How to make advertising slogan boxes

How to make a creative poster with ai Suppose you made a creative poster for Children's Day with AI.

The specific manufacturing steps are as follows:

1. Select the File/New menu to open the New or ctrl+n dialog box. The name is Children's Day, the width is 2 10mm, the height is 297mm, and the mode is cmyk. Click OK.

2. Select the rectangular tool in the toolbox, drag a rectangular shape in the workspace, select and set the filling tool in the toolbox, and the filling editor will pop up. Select the gradient as the type and set the cmyk value in the Fill Editor: set the cmyk value at A to 40%, 0%, 14. 12% and 0 respectively, and set the cmyk value at B to 47.84% respectively.

3. Select the pen tool in the toolbox, and then draw two different irregular shapes in the workspace. Select and set the fill tool in the toolbox, and the fill editor will pop up. Select the gradient as the type, and set the cmyk value in the Fill Editor: set the cmyk value at A to 27.45%, 0%, 58.04% and 0 respectively, and set the cmyk value at C to 67.45% and 4.766 respectively.

4. Select the ellipse and rectangle tools in the toolbox respectively, drag the ellipse and rectangle shapes in the workspace to draw the shape of the tree, select and set the filling tool in the toolbox, pop up the filling editor, select the gradient, and set the cmyk values in the filling editor: set the cmyk values at A to 36.08%, 0%, 59.22% and 0% respectively, and set the cmyk values at C to 70.2% respectively.

In order to ensure the smooth and successful activities, it is very important to make an activity plan in advance. The activity plan is a written plan made after detailed analysis and research on each step of specific activities to be carried out. How to write an activity plan to play a better role? The following is the theme scheme of kindergarten June 1 activities I collected for your reference, hoping to help friends in need.

Theme Scheme of Children's Day Activities in Kindergarten 1

The annual Children's Day is the biggest festival for children. In order to better let children leave a happy and unforgettable memory in their grand festival, this year's Children's Day in our garden will be held in the form of a series of celebrations. The plan is as follows:

I. Purpose of the activity:

1. Through a series of activities to celebrate "June 1st", actively create more opportunities, so that every child can find his own bright spot, let every child's personality soar, give full play to his potential, and experience the happiness of success, cooperation and communication through active participation, thus having a happy and unforgettable Children's Day.

2. Parents can learn more about the new concept of early childhood education by visiting and participating in Children's Day celebrations, thus inspiring how to educate their children; By showing the children's "June 1" activities to parents and society, we will further shape the good image of the park.

Second, the theme of the event:

Activity theme: learn to cooperate, show your talents and fly your dreams.

Third, the activity preparation:

1, decorate the class environment full of festive atmosphere and the surrounding environment of the whole park (before May 30th, each class will create an environment to celebrate "June 1st", decorate the theme exhibition of "June 1st", decorate the outdoor performance environment, and hang propaganda slogans, colorful flags and stages to celebrate "June 1st").

2. Get ready for class activities:

(1) Rehearse a performance program and a group program, a parent-child painting exhibition and outdoor innovation activities in each class;

(2) Each class arranges the painting theme and picture scroll of each class.

3. Kindergarten preparation activity prizes.

Four. Activities:

(1) Activities and initiatives:

1. Objective: In order to make children have a happy, unforgettable and meaningful Children's Day, all teachers and parents in the park are encouraged to actively create a festive environment and atmosphere for children to celebrate June 1st, and children are encouraged to actively participate in various activities on June 1st.

2. Time: 20XX-3 1 May 30th, 2008.

3. Target: all teachers, children and parents in the whole park.

4. Methods: Send an initiative to parents of young children through Fetion to arouse their attention and strive for the cooperation and support of all teachers and parents for this school celebration.

(2) Series of activities:

This Children's Day activity is carried out in the form of a series of activities, such as children's gymnastics, children's talent show, outdoor youth talent competition, parent-child painting exhibition and teachers' parents' talent show.

Verb (abbreviation for verb) activity schedule:

20XX had two rehearsals on May 30th. On the morning of May 3 1, the "June 1" celebration was held. Person in charge of intransitive verbs:

Master plan:

Program arrangement: teachers in each class

Logistics support:

Website layout:

Real-time audio and video:

Moderator:

Theme scheme 2 of kindergarten June 1 activities

moving target

1. Let the children know that June 1 is International Children's Day, which is their own festival.

2. Guide children to express their ideas boldly in the process of making posters and listen to others' opinions.

Activities to be prepared

Scissors, glue, brushes, etc.

Activity process

First, lead the children to read children's songs and enter the theme of kindergarten June 1 activities in a festive atmosphere.

1. Show children's books and guide them to read: Look, children, what is drawn in the book? What are the children doing in the book? Guide children to answer boldly.

Teacher's summary: The teacher summarizes according to the children's answers. Are the children in the book celebrating their own festivals?

Do you know what festival they are celebrating? (Children's Day)

Are they still reciting children's songs when they celebrate Children's Day? Let's listen together. The teacher demonstrated children's songs.

