Halloween bar activity planning

Halloween Bar Event Planning 1 Event Theme:

Planning scheme of Halloween activities in bars

Activity purpose:

Improve the market visibility of bars.

Activity time:

-0 years 1 month/day.

Campaign slogan:

Screaming Halloween

bar

Screaming and screaming Halloween11October 3 1 night

car card

-Halloween masquerade in the bar, perfect sound effects, dazzling lights, bloody angels, alternative scenes and creepy performances are enough to drive you crazy. What are you waiting for? All right! Come on! Let's create fear together, because fear makes us more beautiful!

Challenge your courage with action, vent your anxiety with screaming, Halloween night, in the zero bar, let's be scared together! Have fun together!

At the entrance of the event at 0: 00 that night, friends who participated in the event made up for free, and a wealth of elf masks and fashion gifts were given to you for free.

Activity promotion form:

1, print n dm leaflets, put up posters at the door 1 >, show n doorways and venues >, and promote them in stores and outreach units (mainly in cool colors);

2. Targeted SMS promotion;

Event site layout:

1, n grimace masks (distributed to guests)

2.n wing masks (distributed to tourists)

3. Pumpkin lantern (interior decoration)

4.n skull (interior decoration)

5. Spider (Interior Decoration)

6.n pieces of black cloak (security clothes, at the door and on both sides of the stage)

7. 1 set of axe and broadsword props (security guards on both sides of the stage)

8, prank props (snakes, insects, mice,) n (hidden in stalls and cups)

9.n bottles of red, black, white and cosmetic pigments (for facial makeup)

The number of items depends on the situation! ! !

Precautions for activities:

1 TV screen, stage background, live music and lighting effects highlight the Halloween theme;

Singers and dance ds should match the festive atmosphere from dress to performance;

All the staff in the bar must simply make up and shape for the festival; Mask and facial makeup >

The publicity of this activity must be advanced, practical and effective;

All departments must strictly implement all processes in this activity plan.

Activity operation flow:

1. All advertising patterns must be completed before 654381October 25th.

2, advertising must be completed before 22 and marketing.

3. The items needed for the event site layout must be put into storage in advance.

4. The music, lighting, background and SMS promotion of the event must be thought of in advance!

On-site layout of the bar began in the afternoon of May 365438+1October 365438+1October.

6. The stage director is responsible for arranging and implementing the stage program process in advance.

Note: Before 7: 30 on the evening of the event, all the staff in the bar must dress and shape according to the requirements, and cooperate closely with other departments to ensure the smooth progress of the event.

Halloween Bar Activity Planning 2 I. Purpose of the activity:

This activity makes all the guests feel a horrible atmosphere, show their best in the activity, and produce the most shocking visual effects to attract customers.

1 Let the guests feel the excitement and horror of this event.

2. This activity should be fun and interesting.

3. Take terror and ghosts as the keynote.

4. Play the role of a follow-up publicity.

5. Establish a good reputation in front of all the guests.

Second, the activity content:

The event made the guests feel horror and shock, and the scene was mainly reflected in the following aspects: venue setting, stage performance, character modeling, lighting and sound.

Third, the site scenery:

The staff of the clubhouse dressed up as zombies in China and foreign vampires, and foreign ds wore weird clothes and exaggerated makeup, which became the scariest group on the night of terror. In the venue, candles can be inserted on fake pumpkins to make weird and ridiculous pumpkin lanterns, and props such as masks, black robes and skeletons can be prepared, which further highlights the atmosphere of this event. The venue will be arranged in the lobby, with some posters and follow-up activities to promote Yi Labao, so that guests can feel the theme of this activity as soon as they enter the door.

Fourth, the stage performance:

The focus of this activity is stage performance, showing the night of terror in an alternative planning way.

Lighting and sound: The lighting engineer arranged the lighting effects suitable for this activity and debugged the sound effects.

Music: The artists themselves provide active cooperation.

