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Be sure to read it before buying a house! 10 common routines for developers to sell houses
Ten common traps for developers to sell houses
First of all, the attractive "price trap"
The level of house prices has always been the most sensitive topic for buyers. There is always an attractive starting price in the advertisement of commercial housing, such as the lowest price of ×× yuan/square meter. In fact, the house at this price does not exist at all, but it is just a promotion method adopted by developers to attract people's attention and attract people to buy.
Second, the touching "zero down payment" to buy a house
"Zero down payment, low down payment" reappeared in rivers and lakes, and the depressed real estate market set off an upsurge of "low down payment" and "zero down payment". Because the actual "zero down payment" is obtained by the developer or intermediary through the way of advance payment, or through the fictitious way to raise the house price, there are also many legal disputes and legal risks in the contract signed between the developer and the buyer.
Third, a pleasing "model house"
The role of model houses is to let buyers feel the layout, decoration, space and atmosphere of the house. Model houses are one of the important factors that determine whether buyers buy or not. Therefore, open commercial housing often spends a lot of money to decorate model houses, and some even make the area of model houses larger, but buyers often find that it is not the same thing after they accept the house.
Fourth, the severely shrunk "hardcover room"
Due to the huge market prospect of hardcover houses, time-saving and labor-saving finely decorated houses have become the first choice for many buyers, and many housing enterprises have moved to the hardcover market. However, in fact, hardcover rooms have frequent problems. Some developers use various reasons as an excuse to adjust the brand or model of decoration building materials after actual delivery, which makes hardcover worse and worse, and hardcover becomes "shocking".
Five, the trap of environmental greening
"Greening rate" is a word with high mention rate in real estate advertisements. Behind the greening rate, it is often a suffix as low as 30% and as high as 60%. Some developers even put a figure of 1 0,000% greening rate, which makes it easy to imagine the greening situation of the whole community from this simple figure.
Specific descriptions and promises in commercial housing sales advertisements and promotional materials, such as "the greening rate of residential areas reaches 60%", should be regarded as the contents of the contract even if they are not included in the commercial housing sales contract. If the developer violates the explanation or commitment, it shall be liable for breach of contract.
Six, the position distance trap
"Only 20 minutes from the city center", "Only 10 minutes from the subway station" and "Only 5 minutes from a commercial center" ... create a sense of distance for potential buyers, and such slogans often appear in developers' real estate advertisements. However, the distance in advertising language does not represent the actual distance. After check-in, buyers often find that it takes more than half an hour to reach a certain place, which is 10 minute away from the place mentioned in the advertisement.
Seven, supporting facilities trap
For the convenience and comfort of life, when buying a house, buyers sometimes consider whether there is a hospital around the house, whether there is a public swimming pool in the community, and whether there is a large supermarket or shopping mall next to the community as an important condition for buying a house. Developers usually grasp consumers' psychology of paying attention to the geographical advantages of houses and supporting software services, and exaggerate or falsely publicize in the advertisements of real estate, but the living environment and supporting facilities actually delivered are far from the original advertisements.
Eight, buy a house and go to a prestigious school.
The advantage of educational real estate has always been a magic weapon used by developers to attract buyers, but some developers use it as an advertising gimmick, but there is something fishy behind the slogan of "buying a house for a prestigious school". For example, there are great differences between some buildings and the first, second and third phases of educational real estate, but they will not be explicitly mentioned when advertising. Some property buyers don't know much about this. Under the guidance of sales consultants, they bought the second and third phases of real estate, but lost the opportunity of their favorite school. For another example, some real estate developers promise to educate real estate for a limited period.
Nine, the gift area of buying a house
Although it has long been expressly stipulated that the area and proportion of gift space will be strictly limited, considering the time difference between construction and entering the market after the approval of the regulations, the real estate market today is still a visible gift space. Because property buyers don't know much about the gift area, some developers will count the pool area, public green area, balcony, basement, bay window and even pipe wells as gift areas, which are varied and endless.
10, hunger marketing, creating the illusion of a shortage of hot-selling houses.
"There are not many houses this time, so we should buy them as soon as possible." "The next opening will definitely go up." "The number is almost full, so hurry up and get a number." Sales staff skillfully used the marketing methods of developers, which further stimulated the impulse of buyers to buy houses. Developers take out a small number of houses to push, which artificially causes the situation that the market is in short supply, the houses are tight and the house prices are rising. Coupled with the help of some media, buyers are lured to spend.
Six things that buyers should know when buying a house.
Property buyers should look at the advertising content rationally, don't just listen to the developer's words, and pay attention to the following points:
1, don't believe the developer's advertisement. It is necessary to rationally review the contents of advertisements and write them into the purchase contract.
2. Collect and verify the information of the purchased house. If you confirm the purchase, go to the planning department, the housing management department and the construction department for information inquiry.
3, to move more legs to personally verify. Look at the actual location of the property, pay more attention to the location of the property and whether the surrounding facilities are consistent with the description in the brochure. Planning, etc. You can also consult and verify with the local planning department and ask for the expected standardized facilities to be written into the contract.
4. Try to reach a written agreement. When consumers buy "hardcover houses", "educational real estate" or have requirements for supporting facilities in the community, it is best to include them in the contract so as to better safeguard their rights and interests in case of disputes.
5. Pay attention to the collection of evidence. For brochures, advertising color pages, photos of model houses, residential floor plans or other publicity materials issued by developers, property buyers should keep them properly.
6. Pay attention to the exemption clause in the contract. In the general agreement, there are words similar to "the final delivery is subject to the government plan or the final schematic diagram", so buyers need to be cautious when signing the contract.
(The above answers were posted on 2016-11-22. Please refer to the actual purchase policy. )
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