultural atmosphere makes everyone more confident when the New Year arrives.

Activity 2: Christmas choir singing to send blessings

The restaurant staff formed a Christmas choir to send Christmas Eve blessings to every guest who came to the restaurant in the restaurant lobby and other areas. Color-themed blue lights, blue spheres, blue shuttle spaces, and Christmas red plants form a wonderful, imaginative picture, with a blue ocean everywhere. That night, the Christmas choir shuttled through the Christmas party. They were dressed in red and white robes, and their joyful songs floated in the sky, bringing a touch of warmth to this year's crisp Christmas Eve. Restaurant New Year's Eve Activity Plan 5

1. Purpose of the activity:

In order to thank new and old customers for their strong support to our hotel, we will use the favorable business opportunities of New Year's Day to give back to us New and old customers, in order to stimulate their continued consumption, in order to achieve a stable increase in the turnover of our restaurant, and ultimately achieve better profit goals.

2. Event time: January 1, 20xx

3. Event location: Chinese and Western restaurants and guest rooms

4. Theme slogan: Meet in 20xx , gather at Regent

5. Activity content:

(1) Western food:

1. Customers who consume Western food on New Year’s Day will receive Olympic gifts A commemorative card (made by yourself).

2. Customers who spend more than 300 yuan at one time on New Year's Day will receive a Western-style breakfast coupon for one person.

3. Customers who spend more than 600 yuan at one time on New Year's Day will receive a discounted room coupon (with this coupon, you can get a 40% discount on the retail price).

(2) Chinese food:

1. Customers who spend money on Chinese food on New Year’s Day will receive an Olympic commemorative card.

2. Customers who spend 500 yuan in the Chinese restaurant hall on New Year’s Day will receive a Western-style breakfast coupon.

3. If you spend XX yuan at one time on New Year’s Day, you will receive a VIP card as a gift.

4. If you spend 3,000 yuan on Chinese food at one time on New Year’s Day, you will get a free standard room for one night.

5. Spend XX yuan at one time on Chinese food on New Year’s Day.

1. Event advertising methods:

1. Advertising:

(1) Three pop billboards: one in the lobby, one at the entrance of Chinese food, and one for Western food Entrance piece. Place a banner on the hotel door.

(2) Design and produce 1,000 color leaflets (specific content samples are attached).

(3) Design and produce Western breakfast coupons (Western food comes with breakfast coupons).

(4) Design and produce room coupons.

(5) Design and produce cash coupons.

2. Word-of-mouth publicity: Sales department and sales department, with the sales department as the main one and each sales department as the supplement.

3. SMS promotion: The managers of the sales department and sales department will use mobile phone text messages to send information about the event to customers to achieve publicity and attract customer consumption.

6. Venue layout:

1. Restaurant periphery:

(1) Green plant area directly opposite the gate.

(2) Red lanterns are hung at the hotel entrance and the side door of the Western restaurant to set off the festive atmosphere.

(3) Directly opposite the hotel door, make a "Happy New Year" decoration.

2. Lobby:

(1) Three "x" display racks are placed in the restaurant lobby

(2) Based on the original Christmas house, decorated with " Haibao"

7. Division of responsibilities and completion time:

1. Commander-in-chief: President x

2. Chief execution and coordination: Vice President x< /p>

3. Setup (completed on December 28, 20xx): Marketing Department, all departments cooperate.

4. Planning and publicity (completed before November 30, 20xx): The Marketing Department is responsible for the design and production of various advertising and coupons.

5. Procurement (completed before December 1, 20xx): The Finance Department is responsible for the purchase of items for this event, and the art team will follow up.

Note: Expo tickets need to be followed up and implemented by the Finance Department to ensure that the tickets can be delivered to guests smoothly on the same day.

8. Purchase order:

1. Some Haibao products; 2. Some World Expo souvenirs;

3. Some World Expo tickets (reservation required in advance);

4. Three "x" display racks;

5. One label;

6. Colorful leaflets.

9. Cost budget:

1. Some Haibao items cost about 650 yuan;

2. Some World Expo souvenirs cost about 1,000 yuan;

3. Several tickets to the World Expo are about 3,000 yuan;

4. Three "x" display racks are about 180 yuan;

5. One piece of cloth label is about 70 yuan;

6. Color leaflets cost about 550 yuan.

Total: 5,450 yuan. Restaurant New Year’s Eve Activity Plan 6

Activity Time: January 1st

Activity Theme: Meet on New Year’s Eve

Activity Content:

< p> 1. Scene layout:

A. Door: A waiter dressed as Santa Claus stands at the door to greet guests. The greeting must be 'merry christmas!' When meeting children under 10 years old, Guests are given a piece of fruit candy.

B. Lobby: Place a Christmas tree in the center. The Christmas tree should be large and consistent with the lobby space. There must be twinkling lights on the tree to attract the attention of guests.

