What is the difference between MMS and SMS?

1. Mobile MMS, Multimedia Messaging Service, abbreviated as MMS, which means multimedia messaging service. Its biggest feature different from text messages is that it supports multimedia functions and can transmit information in various multimedia formats including text, images, sounds, data, etc.

2. Mobile MMS is also technically different from mobile SMS. It is supported by GPRS and uses WAP wireless application protocol as a carrier to transmit information such as pictures, sounds and text. The mobile MMS service can realize instant end-to-end transmission of multimedia information from mobile phones, from mobile terminals to the Internet, or from the Internet to mobile terminals.

3. Mobile phone text messages are divided into two types: one type of text message is text or digital information sent or received directly by users through mobile phones or other telecommunications terminals. The number of characters that users can receive and send each time is 160 English or numeric characters, or 70 Chinese characters. The other is MMS. Its biggest feature is that it supports multimedia functions and can deliver comprehensive content and information. This information includes text, images, sounds, data and other information in various multimedia formats.

Advantages of SMS:

1. Smooth sending channel: Currently, bulk SMS can also be sent using gateways and cards.

However, the arrival rate is not as good as that of SMS. Bulk sending platform. The reason is that the SMS sending platform has more than one sending channel and the delivery arrival rate is high.

2. Easy to operate: The SMS mass sending platform used in the network background can independently write relevant text content according to the sender's needs. It is easy to operate and easy to modify. At the same time, unified sending also ensures the accuracy of informed information.

SMS Disadvantages:

1. Small information capacity and low appeal to people: The SMS platform is relatively boring because it can only be edited with text and lacks corresponding image data. , and now that SMS advertisements are rampant, the reading rate is not necessarily too high. The cost of sending MMS messages is too high.

2. Terminal data is difficult to collect: SMS platforms need corresponding numbers before they can be sent. How to collect these numbers and which customers they should be sent to after collection has become a very important issue, so SMS messages The platform’s customer coverage may not be comprehensive.