The specific process of opening a large supermarket

1, transaction processing before opening the store

(1) Handling of house lease.

Most people open stores by renting houses to solve the problem of storefronts. After deciding to open a shop and determining the address, you should contact the landlord or the building management Committee to discuss land use matters, such as rent, lease term, water and electricity, and finally sign a land use contract. Pay more attention when renting a house; If you rent directly from the landlord, you should pay attention to concluding a good rental contract; If you take over subletting, you should investigate more.

Under normal circumstances, the sublet stores are subletted to others because the original owners can't do business anymore. If you want to sell this store, you should investigate whether this location has led to its closure. If so, you'd better look elsewhere. Even if it is caused by other reasons, you'd better find the reason and learn from it, otherwise it is very likely to repeat the same mistakes.

If the lessor is not the landlord, it is necessary to find the landlord, and the landlord, sublessor and you will negotiate to transfer the right to rent the house to you and ask the sublessor to settle all the creditor's rights with the landlord. Only in this way can fraud be avoided.

When signing a rental contract, we should also pay attention to the following aspects: whether the housing area is true; Indicate in the contract which party will pay all other expenses except rent or what proportion will be shared by * * * *; Indicate the deadline for renting and the specific payment method; Sign the handover list of various items of the lessor; Indicate the deposit amount; It shows that the lessee is not responsible for the damage and contract termination caused by natural disasters and irresistible factors; Verify whether the lessor is the real owner of the house.

(2) Opening a shop, like running a business, should be registered with the local industrial and commercial and tax authorities. Only through the legal procedures of registration can major brand supermarkets and convenience stores be legal, declare their establishment, engage in production and operation, and conduct normal business management activities abroad. This process includes the application for licenses and invoices, the items specified in People's Republic of China (PRC) Fire Protection Law, and the safety and legality of other equipment.

2. Operation organization plan

This part is mainly to establish operation system and organization system, establish various operation systems, set up appropriate organization departments, standardize various work processes, clarify the powers and responsibilities of each department's posts, and require effective connection between the operations of each department, high management efficiency and reasonable post task setting.

3, personnel planning and configuration

Opening a store requires hiring people, such as store developers, purchasers, ordinary employees, business personnel, etc. And train them. In addition, it is necessary to organize qualified personnel to visit and investigate the business circle before opening the store, so as to provide information for the decision makers of the store operation and facilitate them to determine their future business strategies. Therefore, before opening the store, every staff member should arrange it carefully. Under the principle of ensuring the smooth progress of the store opening plan, the work assigned by individuals should be listed in a timetable as the basis for controlling the progress. The work distribution method is as follows: confirm the overall work of the department and the completion deadline; Estimate the working time to complete a single task; Select the most urgent work according to the priority of completion deadline, and then allocate manpower according to the required working hours; Provisions on daily work returns and abnormal reports.

4. Sales plan

Opening publicity is something that must be considered in the marketing plan. Opening publicity is all information dissemination activities carried out before opening a store according to the management policy and strategy of the supermarket. The contents of opening publicity planning include opening date, publicity theme, publicity slogan, publicity time, publicity regional focus, opening administrative public relations activities, media selection and application, commodity planning and coordination, etc. To inform and publicize the target customers and create a good image of the supermarket.

In addition, it is customary for most supermarkets to carry out promotional activities when they open stores, which can attract more consumers to patronize. Rewarding customers when opening a store is the first impression that the supermarket gives consumers, so the quality of the store promotion plan will also affect the future operation of the supermarket.

5, supermarket internal planning

The internal planning of supermarket mainly includes regional layout and storefront layout, architectural design and decoration planning, commodity organization and display planning.

For the operators of supermarket franchise stores, when designing the regional layout of the store, the proportion and location of stores, storage and processing areas and auxiliary areas should be reasonably planned to maximize the use of store area and increase sales functions and profits. The layout of the store is an important factor to determine the operating efficiency of the store, including the handling of people flow, customer streamline and commodity distribution line, which is related to the flow of customers and commodities in the whole store.

After the regional distribution and layout design of stores, architectural design and decoration planning should be carried out, including the design of supermarket architectural appearance, such as modeling, architectural style, external access, parking lot, etc. And the arrangement of the internal layout of the supermarket, the installation and decoration style of facilities and equipment.

The next step is commodity organization and display planning. On the basis of carefully investigating the daily needs of target customers, decision makers should determine the positioning of supermarket products, that is, determine the characteristics of commodity structure in various departments of supermarkets, and determine the development of commodity groups and commodity varieties. At the same time, commodity display is also a seemingly simple but extremely complicated and important part of business preparation. Scientific commodity display can stimulate sales, facilitate purchase, save manpower, use space and beautify the environment. On the basis of mastering the display rules, supermarket display planning should flexibly use various commodity display technologies and methods according to the requirements of supermarket management strategy and store characteristics.