4, the teacher has feelings to read children's songs, (June 1, June 1, the kindergarten is really lively. Have a June 1 celebration, put flowers and fruits on the table, and then make a big poster. You sing and I dance. There are so many programs this year! )

5. Question: What festivals are mentioned in children's songs? Whose festival is this? How will you spend this day?

The teacher summarized according to the content of nursery rhymes. Children's Day mentioned in children's songs is a children's festival. They held a celebration party on this day. The table was filled with flowers and fruits, singing and dancing, and a big poster was made to record the celebration of Children's Day.

Second, guide children to know what a poster is.

1. Children's songs mentioned making posters. Do you know what a poster is? Why make a poster? What should I do with this poster?

2. Children guess and answer.

Teacher's summary: Posters are large pictures used to publicize and show the main contents of activities. When people see the poster, they can get a general idea of the activity. We can make posters by painting, printing and painting.

Third, guide children to conceive the idea of making posters.

1, Children's Day is here. Let's make a poster for Children's Day. But what should we design on the poster?

2. Children discuss in groups. Teachers listen to children's opinions and let them express their ideas.

3. Teachers fully adopt children's opinions, put forward practical suggestions, and synthesize these suggestions.

4. Children make posters and feel their achievements.

Fourth, organize children to appreciate posters and be proud of their achievements.

On Children's Day, pharmacies should promote sales and give some advertising slogans! ! First, plan a perfect theme for your promotion activities.

What is the perfect theme? There are three main criteria:

First, the theme has a wide range of social significance. Only when it has social significance will it attract the attention of consumers, the public and the media, and it will be popular. For example, the theme of March 8 th: "Pay attention to the disadvantaged groups of women, and have free gynecological examination in March 8 th"; The theme of Mother's Day publicity is "Love for Mother". The theme of a children's health care product is: "Pay attention to children's emotional intelligence!"

Second, the message conveyed by the theme is clear and clear, and people who are really interested will naturally come to participate. Generally, it is difficult to have social significance and clear understanding at the same time, which can be explained by subheadings: for example, the promotion theme of a cardiovascular and cerebrovascular drug Double Ninth Festival: "Old people and the elderly", subheadings: "Free consultation on hypertension prevention and treatment knowledge", "How to change drug varieties for hypertensive patients" and so on. Remember not to cheat consumers with "buy one get one free", especially the "one" you gave.

Third, the theme is easy to understand and remember. For example: "×× send health, buy it and give it away!" . Subtitle: "Empty boxes of similar products of XX products can be exchanged for a box of gifts of XX products". Buying a box of XXX is equivalent to donating a penny to the Olympic Games.

Fourth, the planning theme is based on the idea of public relations first and advertising second. You can invite reporters to plan and make event marketing topics by means of public relations, which makes the theme of promotional activities have profound social significance from beginning to end! So as to gain higher public attention.

Second, carefully choose a suitable promotion venue for the event.

The so-called suitable promotion location must meet the following requirements:

First, the target consumer groups you want to strive for are easy to reach. Sometimes it's either the busiest commercial street or the best location. Take into account the distance of the participants you want to attract, the convenience of transportation, the travel time, the transportation cost, and whether the benefits he gets from participating in your promotion activities are higher than the costs he pays. Don't let most people feel too far away, the cost is too high, and they can't spend it, thus losing their enthusiasm for participation!

Second, the promotion site will not be too hot or too cold, and participants will not be exposed to the sun and rain. Nowadays, wealthy people in China pay more and more attention to enjoyment and quality of life. Coupled with the constant impact of many promotional activities, consumers have seen more, and the location has not been chosen, so few people may come!

Third, the location of promotional activities does not have to be in supermarkets or commercial centers. Some of the popularity earned in such places is not the real target consumer group, which is of little significance for realizing real sales. Overcrowding will make real participants lose interest.

Third, carefully plan the strength and duration of promotional activities.

Promotional activities with insufficient stimulation, unclear theme, poor conception and lack of new ideas. It's hard to attract people's popularity. Here is mainly about the promotion strength of your promotion. Stimulation refers to all the benefits you can get by participating in this promotion, material, spiritual, other, and so on! The intensity of stimulus involves how much to invest, what to invest and how to invest. When the funds are insufficient, the only thing we can do is to innovate the methods and contents. It is the universal psychology of human beings to increase the stimulation by innovation. The marginal benefit of regular promotion activities must be decreasing, and the efficiency must be low!

In addition, promotional activities must be short-term, and long-term promotion is price reduction in disguise, which is harmful to the brand. Have you ever seen well-known foreign brand product stores often promote sales?

One-time promotional activities should also pay attention to the start and end time. I have seen such a scene, the participants gathered in a large group, and the organizers of the promotion activities were late one by one, which was a low-level mistake that was not allowed.

Fourth, information release and advance notice are the key to popularity.

I have met many enterprises, which have made full preparations for activities, invested heavily in personnel, venues and gifts, but paid no attention to the information release and prediction of promotional activities. As a result, the scene was deserted and the products were rarely sold. According to the author's experience and the theory of three dozen effective arrival rates of advertisements, the target consumer groups should be notified at least three times 3-7 days before the promotion activities. Three times can expand the arrival rate and let as many target consumers know the promotion information as possible. The function of three simultaneities is to attract their attention for the first time, interest them for the second time and make them want to buy for the third time.

