Corporate Culture of China State Shipbuilding Corporation

Excellent corporate culture is the inexhaustible driving force and soul for the sustainable and stable development of modern enterprise groups. As a very large military enterprise, CSSC must ensure the smooth implementation of the Party Central Committee's principles and policies politically, and ensure the preservation and appreciation of state-owned assets economically. Building an excellent military industrial corporate culture is the eternal pursuit of the majority of cadres and employees of CSSC.

Corporate culture is a unique product rooted in the soil of the enterprise and closely related to the enterprise. Most of the units affiliated to CSSC are military-industrial enterprises that have gone through decades or even hundreds of years of ups and downs. The long-term revolutionary traditional education and the military-industrial spirit of the new era, which is particularly able to endure hardships, fight, tackle key problems, and contribute, have created the foundation of the corporate culture of CSSC. In order to adapt to the greater development of the group company, since 2001, the group company has carried out research on corporate culture construction topics to promote the overall corporate culture construction of the group company. At present, the phased work completed is as follows:

(1) Conduct research and promote the construction of group culture

In order to build a group corporate culture that is full of vitality and has the characteristics of the times, in 2001, the group The company issued the "Corporate Culture Construction Status Questionnaire Survey Outline" to its affiliated enterprises and institutions. Through the questionnaire survey, we discovered the Jiangnan core values ??of "continuous innovation is the soul of a company's century-old development", the Hudong-China spirit of "unity and hard work, striving to be first-class", the Guangzhou Shipbuilding Spirit of "sharing the same boat, creating and contributing", and the The third-line military industry spirit of "entrepreneurship and dedication" etc. At the same time, the group company organized a research team on corporate culture construction, which went to Baosteel Group, Shanghai Aerospace Group, Shanghai Automotive Group, Qingdao Haier Group and other companies to study and inspect the main practices, effects and experiences of these companies in strengthening corporate culture construction. And on how to build a corporate culture that adapts to the strategic development goals of CSSC, Jiangnan Shipbuilding (Group) Co., Ltd., Hudong-Zhonghua Shipbuilding (Group) Co., Ltd., Waigaoqiao Shipbuilding Co., Ltd., and Shanghai Ship Design Research were organized in Shanghai A special symposium attended by party and government leaders from the institute and other units discussed and proposed a preliminary framework for the construction of corporate culture of CSSC Corporation.

(2) Establish the group logo: CSSC

CSSC (abbreviation of China State Shipbuilding Corporation), the abbreviation of China State Shipbuilding Corporation. "CSSC" has an eye-catching, simple and refined style. At the same time, it has enjoyed a good reputation among domestic and foreign shipowners. After the establishment of CSSC, CSSC was clarified as the group company's logo and registered. At present, CSSC has become an important symbol for affiliated enterprises, institutions and employees to enhance group awareness and overall awareness, and is deeply rooted in the hearts of the people. This creates favorable conditions for us to unify the group's logo on a broader scale in the future, focus on the group's "visual identification system", and display the group's appearance and image.

(3) Establish the group cultural concept of "learning, innovation, implementation and improvement"

Facing the new century, new situation and new tasks, CSSC has summarized in practice The "eight-character policy" of "learning, innovation, implementation and improvement" was put forward. Practice over the past few years has proven that the "eight-character policy" has not only effectively promoted the reform and development of the group company and its subordinate enterprises and institutions, but also laid a solid foundation for the construction of corporate culture of CSSC, laying the foundation for building a unified CSSC The foundation of the group’s cultural system has been laid. On this basis, CSSC is gradually summarizing and refining the group culture system covering five aspects: corporate goals, corporate environment, corporate image, corporate management, and corporate spirit.

(4) Formulate employee professional ethics construction standards and enhance corporate image

Employee image is an important part of corporate image. Strengthening the construction of employees' professional ethics and establishing standardized professional ethics construction goals are the basis for cultivating and establishing a good employee image.

In accordance with the spirit of the "Implementation Outline for Citizen Moral Construction" of the Central Committee of the Communist Party of China, CSSC formulated and issued the "Opinions of China State Shipbuilding Corporation on the Implementation of the "Implementation Outline for Citizen Moral Construction" of the Central Committee of the Communist Party of China in early 2002. Put forward the basic requirements and overall goals for the construction of employees' professional ethics; clarify the content of the basic norms for the construction of employees' professional ethics of CSSC Corporation: "Love and dedication, honest cooperation, superb skills, customer first, and contribution to society". In accordance with the spirit of the notice of the group company, grassroots units guide employees to actively practice the basic norms of professional ethics for group company employees, and seize the opportunity to carry out professional ethics education to build a world-class shipbuilding group, promote the reform and development of the unit, and build the group company enterprise Culture and professional ethics construction are organically combined. Over the past few years, each unit has started with the construction of professional ethics to create a good corporate image, cultivate the inherent qualities of the First Shipbuilding Group, and established job specifications, job responsibilities and professional ethics codes of conduct for various types of work. Some companies have also summarized and refined job standards. Professional ethics slogans have strong appeal and are easy to remember and spread. The majority of employees actively participate in various professional ethics building activities and are gradually forming good awareness of labor, responsibility, integrity, cooperation, service, efficiency, and self-reliance, which adds bright colors to the overall new image of the group company.

(5) Carrier of innovative activities to enrich the connotation of corporate culture

Corporate culture is formed by a specific enterprise in the long-term practice of building material civilization and spiritual civilization. It is influenced by national cultural traditions. , social and cultural environment and other factors influence and constraints. To build a high-quality corporate culture and adapt to the greater development of CSSC, the top priority is to summarize the grassroots corporate culture experience in an organized, leadership and planned manner, and at the same time, carry out healthy, elegant, and enterprising corporate culture construction activities through innovative activity carriers , enrich the connotation of corporate culture. Since 1999, CSSC’s Beijing-direct units and enterprises and institutions in Shanghai, Guangzhou, and Jiujiang have carried out activities such as advanced evaluations, on-the-job training, skills competitions, fitness activities, and theatrical performances in accordance with local conditions, uniting people's hearts and exercising their skills. The team has further cultivated and shaped the excellent image of employees in the shipbuilding industry in the new era, laying a solid foundation for achieving the group company's "531" development goals. At the same time, the publicity work has entered new areas by establishing the "China Shipbuilding Industry Corporation" website, "Ship Culture" website, "China Shipbuilding Network" and local area networks of grassroots units. More importantly, cadres at all levels and employees have undergone new changes in their ideological concepts during the reform and development in recent years. This conceptual change includes conceptual innovation, and conceptual innovation drives management innovation and various aspects of management. Innovation in work enriches the connotation of corporate culture.