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Check the investigation report 1
I. Background and purpose of the survey
With the sustained and steady growth of national econo
There are six references in this investigation report.
Check the investigation report 1
I. Background and purpose of the survey
With the sustained and steady growth of national econo
Check the investigation report 1
I. Background and purpose of the survey
With the sustained and steady growth of national economy and the rapid development of excavator industry, China has become the largest excavator market in the world. Almost all famous excavator manufacturing companies, state-owned and private enterprises in the world are optimistic about the excavator market in China, and they have entered the excavator industry in China for development, production and sales. Under the impact of global competition, if domestic enterprises want to gain certain advantages in this market, they must create their own unique marketing strategies in their own market environment and create market demand for enterprise development. In this case, through the investigation and analysis of our company's marketing environment, I hope to learn from the domestic excavator industry, so as to better develop China's excavator industry.
Second, the survey method
1, investigation time: April xx10 ~ June 23rd xx.
2. Survey object: Hefei Zhong Jian Construction Machinery Co., Ltd.
Third, the content of the investigation
Zhong Jian, Hefei, where I live, is a mechanical engineering company that mainly represents Japanese excavators. The company has been the largest sales agent of Hitachi excavators for xx years in a row, and was awarded the title of "the largest and best Hitachi excavator agent in the world" by Hitachi Construction Machinery Co., Ltd., and passed the iso900 1 quality management system certification in xx years, and the investigation report "Investigation Report on the Marketing Environment of Internship Units". This company can act as an agent for Japanese excavators for xx years, mainly because of its unique marketing environment. The following respectively introduce the marketing environment of the company from macro and micro perspectives:
(A) the macro-environmental factors
1, economic factors
At present, China is in an era of rapid development. Economic reconstruction, urban planning, infrastructure and houses under construction all need a lot of machinery and equipment, and the state also strongly supports these projects, thus promoting the development of excavator industry to a certain extent. Economic growth also makes individual investors devote themselves to this industry, especially the real estate industry.
2. Demographic factors
China is the most populous country in the world, and its demand is always greater than that of other countries to a certain extent. Moreover, the population is mainly concentrated in the central and eastern regions, which just caters to the development of foreign companies and a considerable number of enterprises in this region.
3. Technical factors
For the application of high-tech products in the mass industry, there are still vacancies in China, but Japanese excavators used high-tech and high-quality materials when they introduced China, so they ran rampant in the China market.
4. Political and legal factors
The state's support for the construction of the central and western regions is a good opportunity for the machinery industry, so its development is unstoppable.
(b) Microenvironment factors
1, enterprise internal environment
Enterprises insist on making our home better for corporate vision; Keep pace with the times and win-win with partners as the enterprise purpose; Cultural encouragement and institutional restraint are management concepts; Establishing customer relationship and selling enterprise reputation is the business philosophy; Go beyond yourself and pursue Excellence as the motto; The enterprise concept of limited resources and unlimited market constantly requires itself to create miracles.
2. Marketing channel organization
The company has always insisted on purchasing goods from the Japanese headquarters, strictly demanding itself, not cheating, ensuring quality, quality, reputation and taking risks. At the same time, provide the best service and put the service before the customer opens his mouth.
View survey report report 2
First of all, the questions raised
According to the survey, there are more than 5 million blind people in China, and the number of people with low vision is nearly10 million, especially children and adolescents, with a very high prevalence rate. According to the latest data from the national student physical health survey, the incidence of myopia in primary school students, middle school students and high school students in China is 22.78%, 55.22% and 70.34% respectively.
What's even more shocking is that a survey report says that there are more than 300,000 people who are blind due to high myopia in China. Therefore, students, parents and society pay more and more attention to the prevention and treatment of myopia in children and adolescents. Why are more and more teenagers suffering from myopia?
What should children do with myopia? Is it just caused by bad eye habits? In order to understand the myopia of middle school students and the related factors that cause myopia, I made a survey on some seventh-grade students in our school.