Freshness mainly comes from:

Artists' clothes are embodied in wearing strange clothes and exaggerated shapes to attract guests' attention and enhance their mood. From the stage performance, the different styles of the whole performance are applied to the bar to make the guests feel different bar activities. Choose a good theme, carry out publicity, attract guests' attention and enhance their desire to watch.

Decorative:

1. Feel the horror and surprise of the Foreign Ghost Festival from the scenery of the venue and leave a deep impression on the guests.

2. A large number of people will gather on the day of the event, and there may be crowds.

The performances of stage artists and guests are very enjoyable.

4. Design and make exquisite Yi Labao publicity, and choose a good theme to attract guests' attention.

5. The lights on the stage are very good viewing highlights.

To do these things well, word of mouth, follow-up publicity and scale facilities can all be reflected.

Special wine packaging:

One Chivas Regal package: 300 yuan can get 1 Chivas Regal package, and 500 yuan can get 2 Chivas Regal packages.

B screwdriver package: 300 yuan 1 bottle of Viborova vodka +6 bottles of orange juice +2 snacks+fruit plate 1+ tissue 1 box.

Verb (abbreviation of verb) coordination of resources;

The singer carefully selected songs to sing in combination with this activity.

Ds choreographed the dance for the event.

Mc is the oral publicity of this activity, the introduction of the activity and the oral publicity of the follow-up activities.

The Dj chooses music for this activity.

Distinguished guests: According to the theme of this activity, select candidates and come up with appropriate solutions.

Intransitive verb promotion time and activity type:

Yi Labao poster

Oral publicity by venue staff (from activity preparation to the end of the activity)

Dm publicity page

Seven, activity personnel and layout:

1, guest: 700 yuan/day.

2. Field layout: 10 fake pumpkin, 20 small (round) gypsum skeletons, 10.

3. Masks and eccentric pendants: The number of staff and performers should be determined (-available for purchase).

4. Clothing: Considering the large number of clothes, it is recommended to go to the local paper shop to make some clothes. The paper is black and white.

5.dm, Yi Labao: dm will be ready 10 days in advance and distributed along the street every day.

Yi Labao and the photos were put in the store five days in advance.

Estimated cost:

A. Guest: 700 yuan/day.

B, fake pumpkin, facial mask, small pendant 500 yuan.

C. Clothing and dummy: 500 yuan.

D, Deutsche Mark and Yi Labao: 5,000 Deutsche Mark Yi Labao 1 and 20 photos.

* * * meter: 3,000 yuan

Halloween Bar Activity Planning 3 I. Theme of the event

Crazy Halloween-Masquerade Night

Second, the activity time

20xx65438+1October 3 1 (Halloween)

Third, the venue.

-Bar Service Department

Fourth, the activity planning arrangement

1, Halloween promotion measures

(1) Chi Pan Banner: Halloween (10,31)-Masquerade Horror Ball!

(2) Printing leaflets: 5,000 copies (distributed through newspapers)

(3) Water brand advertisements: 3 (including prizes and preview program contents), stone bar advertisements 1 piece.

2. Environmental layout and atmosphere creation (assisted by the Ministry of Entertainment)

(1) Stage background glass: one set of pattern decoration (planning department).

(2) Entrance to the hall: decorated with ghost gates, black and white cloth, skulls, blood fear, fluorescent powder, etc.

(3) On the square column of the hall: 8 ghost faces and fluorescent effects (assisted by the planning department).

(4) Black and white spider webs in the lobby: Halloween ornaments can be hung, pulled up and down, and sprayed with a sprayer, which is very scary. (1October 25th 10 was applied for by the Ministry of Entertainment).

(5) Some waiters put on makeup, put on ghost masks and black cloth, and arranged for two or three people to play ghosts with light sticks.

(6) The scene is dimly lit, disco music is added, and ghost movies are played. (Computer and voice control are responsible)

(7) The content of LED/ advertising activities in Halloween hall/exterior wall (voice control is responsible).

(8) Artists in the program department dress up as witches and ride brooms to the lobby to distribute gifts (simulating food such as human fingers and ears).

