Vanke Property: How to Do a Good Job in Property Management in the Internet Age

65438+1October 22nd, (Wang Bo) 65438+1October 19 The press conference of the Property Management Committee of Sichuan Real Estate Association and the Research Report on the Development of Sichuan Property Service Enterprises was held in Chengdu with the theme of "Practical Innovation, Transformation and Strengthening Industry". The event invited authoritative leaders such as China Federation of Things and Ministry of Housing and Urban-Rural Development to participate in the selection, and the exhibition * * * attracted nearly 100 property representative enterprises from Sichuan Province to participate.

Vanke Property, as a leader in the property industry, also participated in this exhibition. The layout of its exhibition hall is divided into three themes around the business section of Vanke Property: digital property, sunshine property and "sharp service".

Digital Property: Innovating Internet Thinking to Make Property Management More Transparent

As the earliest property management company in the industry to use Internet products, Vanke Property has developed "Live Here" and "Help Here" apps for owners and employees to seamlessly connect with the service scenes of owners' community life and strive to provide owners with more temperature-sensitive property services; A war map system for managing information of houses, equipment and employees; Tent system tailored for the property industry, escorting multi-channel charge management; And FM management system to realize the full-cycle management of facilities and equipment. With the help of IT technology and digital application, the property management is always forward-looking.

Sunshine Property: Building Sunshine Community and Defending Property Value-added.

It is not difficult to see from the rapid growth of property collection rate over the years that Vanke Property has always maintained an excellent reputation and quality in the industry. By the end of 20 17, it has increased from 93.438+0% in 20 14 to 97% now. Based on the pain point of the property industry-public benefits and maintenance management, Vanke Property took the lead in proposing the concept of "Sunshine Property". Neighborhood plan is a "consumer support community plan" initiated by living here. For every purchase made by the owner through the "neighborhood market" where he lives, the merchants will invest in the hardware innovation and neighborhood construction of the community by donation or sponsorship. In 20 17, Chengdu Charming City took the lead in launching the "Neighborhood Plan", and all the 40,000 yuan raised was used for the renovation plan with the highest voice from the owners, adding more desks and chairs and construction equipment in the leisure area. In addition, the owner can also check the fund-raising situation and the national ranking of the community at any time through "living here". In order to create a harmonious community atmosphere, Vanke Property advocates the realization of healthy, open and transparent sunshine property for people, finances and materials.

Cooperation mode: join hands with Ruimeng partner resources to complement each other's advantages.

Vanke Property has formed the standards and industry norms of property services through 20 years of experience in the process of managing Wanfang site in the early stage. Today, Vanke Property is rapidly growing into a market-oriented company that benefits from Vanke's background and does not depend on Vanke. Starting from 20 15, Vanke Property officially stepped out of the "ten thousand places" and embarked on the road of comprehensive marketization. Since 20 15, Chengdu Vanke Property has welcomed 34 members of Ruilian Alliance, and in 20 17, it has successively joined hands with many well-known local enterprises such as Beichen Real Estate, Jiayuan Property and Yunnan Juli. In the future, through the "Rui service" of Vanke Property, the incremental market replicable management of sites, maps and clouds will be realized.

In the future, Vanke will upgrade the traditional property management mode through the combination of the Internet and property management, and transform property management with the thinking of the Internet, so that more users can experience the beauty of property services.