Second, the questionnaire
Third, the investigation and analysis:
Causes of eye myopia:
Most people usually don't pay attention to protecting their eyes, which leads to myopia. The results show that myopia is the adaptive change of human eyes to the contemporary environment, and its occurrence and development are closely related to the increase of eye activity environment and the imbalance of nutrient intake. Improper use of eyes and inattention to eye hygiene (such as watching TV and surfing the Internet for too long) are the main reasons for the sharp increase of myopia in modern children.
1 Watching TV too close.
Read a book in too strong sunlight
6 reading in weak light.
Sitting in front of the computer for a long time
8 unreasonable diet
12 not doing eye exercises seriously
Fourth, the survey results:
Through investigation, it is found that the myopia rate of middle school students is on the rise, but middle school students do not pay attention to this phenomenon. Some people even think that they are nearsighted, just wear a pair of glasses. It doesn't matter if you are nearsighted. Many people often blame it on bad eye habits, such as improper reading distance, too dim light, long-term eye use and so on. However, medical research in recent years shows that unbalanced diet, lack of sleep and noise are also important factors that induce myopia in adolescents.
Verb (abbreviation of verb) suggestion
(1) When reading, the posture should be correct and the light should be sufficient. When reading and writing, sit one foot away from the desk, keep your chest away from the desk and your eyes away from the textbook.
(3) Insist on doing eye exercises for ten minutes between classes.
(5) Don't be partial to food, eat less spicy food, and eat more foods containing vitamin C and vitamins A and D. ..
(six) to the ophthalmology department for regular examination, listen to the doctor's guidance, and gradually correct vision or prevent myopia from deepening.
Sixth, experience
In order to effectively prevent myopia and other eye diseases: first, we should develop good hygiene habits, eat reasonably, exercise and ensure physical and mental health; Second, we should correct bad habits and develop good eye hygiene; Third, we should regularly check our eyes in eye hospitals, especially patients with high myopia, and find eye diseases in time, so as to achieve early detection and early treatment. Vision is related to our life. We should take good care of our eyes and don't let us regret it in the future. Facing the challenge of visual crisis in 2 1 century, we should be brave enough to accept the challenge and defeat the enemy!
View survey report report 3
Investigation time: 20xx165438+1October1Sunday.
Objective: To investigate and understand the current usage norms of street Chinese characters.
Investigator: Wan
1. Reason for investigation: Chinese characters are not only the basic carrier of culture, but also the language itself, which is the legacy left by our ancestors. However, in real life, homophones, mixed variants, misspelled writing, irregular scribbling, and chaotic changes of idioms are common. Therefore, I conducted a field survey on the use of Chinese characters in society.
Second, the content of the survey
1, typo
This picture was taken in a relatively large computer shop in Computer City during my field investigation.
The "yang" of "publicizing individuality" is written as the "yang" of poplar beside the wooden character.
In addition, I also found these typos in cbd Central Street and cbd Commercial City respectively: "Steamed dumplings" was printed as "steamed dumplings" in the price list of a steamed bun stall, which is an irregular usage, and "thin" porridge was printed as "hope", but there were two mistakes in the same price list, which can only be said to be too inappropriate.
The mistake I found in the commercial city is even more ridiculous: in a shop selling cross-stitch, there is a big word like "cross-stitch monopoly" on the flashing led screen next to the signboard, but the embroidered words are rusty. It is estimated that no one dares to buy such cross stitch.
2. Errors caused by irregular writing.
I found this mistake in the meteorological station community. Because it is handwritten, there are many irregularities: the word "Tian" in the middle of the word "painting" is very prominent, the word "beautification" lacks a horizontal line, and the word "Hua" is not prominent. There is also a typo that lacks arms and legs: the appearance of "mental outlook" is gone. Although these are minor mistakes, this bulletin board is a window of the community, from which we can see the quality of a community. The typo only shows that the person who wrote this bulletin board is not highly educated.