3. Halloween promotion measures

(1) Buy a 5,000 yuan wine card or spend 2,500 yuan in cash to send it to the guest room.

(2) 65438+1October 27th -3 1, giving customers a big discount on wine carter.

(3) Lobby beer discount 15 yuan, foreign wine package 480 yuan.

(4) 65438+1October 3 1 room number and station number of the night will be drawn:

First prize: 2500 yuan wine card (beer) 1.

Second prize: 1000 yuan 2 wine cards (beer).

Third prize: 1 3 free room voucher.

Fourth prize: buffet dinner coupon for 5 people 1.

Fifth prize: 1 foot massage coupon 10.

(The Finance Department prepares the prize coupons and submits them to the lucky draw site)

4. Halloween activities

(1) Invite a small guest to perform and walk on stilts in a ghost cloak for one night (Entertainment Department1make an appointment before October 28th, 10).

(2) Preparation for the lottery operation that night (Entertainment Department).

(3) Special program: Ghost Passing, Zhong Kui Chops Ghost (prepared by Program Department)

(4) Game program in the lobby: The winners will send half a dozen beers on the spot (three copies for financial preparation).

(5) 23: 00 in the evening-disco masquerade, dancing with the devil.

(6) The entertainment department will arrange to distribute gift packages and extra program fees in the lobby and private rooms.

(7) Before June 28th 10, the entertainment department should pay special attention to the allocation of reservations in advance to ensure that the audience was full that night. (Entertainment Department)

8) For mask gifts, it is recommended to contact wine merchants for sponsorship (the theme of the event can be given a title).

5. Item preparation (the following is the suggested data, subject to the order quantity of the entertainment department)

(1) mask gift package: 600 copies.

(2) Ghost clothes and cloaks: 2 pieces.

(3) Paint (black and white) 2 pieces each.

(4) Leather masks: 6.

(5) Black and white cloth: each piece 10M.

(6) Pumpkin lanterns: 4.

(7) Luminous powder: 3kg

(8) Banners, posters, etc

Verb (abbreviation of verb) Personnel arrangement of each department on the day of the activity.

1, customer department

After the meeting, we began to sort out the mobile phone numbers of all customers of the company, and arranged for people to send text messages in the personnel department 1 1 on the morning of 29th.

Assemble at 5: 30 on time that night, make up your own Halloween activities, cooperate with makeup artists to make up the company's guests and employees, and be responsible for the distribution of masks and eyes for this activity.

2. Engineering Department

On the afternoon of 30th 1, two engineers will be dispatched to prepare ladders, pliers and other tools, and meet in the bar on time to cooperate with the planning department.

On 3 1 that night, 12, two engineers were arranged to dismantle the decorations in the venue.

3. Liquor Department

Get together at 5: 30 on time that night, make up your own makeup for Halloween activities, and assist the program department to do the opening show of Halloween activities.

4. Bar Service Department

On the evening of 30th 1, arrange five boys to meet in the bar and cooperate with the planning department.

At 5: 30 on the night of the event, all the staff of the department gathered on time to make up the Halloween activities themselves.

3 1 after the bar is closed, arrange the staff to cooperate with the engineering department to dismantle the decorations in the bar.

5. Security sector

From the afternoon of the 30th, we will arrange personnel to be responsible for the supervision and protection of all kinds of decorative items in this activity until the end of the activity and until the items are recycled and put into storage.

On the night of the event, the bar security personnel gathered at 5: 30 on time to complete their own dress style and fully cooperate with the operation process of the program department.

6. Sales Department

Ma Zhi began to publicize their customers face to face, or by telephone or text message, and tried to book the table on the day of the event in advance.

Meet at 5: 30 that night, complete your own dress style, and fully cooperate with the planning department and the program department.

7. Entertainment sector

The music for the opening of the event, the lighting at the scene, the choreography of DS, the singers' singing tracks, their own makeup styles and the cooperation needed by all departments of the event will all be done before the 28th and rehearsed.

8. Planning department

Be fully responsible for the preparation, operation and supervision of this activity.