Baixiang Group Corporate Culture

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Baixiang Group Corporate Culture

Baixiang Food Group actively advocated product innovation and scientific and technological innovation, upgraded product structure, developed a series of bone nutrition products, and regained control of the instant noodle industry. The right to taste? With its healthy, delicious and nutritious appeal, it has created a new category of bone soup and bone noodles, once again leading the consumption trend of the whole industry, and the sales volume of bone noodles has been the first brand in China for several years in a row.

In early 2007, Baixiang Food Group invested heavily in the Ministry of Science and Technology? Eleventh five-year plan? Scientific and technological research projects, set up a national level? Industrialization technology and equipment development of wheat flour and traditional flour products? According to the expert group, the white elephant production base has become a national scientific research base.

Baixiang Food Group is the largest national food processing enterprise in China, and is called "Baixiang Food Group" by China Institute of Food Science and Technology. One of the most dynamic enterprises in China flour products industry? It is a food group company with the highest output value, the largest sales volume and the strongest comprehensive strength in the instant noodle industry in China. Yao Zhongliang, chairman of the Group, concurrently holds the post? Henan instant noodle products professional association? President, actively promote the healthy, orderly and rapid development of Henan flour products industry.

Baixiang Food Group actively participates in and promotes the national social charity activities: Love Project? Donate construction? Hope primary school? ; ? Spring thunder? Plan to support out-of-school children; Long-term support for world cultural heritage? Protect the cause, every year? Longmen grottoes? Donate protection funds of 200,000 yuan; White elephant Chongyang was grateful and donated nearly 700,000 yuan to the old revolutionary base area in Xinxian County for construction? White elephant red star hope primary school? And then what? White elephant old cadre school? ; Sponsor the large-scale TV public welfare column of CCTV2 "Spring Blossoms" to help promote social public welfare undertakings in China; Sponsorship? The 5th CCTV Host Contest? Support host selection; Full sponsorship? Miss Tourism International Competition 2007? Help publicize the development of tourism in Henan and the whole country; ? Love the Huaihe River, the hardest hit area in spring? Donate food worth 200,000 yuan to the flood-stricken areas in Anhui; ? Love is boundless? The White Elephant donated 6,543,800 yuan to Soong Ching Ling Foundation and so on.

The Corporate Mission of Baixiang Group

Committed to providing healthy food and enjoying a happy life.

Committed to providing healthy food

Committed to? Emphasize our unremitting pursuit and determination for healthy food, food quality and food safety.

Food safety is the first ironclad principle.

Provide scientific and balanced healthy food according to the eating habits of different consumers.

* * * Enjoy a happy life

We provide consumers with a convenient and pleasant consumption experience.

We provide employees with a happy working and growing environment and share the operating results of the enterprise.

Together with our partners, we create value and enjoy success.

The Corporate Values of Baixiang Group

Beyond * * * enjoy honesty, pragmatism and respect.

exceed

Dare to challenge and make outstanding achievements that exceed the expectations of consumers, customers and shareholders.

Constantly innovate products and services.

* * * Enjoy it.

Share success with consumers, employees and partners.

Cooperation, * * * responsibility, * * * common growth.

honest

Honesty, quality, frankness and credibility come first.

actual

Advocate simplicity and be close to the market.

Advocate hard work and reject falsehood.

Pay attention to practical results and keep quiet.

respect

Treat each other as equals, be modest and courteous.

Respect individuality and care for each other.

Baixiang Group corporate vision

Become the most trusted food enterprise in society.

Social trust: refers to winning the sincere trust of the whole society.

From the consumer's point of view, we continue to provide healthy food and become the first choice brand in consumers' minds.

From the perspective of employees, we have created a first-class career platform and become an ideal employer in the minds of employees.

From the perspective of shareholders, we have provided a stable and generous return on investment, which has become a long-term favorite of investors.

From the perspective of partners, we * * * grow together, * * create the future, * * * enjoy wealth and become reliable business partners.

From the perspective of competition, we adhere to a rational and healthy competition order and become the defenders of the industry ecology.

From a social point of view, we consciously assume civic responsibility, continue to repay the society and become excellent corporate citizens.

The Enterprise Spirit of Baixiang Group

Qian Shan has thousands of waters and thousands of words.

Practical rationality

White elephant is not impetuous and speculative, and insists on always relying on real value creation to win the market and win development.

striving in unity

The White Elephant Man is a team that fights collectively, * * * seeks development plans, * * * creates outstanding value, * * * is responsible for performance, and * * * enjoys the fruits of success.

Diligence and tenacity

White elephants have no special resource advantages, but only endless sweat, self-motivated will and tenacity to overcome all difficulties. Rewarding diligence, diligence and tenacity are always the basic sources of the competitive advantage of White Elephant.

Code of Corporate Conduct of Baixiang Group

Ten Codes of Conduct for Employees

Dare to adhere to principles and seek truth from facts.

Dare to take responsibility and challenge yourself.

Tell the truth, do practical things and seek practical results.

Study hard, think seriously and pay attention to practice.

Often share, often sum up, * * * grow.

Apply what you have learned and combine knowledge with practice.

Impartiality and frank communication.

Sincere praise, kind advice

Advocate face-to-face communication and oppose behind-the-scenes discussion: advocate modesty and courtesy and oppose arrogance and rudeness.

We advocate finding more ways, not making excuses, and oppose asking questions without mentioning methods.

Ten Codes of Conduct for Managers

Dare to set challenge goals, constantly seek solutions, and lead the team to achieve goals.

Go deep into the grassroots and make pragmatic decisions.

Not bureaucratic, not standard

Don't shirk when you are in trouble, and do things rigorously.

Ask your subordinates to do things, you must first do it yourself; If you ask your subordinates not to do it, you will resolutely not do it yourself.

Tell the team, show it to the team, and do it with the team.

Treat people equally and respect individuality; Don't reprimand employees in public, and don't put on leadership airs.

Encourage suggestions, set an example, affirm in time, be fair and just.

Reasonably motivate the team and stimulate the team's potential; Encourage the team to transcend and tolerate temporary mistakes.

Communicate frequently and build trust; Keep your promise and keep your word.