Three. conclusion
Through on-the-spot observation and interview, I think that the nonstandard use of Chinese characters has been improved, because those relatively new shops basically have no typos, which shows that people have a deeper understanding of the cultural level and standardized use of Chinese characters, but those older and smaller shops still have mistakes in the use of Chinese characters.
Four. appeal
I hope we can put an end to typos in life, start with me, start with every Chinese character, and use correct and standardized words.
View survey report report 4
Team leader: Lin Jincheng
Members:, Zhang Yize, Lin, Jiang Yingying, Wu Wan, Lin Hongzhen, Lin Shengkai, Zheng Julong.
First, the purpose of the investigation:
Through this survey, our group hopes to understand the situation of idolatry among middle school students and its influence on academic performance, so as to help middle school students correctly put idolatry in their students' lives, and hope to drive the surrounding students to realize moderate, reasonable and healthy idolatry, so that idolatry can become a condiment and promoter of intense study life and avoid affecting and neglecting their studies because of blind idolatry.
Second, the content of the investigation:
(1) Idol worship behavior of middle school students
(2) The idolization degree of middle school students.
(3) The influence of idolatry on middle school students' academic performance.
(4) Middle school students' views on idolatry and learning.
Third, the object and method of investigation:
The subjects of investigation are 70 students from Grade One to Grade Three in our school. There are 6 classes in the first phase, with 4 people in each class, two men and two women, a total of 24 people; There are ***8 classes in Senior Two, except this class, there are 2 people in each class, one male and one female, this class 16 people, eight males and eight females, and ***30 people; There are ***8 classes in Grade Three, with 2 people in each class, one male and one female.
The survey method is questionnaire survey.
Chang Lin Jincheng is responsible for writing the investigation report and designing the questionnaire; Chen Lili is responsible for recording; Zhang Yize is responsible for the statistics and questionnaire distribution of Class 2, 3 and 4 of Senior One. Lin is responsible for distributing questionnaires in Grade One 1 Class, Class 5 and Class 6. Jiang Yingying and Wu Wan are responsible for the distribution of questionnaires in our class; Lin Shengkai and Zheng Julong are responsible for the distribution of questionnaires to other classes in Grade Two; Tian Haifeng and Lin Hongzhen are responsible for the distribution of questionnaires for the third year of senior high school.
Four. Survey date:
20xx Late May.
Analysis of the survey results of verbs (abbreviation of verb);
With the development of economy, people's concept of "idolization" is getting richer and richer. In terms of material life, many people mainly follow the crowd, especially some students have the psychology of keeping up with the joneses and pursuing fashion and trends, which has become a social custom. Therefore, many middle school students worship stars, and "idolization" has become a common phenomenon. Some middle school students are so obsessed with idols that they neglect their studies, forget to eat and sleep, and spend a lot of money on products about stars, which has a great influence on their studies.
According to our group's investigation, 8 1.4% middle school students have favorite stars, and 20% of them have had idolization-like behaviors. Among these students, 87.7% are idolized because of personal preference, and only a few students are idolized according to fashion trends, which shows that middle school students are not blindly idolized. As for the degree of madness, 64.9% students are idolized but not crazy, 3 1.6% students are average, but 3.5% students are idolized and crazy. For idolization, 84.2% parents don't care, 8.8% parents support idolization, and only 7.0% parents oppose idolization, which shows that parents don't pay much attention to the impact of idolization on middle school students. Because it is not crazy, even if it is not idolized, 43.9% students think it is ordinary to life, 45.6% students think it has no influence on life, and only 3.5% students think it is great. After idolization, 1.8% students' academic performance dropped significantly, 9 1.2% students' academic performance fluctuated slightly, and 7.0% students remained basically unchanged. Therefore, the idolization that is not crazy or blind will not have a great influence on most students. Among all the students surveyed, 6 1.4% think idolization will affect their academic performance, while the rest think it will not. Finally, 24.3% students think idolization is meaningful, 22.9% students think idolization is meaningless, and 52.9% students are neutral.
