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Qixi Valentine’s Day promotion planning plan
Promotional activity is a short-term incentive activity with the purpose of encouraging the purchase or sale of a certain product or service. Holidays are often selected for promotions. The following is the "Qixi Valentine's Day Promotion Plan" compiled by me for everyone. It is for reference only. You are welcome to read it. Chinese Valentine's Day promotion planning plan 1
Event merchant: __4S store
Activity theme: "Benefit" Chinese Valentine's Day __ "price" is given to you
Event time: August 25th
Participate in the "Benefit" Qixi Festival Fengshen "price" to give you special discounts, and you will enjoy sevenfold gifts. Encounter:
◆ Get great gifts when booking a car , more exciting prizes are waiting for you.
◆Two special-priced cars are launched every day, with a direct discount of 10,000 yuan, first come first served!
◆The 20__ H30CROSS_ car has a direct discount of 7,000 yuan + 500 yuan free leather seats worth 3,000 yuan and a 500 yuan gift package.
◆Buy A60_ and enjoy a huge discount of 10,000 yuan.
◆Come to the store for a test drive and you will receive a gift worth 15 yuan.
◆Follow "__franchise store" on WeChat @__franchise store, come to the store for a test drive and you will receive a free exquisite doll worth 25 yuan.
◆Any brand model that replaces A60, new S30, and H30CROSS can enjoy existing discounts and an additional exclusive replacement subsidy of 4,000 yuan, and enjoy 0 interest on car purchases.
◆During the event, old customers who introduce new customers to successfully place orders will be given a 500 yuan fuel card. Chinese Valentine's Day Promotional Activity Planning Plan 2
xx Restaurant Valentine's Day Activity Planning Plan
Host: xx Restaurant
Co-organizer: xx
This Valentine's Day, Zunpin Yucha will go to the appointment with both male and female guests***
When you meet love, fate begins there...
Origin:
There are more and more young people in the city who yearn for true love but are alone. Traditional matchmaking makes them embarrassed. It is difficult to distinguish the quality and authenticity of online friends, so they would rather be single forever.
1. Purpose of the event
1. Cultural aspects: Let outstanding single men and women in the city, through this event, show their true selves, open their hearts, gain friendship, and meet true love.
2. Commercial aspects: ① Through this activity, the brand appeal of Zunpinyu Tea and Western Restaurant will be improved in the surrounding markets of the same industry; ② The average daily turnover of Zunpinyu Tea and Western Restaurant will be increased.
2. Audience
1. Members of Yupin Yucha;
2. Members of cooperative merchants;
3. Activities Methods and charges
1. Integrate the customer resources of various departments of the company and release event information to guests in the form of unified information;
2. Promote recent events through print advertisements, banners, LED displays, etc. Guests who visit publish event information, materials, and event methods;
3. Carefully arrange the event venue and strive to create a romantic and beautiful festival atmosphere;
4. Set up in front of the restaurant At the welcome desk, participants can purchase Valentine’s Day activity cards at the welcome desk. Men’s activity cards: 150 yuan, women’s activity cards: 80 yuan;
5. Anyone who comes to Zunpinyu on Valentine’s Day Female guests in tea and Western restaurants can receive a rose at the check-in counter;
6. Two chocolates will be given as a gift when the restaurant opens.
IV. Activity information
1. The first wave of emotional impact: "Find the goddess in your heart"
①Activity slogan: Emotions happen around you;
②The company designs its own friendship cards, male (green), female (pink)
The information on the friendship card is: name (nickname), age, hobbies, work, and requirements for him or her ;
③ After guests open the restaurant, they will be given a snack as a gift with the Valentine’s Day event card, and a friendship card will be attached for guests to fill in by themselves;
④ Guests can observe and Then entrust the waiter to give the dating card to the person you like
⑤ If both parties are interested, the waiter can communicate with both parties before starting a date.
⑥In order to activate the business atmosphere of the hall during the event, the company can consider arranging on-site hosting to enhance the atmosphere.
The main job of the host is to explain the activity information and encourage guests to participate.
2. The second wave of emotional impact: "Show off yourself, call for hot girls"
The event organizer will observe the female guests that night. If any young and beautiful ones are found, For girls, you can invite her to perform a simple performance on stage at a specific time (the host and performance time will be arranged separately). After the performance, you can receive a steak coupon presented by the company. With the steak coupon, you can exchange for a free steak within 70 yuan; p>
3. The third wave of emotional impact: "True Confession"
For all lovers who visit Zunpin Yucha Western Restaurant on Valentine's Day, the company can provide them with a way to go on stage and express their feelings loudly. A chance to show love and receive a bottle of champagne (how can you not be touched by a special confession on a special day)
4. The fourth wave of emotional impact: "Romantic Vitality"
< p> During the event, anyone who spends 300 yuan or more will receive an on-site lottery ticket at 0:00 on February 14, and so on.Use the raffle ticket to draw a lucky draw on site.
First prize: a bouquet of 99 exquisite roses and a bottle of champagne for 1 person
Second prize: a large plush toy for 3 people
Third prize : One box of chocolates for each of the 10 people
5. Scene layout
1. Two billboards on both sides of the door with event information;
(XX lover Complete Guide to Festival Activities: Zunpinyucha invites you and him to attend the Zunpin Dating Valentine’s Day party, and speak out your love loudly, so that everyone can witness your feelings, and bring your sweet feelings together to the scene. Dance, express love.)
