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Skills and marketing of selling pork
1 overwhelming publicity
To put it bluntly, selling pork is a sales job, and timely and necessary publicity of the products sold will be an important promotion measure. Among them, the most convenient and quick publicity method is to distribute publicity pages, especially for some large chain pork shops, which can be promoted through promotional activities to improve their popularity and recognition.
In addition, in some local advertising columns and TV broadcasts, some publicity advertisements can also be placed appropriately, and special attention should be paid to the time of placement. It is best to choose the prime time after tea or 7: 00 to 8: 00 pm, so that the number of viewers can reach a peak and the publicity effect is the best.
2. The function of catering.
For some qualified pork franchise stores, we can adopt the business model of pork supermarkets and restaurants, hire some chefs to process some pork delicacies on the spot, and use our own pork as raw materials. This can not only increase the sales of cooked pork after processing, but also promote the quality of our own pork to a certain extent, which can kill two birds with one stone. However, it should be noted that it is necessary to do a good job in sanitary conditions and strictly distinguish between raw meat areas and cooked food areas to avoid problems in sanitary conditions.
3. Open breeding places
At present, an innovative sales method is to open the production and processing process of its own products to the outside world, that is, to open the pig breeding base and breeding process to the outside world, so that customers can know the source of pork and agree with it in their hearts before buying. This invisibly increases the recognition of your own pork brand, and you don't need to spend extra money on publicity, thus ensuring full appeal to customers.
Step 4 attract old customers
As long as there are long-term and stable repeat customers in business, it will bring stable customers to the store. If acquaintances buy them, or restaurants buy them, they can have higher demand. If the daily quantity is large, it can bring a qualitative leap.
5. Open online marketing methods.
Nowadays, many people buy goods, fresh vegetables and family department stores online. Opening online marketing methods can bring convenience to customers or provide delivery services, which can bring stable economic sales to stores.
6. Create long-term brand awareness
If you want to keep customers coming, you need to have your own brand, which can make customers remember. After long-term operation, with your own brand identity and good reputation, you can attract many repeat customers and increase your chances of success.
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