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Loan traffic promotion copy
People’s Daily reveals the six major online loan schemes. What are these schemes?
Recently, the People’s Daily revealed the six major online loan schemes, so let’s talk about them today. What are these major schemes?
Type 1: Many criminals will build a virtual loan platform and use promotions such as "second review", "low interest", "high limit" and "easy to pass" to induce consumers to download mobile software. And apply for a loan, and when the victim completes the information filling in through the mobile phone software and goes through the quota approval process, the criminals will use the bank to fill in the wrong information, have overdue records, have credit problems and other reasons to create trouble, and then inform the victim " The account is frozen and there is no way to make a payment", thus requiring the victim to pay a "deposit" or "unfreezing fee."
Type 2: Criminals will accurately grasp the victim’s information, and then use the reason that the victim’s campus loan record will affect the personal credit report to seize the victim’s caliber and psychology, and then let The victim completes the last two steps of "cancelling the account" and "clearing the balance." However, when the victim chooses to cancel the account, the criminals will instruct the victim on the grounds that the backend cannot operate, and then transfer the money to the designated account through the online loan account, and then disappear.
The third type: Criminals will also publish some false advertisements on the Internet, and then attract the victim's attention to apply for a loan, and then use the bank's statement items as too little content or insufficient ratings as reasons to ask the victim to First make a transfer to your bank card deposit, and then get a higher loan limit. However, after the victim follows the criminal's guidance and tells the criminal the verification code and other information, the criminal will quickly transfer the money on the victim's bank card through a third-party platform.
Type 4: This method takes advantage of the victim’s desire to make money, and then deceives the victim into engaging in some online loan business. This method only requires the victim’s identity to be used for online loans. , but the principal and interest generated will be repaid by others, and a certain commission will be paid to the victim, and then the victim will be induced to apply for a loan on an online loan platform as a loan. After the CP is successful, the criminal will pay the money Take it as your own.
Type 5: Many criminals will spread some false loan information on the Internet, and then attract the victims to register on the platform and be in a happy mood, and then work with the victims as platform staff. Communicate on social software, and then learn about the victim’s loan needs, and then use some reasons to test the victim’s ability to pay. Then the victim will scan the QR code to pay based on the QR code provided by the criminals, thereby defrauding the funds. .
What is the best way to promote loans and attract traffic?
Now that the short video bonus period has not passed, it is a good way to use short videos for marketing. For example, a commonly used traffic diversion method for Douyin is the matrix gameplay: when you browse Douyin, can you always see particularly familiar accounts among the accounts you follow? This is actually a part of making a Douyin matrix account. This strategy uses large accounts and small accounts to achieve fan communication through guest appearances, interaction in the comment area, etc., maximizing the matrix effect and rapidly increasing fans in a short period of time.
Establish connections between accounts and use horizontal Douyin operation planning to connect with fans and enhance commercial value. Many Douyin masters have formed a fixed video style, from color matching, cover to opening line. , and some celebrities have fixed their release time to form a potential agreement with fans.
In fact, there are many ways to attract traffic, such as Q&A platform drainage, self-media drainage, discussion post bar drainage, etc. Bidding is the most direct and effective way to promote orders.
Do you know how to attract customers who want to get loans?
I have also been in sales for many years, and a lot of my business involves loans. I have also done loan business for customers. There are also many friends around me who are doing loan work. I hope my answer can help you.
First of all, as a loan business salesperson, you must correct your mentality and do the loan business with a positive sense of professionalism.
Loan salespeople generally have a low base salary and mainly rely on commissions from loan sales to increase their income. Therefore, you should treat the sales of loan business as your own career, treat this career wholeheartedly and with full enthusiasm, and the more you work, the more you will get. This is only the prerequisite for doing a good job in loan business sales.
Secondly, you must continue to learn loan business knowledge and continuously enrich and improve your business capabilities. Clearly understand the loan products you specialize in, and adjust the direction of your loan work in a timely manner according to changes in policies and markets.
Finally, you need to clearly understand who your loan customer groups are. Then from what aspects can we approach the target customer groups, thereby developing more potential customers and achieving more loan sales.
After you do the above points, as long as you work hard enough, your loan sales performance will generally not be bad. Common customer acquisition channels include telemarketing, online advertising, introductions from friends, “sweeping buildings and streets” and distributing business cards, etc. The following mainly introduces the practical operation of the loan business customer base.
First: Development of customer base for personal mortgage business. Mainly personal housing mortgage loans, housing mortgage loans, etc. This type of customer group generally involves large loans. You can reach a large number of customers through cooperation with real estate agencies and real estate agents.
Second: personal car loan business customer group. Mainly for car loans. If you can reach cooperation with car dealers and car salesmen, then your loan business is already half successful.
Third: Development of corporate customer groups. One is the business that requires loans for the operation and development of enterprises, and the other is the loan business for real estate developers. If you have developer relations channels and reach cooperation, then you don’t have to worry about your loan business.
Of course, this is just the loan business sales method that I have learned about. Of course, there are many better methods. I hope my answer can be helpful to your loan business. Do you have any other loan business sales experience that you can share and make progress together? Welcome to leave a message to communicate.
How to promote and attract traffic for financial loans
1. Insert and send Mobai (insert cars, door cracks, sweep markets, sweep streets)
2. Wechat Business gameplay (paying micro-business to do well in advertising)
3. Various physical advertisements (banners, floor signs, free bicycles)
4. E-mail Sales (number resources are more important, you can also hire someone to call)
5. Collection company. Every collection agency has a large list of repayment customers, and there are more and more people who want to reapply for loans every day. If you get rid of them, it will be much more effective than running through a few of your peers.
6. The Credit Information Center goes to the People’s Bank of China to issue business cards to “rob” customers. Where is the People's Bank of China? A place to collect credit information. 9 out of 10 people who ask for credit information are definitely trying to borrow money, and they need to spend a lot of time waiting.
1. Loans to financial institutions are loans from commercial banks to various financial institutions. Mainly includes loans to correspondent banks, foreign banks, investment banks, savings and loan associations, credit unions and financial companies. Although these financial institutions are also lenders themselves, they are partially dependent on commercial banks for their funding sources and require commercial banks to provide financing, which is mainly short-term financing. Commercial banks generally stipulate a loan limit, and you can borrow money within the limit. Because their loan needs are recurring and can be borrowed and repaid at any time, they use the interest income from the loan to pay the interest on the loan and make profits from it.
2. Loans to financial institutions mainly include loans to correspondent banks, foreign banks, investment banks, savings and loan associations, credit unions and other financial companies. Although most financial institutions raise funds and make loans by selling commercial paper, they still borrow short-term funds from other commercial banks. In order to ensure the needs of short-term financing and that the commercial bills issued can be repaid when due, these financial institutions often enter into loan limit agreements with several large commercial banks, and can borrow and repay within the loan limit at any time, and the interest income and expenditure of the loan can cancel each other out. These loans are usually unsecured because they are secured by a credit limit agreement and are often of short-term nature.
The interest rate is also relatively low. For large financial institutions, it is usually determined by adding the base interest rate plus the compensation amount or agreement commitment fee.
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