2. The door glass is decorated with heart-shaped and rose patterns
3. Above the fish pond at the entrance, pink balloons are decorated. Plan 3 for Chinese Valentine’s Day promotions
1. Participants
Urban fashionable single men and women
2. Purpose of participation
Hurry, hurry, hurry! Come to the bar to find the key to your heart! ! Open her heart! ! !
True love believes that you will be able to find the key to her heart!
3. Activity Introduction
The first bond of true love: happy lock, looking for a beautiful woman
Boys who participate in the activity on Valentine’s Day night will receive a love key, and girls will receive a love key. You will get randomly distributed heart-shaped number cards. At the beginning of the activity, boys try to use their own love key to open the love lock. Each person only has 5 chances at most. Successful boys find the corresponding love card according to the number on the lock.
True Love Second: Fate: True Interaction
Boys and girls face each other, and each person asks a question of interest to the opposite sex (you can specify a specific person). After the question is over, each other chooses the most preferred person. . Cannot successfully find the person you like the most and end the participation.
The third edge of true love: passionate skewers
Perform a passionate action with the person you like the most. The most popular in the venue Participants will receive a special Valentine's Day gift provided by the bar.
IV. How to participate in the event
1. Come to the bar to register on-site from now until August 16th
2. Call the event participation hotline: Registration is limited, please hurry up
5. Event props
Happy lock, love key, love hand sign, your enthusiasm Plan 4 for Chinese Valentine's Day Promotional Activities
1. Activity Overview
Activity theme: Crossing the Magpie Bridge hand in hand, meeting in __
Activity time: Tentative August 25, 2020
Target audience: ___ bank debit card holders (family or couple)
Purpose of the activity: Experience and novelty through interactive forms The activity method spreads the popularity of Minsheng Bank, increases the quality of existing customers and expands the number of new customers in the communication and interaction between customers and staff.
2. Preliminary event publicity
Material publicity:
1. In the early stage of the event, event posters and leaflets will be provided to promote the event.
2. Place promotional materials in communities, office buildings and cooperative units surrounding business outlets to promote the event.
Telephone marketing:
3. Each business outlet invites its existing customers to participate in the event through telephone invitations and on-site visits.
Media promotion:
4. Publish the relevant information of this event in the form of soft articles on __ Bank’s WeChat public platform as one of the online promotion channels.
3. Activity content
(1) Overall activity wall for Chinese Valentine’s Day
1. Business outlets place an activity background wall with loving words printed on it pattern or __ bank’s LOGO pattern.
2. Fill the designated LOGO position on the background wall with roses.
3. Customers can take a photo in front of the background wall at the business outlet and send it to their circle of friends to receive a rose.
(2) Selection of photography works
Business outlets collect photography works taken in front of the silhouette wall. Participating customers can pose in various poses in front of the silhouette wall, and the photos taken in front of the silhouette wall will be used as entries.
(3) Fate Wall to find the right person
Collect the information of customers who want to make friends and fill in the form, and place it on the Fate Wall. As an auxiliary function of the overall activity wall, it also makes the whole The activity is more in line with the theme of activities related to Chinese Valentine's Day.
IV. Activity Rules
1. With the theme of "holding hands across the Magpie Bridge and meeting in __", the poses posed in the silhouette wall are used as the expression form of the photographic work. , to select works.
2. Participating customers can bring their own shooting tools or have bank staff assist in shooting.
3. During the event, the evaluation criteria are as follows: the degree of expression, creativity and novelty conveyed by the participating customers’ postures in the silhouette wall.
2__ Banks send "gold" happiness on Valentine's Day
This year's Valentine's Day comes before the Lunar New Year, which adds a bit of joy. __The bank has launched the following activity plans to provide more choices for this warm and romantic festival, making your Valentine's Day passionate and rich.
(1) Cash out 1314
On Valentine’s Day this year, you deposit a time deposit certificate of 12725.27 yuan for your lover. Because __ Bank raises the central bank's base interest rate by 20%, you can receive a love commitment of 13,145.20 yuan on Valentine's Day next year, expressing my love for you throughout the year.
(2) xx financial management, accumulation of a better future
On Valentine’s Day, come with your lover to buy __ bank wealth series financial products, with multiple maturities to choose from and stable returns. Love not only requires sweet words, but also gives her a reliable future.
Enjoy the golden glow, and youth has no end. Apply for ____ card at __ bank branch, use the card to make purchases, and enjoy 8-9.50% discount at 237 merchants! The six mainstream industries of desserts, catering, tourism, beauty, medical care, and entertainment are all at low prices every day, right by your side!
(3) __e moves, joy in the heart
From now until _month__, xx joins hands with xx Bank*** to create a super "__e moves, joy in the heart" Awesome activities, grab every day at half price, 90 yuan to recharge 100 yuan of phone credit, and 1 yuan flash sale on holidays. There are also rich prizes such as iPhones, tablets, and phone recharge coupons waiting for you.
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