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Who is the founder of Nokia? What is the full English name of Nokia and its founder?
Problem description:
Who is the founder of Nokia? How to write the full English name of Nokia and its founder?
Analysis:
1865, Fredrik Idestam, the founder of Nokia, founded a wood pulp factory named Nokia along the "Nokia River" in Finland. Since then, Nokia has gone through a long road of development, constantly divesting its non-core business, and made a decision to take mobile communication as its core business in the 1990s. This decision has made Nokia, the leader of global mobile communication today.
The name Nokia originally meant an animal, a place and a group of people.
The word Nokia comes from the old Finnish word "nois"-a small mink that lives on both sides of the Nokia River and looks like an ancient mink. As a place name, Nokia originally only referred to Nokia territory, and later Nokia was also used to refer to people living in Nokia territory in Pirkkala parish.
1865 after the establishment of Nokia, local people began to use Nokia more to refer to the thriving industrial zone at that time. In recognition of the largest local industrial facilities and employers, Pohjois-Pirkkala Town was founded in 1937, and was renamed Nokia Town one year later. 1977, Nokia Town was upgraded to Nokia City. Nokia's logo is a sable crawling in a blue stream.
Although Nokia has given up the original paper, power and rubber industries, these industries are still very developed in Nokia today. Nokia Tire Company specializes in developing and producing summer and winter tires for automobiles and bicycles and tires for heavy vehicles. At present, it is Nokia's largest employer with more than 65,438+0,300 employees.
Nokia is managed by the Group Executive Committee headed by the Chairman and CEO.
The chairman and CEO of Nokia is Jorma ollila, aged 53, who joined Nokia on 1985. The president of Nokia is Pekka Ala-Pieti, 47, who joined Nokia on 1984.
Nokia can be divided into four main business units.
From June 65438+1 October12004, Nokia reorganized its enterprises, making the organizational structure of the company more in line with its strategy. The new organizational structure includes four business divisions: mobile phone, multimedia, communication system and enterprise solution.
Nokia Mobile Phone Division
This department is responsible for Nokia's core mobile phone business, providing GSM, CDMA and TDMA mobile phones designed for different markets to more than 130 countries around the world, and meeting the needs of all consumer groups and different mobile communication protocols through a complete product portfolio.
Nokia multimedia department
Provide consumers with mobile communication equipment supporting mobile multimedia. Products include video and smart phones, games, music and media, as well as original mobile phone peripheral products.
Nokia Communications Systems Division
Nokia Neorks is an all-round system provider, dedicated to providing and developing network infrastructure systems and end-to-end system solutions to meet the diversified market demands of global mobile communication, broadband, IP, 3G and integrated environment. Nokia Communications Systems focuses on the research and development of GSM series technologies, aiming at the leading position of GSM, EDGE and WCDMA wireless communication systems. Nokia Networks Systems is also a leading provider of broadband connections and TETRA systems for all professional users.
Enterprise solutions
Nokia's enterprise solutions are based on safety and reliability and the ability to manufacture advanced portable mobile devices, providing various devices and offline mobile solutions based on peer-to-peer mobile architecture, as well as enterprise devices, IP network boundary security and mobile connection solutions that can help enterprises improve employee mobility and ensure network safety and reliability.
The United States and Britain are Nokia's largest markets.
In 2003, 57% of Nokia's net sales came from Europe, Middle East and Africa, 22% from Asia-Pacific region and 265,438+0% from America. In terms of performance, Nokia's top ten markets in 2003 were the United States, Britain, Germany, China, United Arab Emirates, India, Italy, France, Brazil and Spain, accounting for 665,438+0% of Nokia's total sales.
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Nokia has production plants in 9 countries.
By the end of 2003, Nokia had 65,438+06 production plants in Brazil, China, Finland, Germany, Hungary, Mexico, South Korea, Britain and the United States.
Nokia's mobile phone sales reached a new high in 2003.
In 2003, Nokia's mobile phone sales reached1790,000 units, a record high, an increase of 18% over 2002, even exceeding the market growth rate. Nokia's global mobile phone market share in 2003 was as high as 38%.
Introduction to Nokia
As a leader in the global mobile communication industry, Nokia is committed to promoting the growth and sustainable development of the whole industry. In the fields of video, games, media and enterprise solutions, Nokia provides innovative products such as mobile phones, mobile communication equipment, solutions, system equipment and services to bring people closer, make all important information available at any time and experience the convenience of mobile life.
Nokia has more than 2 million individual shareholders.
Nokia's shareholders include private shareholders and corporate shareholders. By the end of 2003, Nokia had more than 2 million individual shareholders, about half of whom were in the United States and the other half were in European countries. Finnish shareholders hold about 10.82% of the shares of Nokia. As of 65438+February 3, 20031day, the total number of shares of Nokia is about 4.8 billion shares, and its share capital value is about 288 million euros. Registered shareholders of Nokia133,991(holding Nokia shares together counts as one shareholder).
Nokia shares are traded in four major stock markets around the world.
Nokia's shares are listed on four major stock exchanges in the world: Helsinki 19 15, Stockholm 1983, Frankfurt 1988 and new york 1994. As one of the founding companies of Helsinki Stock Exchange 19 15, Nokia has been listed under the same company name for the longest time in this market.
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Important Financial Data of Nokia in 2004
Nokia's mobile phone sales reached 207.7 million units, with an estimated market share of 32%.
The operating gross profit of the mobile phone division was 20.4%, the net sales decreased by 12% (5% in fixed currency) to180.57 million euros, and the operating profit was 3.768 billion euros.
The operating gross profit of multimedia department was 4.9%, the net sales increased by 46% to 3.659 billion euros, and the operating profit was 65.438+0.79 billion euros.
