What does the opening statement of the questionnaire contain?

Generally speaking, the introduction of questionnaires mainly includes the following aspects:

First of all, in the introduction, I want the respondents to explain clearly who is the object of investigation, why they should conduct the investigation and why they should conduct the investigation with you.

For example, "We are the market research department of XX consulting company, in order to understand …", in addition to writing down the company, it is best to attach the address, zip code and telephone number of the company below, which can reflect the formality of the investigation and eliminate the doubts of the respondents. And point out that as the object of investigation, you not only represent yourself, but also have relations with other people like you. This explanation has played a positive role in attracting the attention and support of the respondents and improving the recovery rate and credibility of the questionnaire. ? Second, the promise of confidentiality.

Confidentiality commitment refers to keeping the personal secrets of the respondents, and explaining the measures taken when necessary, such as filling in the questionnaire anonymously, using only the comprehensive information of survey statistics, and not disseminating the personal data of the respondents, so as to dispel their doubts. 5 1 survey network makes the survey easier and more convenient!