Because most students' academic performance after idolization is influential, in view of this, we put forward some suggestions on how to treat idolization correctly.
1, from middle school students themselves?
(1) Don't worship blindly. What you worship should be truly worthy of your worship, not superficial, but noble character and extraordinary tolerance; It should not only attract your eyes, but also shock your heart.
(2) Not crazy idolization. Don't waste time and money on idolization, because the aura of stars should not cover themselves, idolization has nothing to boast about, let alone the whole of life.
(3) Be good at learning positive life experiences from idols you worship.
2. From the point of view of campus.
When it is time to study, study hard. The power of idolize should be used in his persistence in learning. Don't go with the flow, conform to the public.
3. As far as the family is concerned.
Parents should communicate with their children more, guide them correctly according to their personality, and shape their healthy psychology.
Conclusion of intransitive verbs:
Through the statistics and analysis of the data, we think that the idolization behavior of middle school students will affect their academic performance, and most students will lose their academic performance because of idolization. Therefore, during school, idolization is a very inappropriate behavior. During school, idolization will have a great impact on learning and is not conducive to learning. Idolization is more suitable for holidays. Idolization during the holiday will not affect your academic performance, nor will it bury your interest, but you can't be crazy. Crazy idolization will have a great impact on your life at any time
Check article 5 of the investigation report.
Abstract: With the changes of the times and the update of science and technology, the Spring Festival, as the highlight of traditional festivals in China, is quietly changing. But no matter how it changes, the Spring Festival will always be the destination in our hearts. No matter for a family or this country, the importance of the Spring Festival is beyond doubt.
Keywords:: Spring Festival to send stoves lucky money Spring Festival Evening
Text: In China, I'm afraid there is no festival as grand as the Spring Festival. No matter in scale or duration, the Spring Festival is incomparable to other festivals. The Spring Festival has a long history, dating back to the Han Dynasty. Since the first year of Emperor Taizu of the Han Dynasty, the first day of the first month of the summer year (lunar calendar) has been designated as "Year", and the Spring Festival has been fixed since then and has been passed down to this day.
Unlike other traditional festivals, the Spring Festival is not finished in one day. The Spring Festival passed slowly. If time is the horizontal axis and atmosphere is the vertical axis, then the image of the Spring Festival is a parabola. Almost from beginning of winter, people will think that the Spring Festival is coming. Especially after the kitchen sacrifice, that is, from the kitchen. The date of delivery is the 23rd or 24th of the twelfth lunar month, and the Kitchen God will be sent to heaven on this day. According to the custom, glutinous rice should be eaten early this morning, and the same kitchen god should also eat it, so he put glutinous rice on his mouth. The purpose of this is to hope that he can speak well in heaven and keep peace in the lower world. Eating people's mouths is almost like this. Haha, there is actually a follow-up link to send cookers. Apparently, the chef has been sent away and can't help coming. When will he come back? This is exquisite. According to tradition, the Kitchen God will guide the gods on New Year's Eve, bringing the good and bad luck that this family deserved that year. On this day, you only need to change a new stove lamp to burn incense, but now this link has almost been omitted, at least there are very few companies that are still changing stove lamps.