The net sales of enterprise solutions department increased by 57% to 830 million euros, with an operating loss of 65,438+99 million euros and an operating gross profit of -24.0%.
Nokia has a unique "Nokia Way", which is based on four core values.
The Nokia Way is based on Nokia's four core values:
customer satisfaction
Nokia's strategy and actions are oriented to customer satisfaction. We predict, explore and meet customer needs and provide value to customers. We respect and care about our customers.
Respect for the individual
We trust each other, respect each other and be honest with each other. We pursue diversification and attach importance to our environment and society.
Pursuing achievement
Consistent vision and goals are the driving force for Nokia's progress. We have a strong will to fight, pursue victory and success, and praise and affirm our achievements at the same time.
Continuous learning
Nokia believes that lifelong learning comes from the willingness to pursue change and growth. We are brave in innovation and build the future. We share and apply the experience we have learned from challenges, successes and failures, and we are never complacent.
Nokia has a formal corporate social responsibility policy.
Corporate social responsibility (CSR) means showing responsible behavior on a wide range of issues, such as economic growth, life cycle thinking, supply chain ethics, labor relations and community environment. In order to make Nokia one of the most respected companies in the world, corporate social responsibility has become an important way for Nokia to manage risks and build its reputation.
Corporate Social Responsibility (CSR) is the responsibility of every employee of Nokia, because what every employee of Nokia does in his daily work will have a certain impact on whether the company has fulfilled its social responsibility and the perception of the company in the eyes of stakeholders. Employees are also an important relationship group in the company, so Nokia encourages employees to express their expectations of the company.
Nokia conducts an annual survey of employees who are willing to listen.
Starting from 1994, Nokia has conducted a "listen to you" employee opinion survey every year, so that every Nokia employee has the opportunity to express his opinions and opinions on the company's performance in corporate value and other goals.
Because this survey was conducted on all employees at the same time with the same question, it can reflect the voices of Nokia employees around the world to a considerable extent. The survey also provides an opportunity to compare with outstanding companies around the world.
Investing in people -IIP is Nokia's performance management plan.
IIP is a part of Nokia's performance management, which supports the implementation of Nokia's strategy and values. IIP is also the main channel for establishing partnership between employees and companies. Its purpose is to make both parties understand the personal goals of employees and the skills needed to achieve these goals, so as to ensure the realization of Nokia's goals and give all employees the opportunity to exert their greatest potential.
The purpose of IIP-related performance evaluation is to maximize the performance of individuals and enterprises and establish a more standard and transparent evaluation system. The annual performance evaluation will review all IIP discussions in the previous year, and take into account the observation of the direct supervisor and the feedback from other cooperative project managers.
Nokia Performance Management aims to:
Assist the manager to manage, guide and support employee performance.
Determine the basic wage growth standard
Suggest future stock option awards
Improve the transparency and consistency of performance management
Identify employees whose performance is not up to standard and make improvement plans for them.
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Nokia pays by performance.
Nokia's salary concept is to provide competitive salary for Nokia employees around the world through a flexible framework (considering diversity and changing business and employment environment).
The main components of competitive salary in the market:
Overall salary and benefits
Check the salary according to the general market.
Pay by performance
Annual performance and salary evaluation
Nokia's corporate achievements and brand management are widely respected by peers.
According to a survey conducted by Financial Times and PricewaterhouseCoopers in 2002, Nokia ranked 29th among the most respected companies in the world. In the same survey, Olara, chairman and CEO of Nokia, ranked 20th among the most respected business leaders in the world. According to the cross-category brand preference survey conducted by Reader's Digest in 2002, Nokia won the top spot in Europe 18 countries for two consecutive years.
Nokia has become one of the most valuable brands in the world. In 2002, Interbrand, a leading brand analysis company, listed Nokia as the seventh most valuable brand in Europe and the world. According to a study conducted by an international research organization in 2000, 50% of people aged 65,438+06–75 in three continents are very familiar with the "Nokia" brand.
Nokia's brand name began to be used on 1865, and it is guaranteed in more than 40 countries around the world. Nokia's slogan "Connect People" was launched on 1993.
In addition to brand reputation and brand value, Nokia also owns several registered trademarks of products and solutions. One of the very special registered trademarks is "Nokia Tune". Song of Nokia is based on a song written by Francisco Tarrega. ; 1852–1909) was adapted from Gran Vals, Spain, and was accepted as a registered trademark by the trademark administrations of the European Union, the United States and Finland in 2000.
Nokia has 5 1200 employees from120 countries.
By the end of 2003, Nokia had employed about 565,438+0,350 employees in 54 countries around the world. The three countries with the largest number of employees are:
? Finland (22,626)
? United States (9,947)
? China (4547)
The employee distribution ratio is: 53% of Nokia Mobile Phone Division; Nokia Communications Systems Division 31%; Nokia Investment Group 3%; Group functional units 13%.
The average age of employees is 35 years old and the average length of service is 6 years.
Nokia employees come from 120 countries and speak more than 90 languages.
About 300 people want to enter Nokia every day.
Nokia hired about 5700 new employees in 2003. According to some recent surveys, Nokia is considered as an attractive or very attractive employer in most countries. Nokia's global business receives more than 300 application letters every day.
One third of the employees work in Nokia Research Center.
Nokia's total investment in R&D in 2003 was 3.76 billion euros, accounting for 65,438+02.8% of its net sales. By the end of 2002, Nokia had employed about 19850 R&D personnel in1countries around the world, accounting for about 39% of the total number of employees. Of the 19850 R&D personnel, 1200 work in Nokia Research Center.
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