What are the reasons for taobao guest's violation?

Taobao guest's violations are due to false transactions, SMS violations, in-station violations, advertising evaluation and store coupons. 1. False transactions: false orders, false accounts and assisting in false transactions. 2. SMS violation: taobao guest will use SMS for promotion, which will inevitably lead to violent marketing, false propaganda and misleading consumers. 3. In-site violation: taobao guest turned the advertiser's in-site traffic into Taobao traffic, which is an infringement on the seller's rights and interests.

1. What are the reasons for taobao guest's violation?

1, false transaction

False transactions have been severely cracked down, that is, by fabricating or concealing the facts of transactions, they have obtained the sales of false goods and obtained improper benefits.

There are also several kinds of false transactions, namely, false orders, false accounts and assisting in false transactions. If taobao guest receives a false transaction notice, but there is no false punishment.

Taobao guest needs to provide the cancellation punishment record of fake transactions of buyers/sellers in Taobao account background, or provide real promotion links to appeal.

2. SMS violation

Often before the promotion, many taobao guest will use SMS to promote it, which will inevitably lead to violent marketing, false propaganda and misleading consumers.

Violent marketing, such as pushing messages in advance without the unified consent of the other party, the other party agreeing in advance but refusing to push them afterwards, and pulling people into the group through SMS. False propaganda, promoting the use of untrue or non-existent propaganda.

Misleading consumers, such as sending text messages in the official name, during which the words Tmall, Taobao and Taobao appeared.

3. Violation in the station

Taobao guest turned the normal in-station traffic of advertisers into Taobao traffic, which violated the rights and interests of sellers.

For example, Taobao Store A has no actual goods, so we will attract customers to place orders by releasing goods, and then go to Store B to purchase orders through taobao guest promotion link, and finally Store B will deliver goods to customers.

4. Advertising evaluation

For the promotion in taobao guest Station, if you use words or pictures to guide customers to add QQ, WeChat, etc. , is aimed at the evaluation of advertising, need to be punished, serious words will appear titles.

5. Store coupons

If it is taobao guest, it will attract customers to buy through coupons or low-priced goods, but the actual seller fails to deliver the goods. This is mainly to promote taobao guest. This is also illegal. Verify that it deducts 54 points and freezes income.

2. Is it illegal to promote in taobao guest?

Promotion in taobao guest is not illegal.

Taobao guest promotion and taobao guest sales promotion are both methods to promote products, while taobao guest promotion is legal and sales promotion is illegal. Taobao's sales promotion does not conflict with taobao guest's. If it is carried out at the same time, the effect may be surprisingly good.