C. Glass doors and windows: Paste Christmas paintings such as: snow scene, Santa Claus, etc. (available ready-made at boutique wholesale markets)

D. Restaurant: Waitress wearing a Christmas red hat , first serve a plate of unique Christmas snacks to each table of guests. The snacks mainly include cakes and biscuits, or they can also be popular hotel specialty snacks, surrounded by various candies. You can also hide a mascot with prizes in the plate. Different mascots can receive different Christmas gifts at the service desk

E. Aisle: Use red paper to tie small lampshades, every one meter Hang one for five, and hang two rows along the aisle.

2. Creation of store atmosphere

The square in front of the door can set up such a scene: a villa city house stands on the snow, surrounded by rich Christmas trees and a In the beautiful garden, the whole house is illuminated with yellow warm lights. Through the window, you can see a family, happily busy preparing for the Christmas party, carefully decorating the Christmas tree, Santa Claus is quietly climbing up the chimney, and melodious music comes from the Christmas tree. The house floated out. The whole scene is quiet and cheerful, with movement and stillness, lifelike and full of interest. Note: Music is indispensable, adding dynamics to the whole scene. You can play some classic tunes.

The waiters and cashiers all wear red Christmas hats to set off the festive atmosphere and stimulate customer consumption.

Demarcate a Christmas merchandise area to display various Christmas gifts. Christmas trees are lined up in a row, equipped with various lights, decorations, etc., plus posters, music, etc. to create a Christmas atmosphere and transform the hotel into a A paradise for Christmas parties.

3. Promotional Activities

(A) Carnival Hat Festival! Various hats for men, women and children with novel styles and bright colors are on display! Let you enjoy the warm winter while adding a touch of beauty The style! Instructions for operation: In the cold winter, hats are an indispensable item to keep out the cold, and they are increasingly becoming a major embellishment of fashionable young people's clothing. In hat exhibitions, red Christmas hats can be highlighted, which not only enhances the festive atmosphere, but also drives the sales of other hats through Christmas hats.

(B) Gloves will be given when ordering a meal. If you order a meal of 1,200 yuan or more, you will get a pair of gloves as a gift (the gloves are worth about 5-10 yuan) with your shopping receipt. There are also small gifts hidden in the gloves. Operation instructions: Gloves are also an indispensable anti-cold item for people. Giving gloves when shopping is more practical for customers. Hiding lottery tickets in gloves is another novel promotion method. It is similar to the way Western children get gifts in stockings at Christmas. Different approaches but similar results.

Note: Shopping gifts can also include some fashionable desk calendars, Christmas gifts, peace charms (peace charms are given on Christmas Eve), etc.

4. Contact foreign students.

A. Organize programs. We went to Black University, University of Technology and other universities to contact more than 10 international students from European and American countries, invited them to participate in our activities, performed performances with everyone in the hotel lobby, and spent Christmas Eve. Our invitation was warmly welcomed by them. We were given beer and could spend the night with a handsome Chinese guy and a beautiful Chinese girl without spending any money. This was a beautiful thing that had never happened before. They were simply overjoyed.

We only require them to be able to perform or dance disco. The level of the program is not high, as long as it can highlight the atmosphere. This is not difficult for them at all. Some can play the saxophone. , some can play the guitar, some can sing European and American pop songs, disco is a part of their lives, no one can not dance, that is enough.

B. Gift wine and flower blessings, and consumers receive unexpected surprises. We will give a free bottle of wine to each table guest who comes to the Civil Defense Business Hotel that night, and the hostess will give a red rose to the lady in the couple, and sincerely say to them: "Thank you for coming, On behalf of the Civil Defense Business Hotel, I wish you a Merry Christmas and love as deep as the sea!" Such unexpected gifts and warm words make every consumer feel more cordial and excited, and the distance between them and the Civil Defense Business Hotel is instantly shortened. . The passion for consumption is fully mobilized. Because bringing yourself a civil defense business hotel is not only your own enjoyment, but more importantly, spiritual value-for-money enjoyment, which cannot be measured by money.

C. Sing and dance with international students to burn brand passion. In addition to the programs in the store, we also have performances by international students. They were all dressed in jeans and had avant-garde hairstyles. They were all cool and had a strong European and American style. Their dynamic and passionate performances aroused bursts of applause and cheers. Many consumers sang and danced wildly with the international students and made the event a success. Pushing to the climax again and again makes people happy. During the performance, the international students kept shouting "Civil Defense Business Hotel, I love you!" in Chinese or English. Together with your wonderful performance, the whole event was pushed to the climax. The civil defense brand and the passion of consumers were created. A high degree of screams.

D. Send beautiful photos to capture wonderful moments. In order for consumers to keep this wonderful moment forever and remember Civil Defense Business Hotel forever, they can get a beautiful photo taken by us for free.