After the stove is delivered, you can still smell this year. Then everyone began to buy new year's goods one after another, and some even started buying them before. After the stove festival, steamed buns will be steamed. We call it steamed cake here, with the words "Fulu Xi Shou Cuisine" printed on it. They need molds, that is, block printing. Few people have done this since I can remember, but grandpa does a lot every year and gives it back to others. Later, it became more and more relaxed, but every time I called my friends and relatives to steam steamed bread or something. From morning till night, children of course eat from morning till night. Writing Spring Festival couplets is a necessary link. Without Spring Festival couplets, there would be no atmosphere. When I was a child, everyone in the village was busy asking people to write Spring Festival couplets every year when I was almost 30 years old. The old man who has written Spring Festival couplets for more than ten years is almost 80 now. Of course, he hasn't written Spring Festival couplets for a long time. I still remember his pride when he splashed ink on cinnabar paper and left one Chinese character after another. At that time, he was just a little old. The content of Spring Festival couplets can reflect an era. Many of the previous Spring Festival couplets can't be seen now, such as "kindness is as deep as the sea and virtue is as heavy as the mountain" and so on. Some old Spring Festival couplets are still in use, for example, "Xue Rui heralds a bad year, and Hongmei announces the Spring Festival", which is actually not very old. Nowadays, the Spring Festival couplets add many modern elements, as everyone who has seen the Spring Festival Gala knows. Take last year's Spring Festival Gala as an example: (Beijing) Part I: Three Seas and Nine Gates in Jinghua Welcome the Olympic Games (Shanghai) Part II: The bidding cities on both sides of the World Expo.
Since it is China New Year, it is obvious that one thing to do before such a grand festival is cleaning. We call it dust removal here. When I was a child, I often tied bamboo branches to bamboo poles to dust. Now buy a ready-made hair duster. Why sweep the dust? In fact, because dust is homophonic with old characters, people have passed it down in order to draw an auspicious symbol and because they really need it. Sweep away the old, sweep away all the bad ones, and hope good luck will roll in the coming year!
Next is the highlight. I believe that New Year's Eve is the most important thing in everyone's mind. I worked hard for half a year, hoping to have a happy New Year's Eve dinner with my family and watch the Spring Festival Gala happily. this
There is a lot of content in the evening. The first is its legend, which is related to its name New Year's Eve. Legend has it that in ancient times, there was a fierce monster named Xi who came out at the end of the year to harm people. Later, people knew that Xi was most afraid of red and noise, so on New Year's Eve, every household posted red Spring Festival couplets and set off firecrackers to drive away the animals on New Year's Eve. This custom has been handed down since then and is called New Year's Eve. This is actually just an episode, and the most important thing is the theme. This New Year's Eve dinner is exquisite. Needless to say, there must be fish. More importantly, you are not allowed to argue about anything at dinner, no matter how much, because it will have an impact on family harmony in the coming year. Grandma is very strict about this, but now almost no one cares. Since it's New Year's Eve, of course, we should enjoy ourselves. As for the form, whatever.
On the basis of this bright spot, there is another bright spot, obviously giving lucky money. Every New Year's Eve dinner is always the fastest, and then I happily wait for my grandfather to give me lucky money. When I knew that my sister wanted to finish it early, I gave her the first prize. Children are most looking forward to this link. I remember when I was a child, my third aunt didn't get married, and every year during the New Year, their changes were mine. Now the times have changed, changed, and we have moved from the era of collecting lucky money to the era of giving it away, but the link of lucky money has always been so popular.
The next step is to keep the old age, and the family will sit around and talk about everything, saying goodbye to the old and welcoming the new. Now, with the progress of science and technology, the popularity of television is no longer so monotonous. A family can sit around the TV and chat while watching the Spring Festival Gala. It's fun.
Actually, it's not over here. At this time, the older you get, the more excited you are, because you have to get up early on the first day of the new year tomorrow morning to pay a New Year call. From here on, food and fun can be enjoyed endlessly, so the atmosphere of welcoming the god of wealth will not be reduced until the fifth day of the fifth day. Then visiting relatives and friends until the Lantern Festival is also a highlight, which has been common in Beijing since the Ming Dynasty.