In addition, the three announcements can use different media as much as possible, and the three media echo each other. Radio and television announcements should remind each other with detailed newspaper announcements. It is particularly important to note that when the TV is too expensive and the cost is too high, the following combined announcements are recommended here:

A, TV+radio+newspaper.

B, TV (radio)+newspaper.

C, SMS+newspaper

D, TV (radio)+outdoor popular posters

E, color page newspaper clip+text at the bottom of TV tour.

Television can use the way of swimming at the bottom, which is the most economical. This method is very effective in some secondary markets.

Special attention should be paid to the widespread posting and use of posters. When there is really not much money, putting up posters may be the only way to warn. You can publicize the blackboard newspaper (medicine and health care products, the author witnessed the factory staff hiding the publicity materials in the bag, and distributing the publicity materials while the hospital outpatient managers were not paying attention) on the bulletin board of the community, the entrance and exit of the vegetable market and the pharmacy outpatient department. Posters are widely posted outside the entrance. Posters can take many forms, such as hand painting, small batch production, printing, computer lettering and so on. The key is to inform in advance. Pay as much attention to it as possible. Preview itself is to improve advertising, and outdoor preview itself is a useful supplement to mass media.

Don't be afraid to predict the cost. The cost will be higher if the activity is not predicted and the expected purpose cannot be achieved. Since you want to make the promotion vigorous and decent, you have to dare not spend money in advance.

Verb (abbreviation of verb) powerful rendering of scene atmosphere

Atmosphere rendering is conducive to gathering popularity, coupled with the common herd mentality of Chinese people, it can also achieve sales. You can use the following methods to render the atmosphere of the scene.

1, visual means:

Post as many POP advertisements as possible on the promotion terminal site.

Balloon, Big Mac inflatable model.

Banners, banners, etc.

Air airship, hot air balloon.

Dress neatly and specially.

Distribute small balloons with activity instructions to consumers with children. Or distribute small and exquisite publicity materials that can be used.

A very tall hat.

2, auditory means

A tweeter. Keep shouting.

Microphone, speaker, play cheerful songs.

Television video or repeated playback of video.

3. Live performance show

You can find some customers with strong desire to participate in advance, let them perform live and show their views. That's often said, but it's best not to use fake braces. Let the real consumers act as the foot color.

Stack products or special display packages into piles of various shapes, and insert balloons at all places where they can be inserted.

Sixth, design affordable promotion methods or gifts that can make consumers feel excited.

1, by auction. The starting price is much lower than the retail price, so the amount of each price increase is limited, and the highest bidder has the right to buy according to the bid. Now auction has become a professional marketing method.

2. Adopt batch pricing. The larger the batch, the lower the price.

3. Buy gifts or various gifts in a limited time. This method has certain stimulation and high participation. For example, some consumers will say, "Seeing that everyone is snapping up and the gifts are attractive, they bought one. Anyway, they will buy it sooner or later, and it is very exciting! "

4. Set coupons in newspaper clippings, newspaper advertisements and color single pages, and you can get certain discounts with coupons. It should be noted that the psychology of taking advantage still has a very large market. Especially low-end customers.

Let's look at gifts again: promotional gifts's design is also very knowledgeable: it is generally designed according to the following principles:

Principle of usefulness: for example, daily consumables are purchased at low prices in wholesale markets or manufacturers. Not many consumers use this gift.

Principle of rarity: because this kind of gift is not for sale and the price information is asymmetric, it looks very classy and has high value, but it is not. For example, the author once purchased a pedal weighing scale, and the manufacturer's supply price was only 20 yuan/piece, but we said that the gift value was 100 yuan, and no one doubted that weighing scale was not worth so much. Because no one knows its price.

Principle of urgent need: if the gift is urgently needed by the other party, it is the best regardless of its value. This is the case with warm products from winter, such as hand warmers.

Fun principle: gifts should be fun, and fun gifts are also welcome. For example, adult intellectual toys are very popular when I hold them as gifts. Many people want to buy our adult toys as gifts separately.

Seven, do a good job of adequate personnel arrangements and training.

1, the responsibility for the preparation of promotional activities lies with people, and so does the responsibility for the follow-up inspection. Do everything thoroughly, publicize and stock up.

2. The responsibility for on-site activities lies with people, and all possible problems, their treatment schemes and emergency plans are rehearsed in advance. Once there is a problem, deal with it quickly according to the plan or emergency plan. Stabilize the situation on the spot.

3. Repeated communication and training on everyone's work division in the early stage, so that everyone can know the theme, purpose, significance, process and matters needing attention of the promotion activities in detail. And if a person makes a multi-functional arrangement, once the manpower is insufficient, a person can really achieve multi-functions. After the task is assigned, let everyone repeat their duties, and the problem-solving procedures and methods appear.

4, serious discipline, unified action, to ensure the implementation effect.