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What should we pay attention to in ink-jet advertising design?
Clear advertising objectives: When designing ink-jet advertisements, it is necessary to clear the advertising objectives, including the products, services or brands to be promoted and the audience of the advertisements, so as to formulate the advertising design scheme.
Use simple design elements: the design elements of inkjet advertisements should be simple and clear, easy to understand and remember. Avoid using too complicated graphics and words to avoid confusing or leaving a deep impression on the audience.
Color selection should conform to the advertising theme: the color selection of ink-jet advertising should conform to the advertising theme and the characteristics of the advertised products or services, so as to attract the attention of the audience and enhance the visual impact of advertising.
Font should be simple and generous: the font used in inkjet advertisements should be simple and generous, easy to read and understand. Avoid using too fancy fonts, so as not to affect the readability and visual effect of advertisements.
Highlight the theme: In the design of inkjet advertisements, we should highlight the theme so that the audience can quickly find the focus of the advertisement and the information to be expressed.
Consistency: When designing inkjet advertisements, we should pay attention to consistency with brand image and style to enhance the recognition and brand consistency of advertisements.
Pay attention to size and resolution: the size and resolution of inkjet advertisements are also factors that need attention. If the size of the advertisement is too large or the resolution is too low, it will lead to blurred images or color distortion. Therefore, we should pay attention to these problems in the design and production process.
In a word, the design of ink-jet advertising needs to comprehensively consider the factors such as advertising target, audience and advertising theme, and use simple and clear design elements and color selection, as well as highlight the theme and consistency to achieve the purpose of enhancing the visual impact and readability of advertising.
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