Conclusion: Spring Festival is a festival that pays attention to traditional culture. Celebrating the Spring Festival is a review and encouragement of peace, friendship and affection, and a blessing and prayer for a better life in the future. Spring Festival culture is a long-standing China culture and oriental culture, which is deeply loved by people and deeply rooted in people's hearts. The charm of the Spring Festival is the charm of China, the charm of the East and the charm of world civilization. The Spring Festival in China is a contribution to world civilization and a gift to all mankind.
See article 6 of the investigation report.
Innocent love in college always makes "experienced people" remember it clearly. Recently, a college student in Dongguan conducted an emotional survey on college students by using WeChat. According to the data of the questionnaire, 42% of the students who answered the question have never been in love. The attitude of college students towards premarital sex is also relatively open, with 80% of boys saying it is normal, and more than 60% of junior girls think it is normal.
"Lovers" are only 7.5%
According to the survey report, 42% of the students have never been in love for the first time, and 58% of the students have already been in love. Among the students who have been in love, nearly half have had more than two love experiences, and only 7.5% have had more than five love experiences. Although I have been in love, the proportion of "being alone" exceeds 60%. Of course, most students are still full of yearning for campus love, and 77% students want to fall in love in college.
According to statistical analysis, nearly 70% of school girls prefer seniors. The words "senior, mature and reliable, take me mature and take me flying" seem that "senior fireman" is just a joke. Nearly 90% senior brothers also prefer senior sisters, which can be described as birds of a feather. However, the younger brother is even more tragic. Few senior sisters will like that younger brother, so the younger brother should stay and wait for your sister honestly.
Boys take the initiative to confess, and girls also take the initiative.
Confession is destined to be the initiative of boys. More than 70% of boys said they would take the initiative to confess, while girls took the initiative to confess less. However, girls in the first grade school will be more enthusiastic about confession, reaching 45%; Sophomore girls dropped to 37.2%; Junior 45.2%, senior 47. 1%.
Not many students are willing to dig corners. Girls are basically below 6%, and 4.8% of freshmen said they would "dig the wall"; Sophomore fell to 3.5%; Junior girls accounted for 6.5%, and senior girls soared to 17.6%. Boys are much higher than girls, with an average ratio of over 30%. 2 1.5% of freshmen choose "poaching", 2 15.2% of sophomores, 44.4% of juniors and 30% of seniors. This may be related to some kind of subconscious, which girls think is shameful. Boys think that "you two dare to love and hate before you get the certificate." However, in the third year of senior high school, the number of girls who are willing to dig other people's corners increased, reaching 17.6%.
Graduation = breaking up?
About long-distance love, there is little difference between boys and girls in college. Senior male students think that "it is normal, and objective factors have a serious impact", accounting for 20%. 10% thinks that "it's pure nonsense, graduation has nothing to do with breaking up". 70% of people said that "it depends on the situation and is related to the depth of feelings". 23.5% of senior girls think it is "normal and seriously influenced by objective factors"; 5.9% think that "it is pure nonsense, graduation has nothing to do with breaking up"; 70 .6% people think that "it depends on the situation and the depth of feelings".
The older a girl is, the more open she is about premarital sex.
Premarital sex is a sensitive topic. The questionnaire survey shows that boys have a strong demand in this respect, and the proportion of boys who feel "normal, you love me" is above 80% on average. Among them, 75.2% freshmen think premarital sex is "normal, you love me", 9 1.3% sophomores, and 76.5% juniors. Girls' attitude towards premarital sex increases with age. The proportion of female freshmen who say "abnormal, too young" is as high as 60.3%, and only 39.7% who say "normal, you love me". By the time I was a sophomore, the number of "normal, you love me" increased significantly, reaching 52.3%. In junior year, the two attitudes are almost opposite to those in freshman year, indicating that the normal people have reached 61.3%; Girls in senior three reached 82.4%.
Contemporary college students' communication and views on emotion are different from before. In the future, college students' love concept will inevitably change. Although college students have mature thinking, they are still in a hazy state in terms of feelings. Schools still need to attach importance to students' emotional education.
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