Five planning schemes for Lantern Festival activities

# Planning # Introduction The Lantern Festival is our traditional festival, so what activities can be held during the Lantern Festival? The following is the unorganized planning scheme for the Lantern Festival. Welcome to read!

Article 1 Planning scheme of Lantern Festival activities

I. Activity objective 1. Actively participate in exchanges, discussions and other activities, and plan the celebration plan of the Lantern Festival.

2, full of expectations for the Lantern Festival celebration, * * * to create a festive atmosphere.

3. Have a sense of division of labor and cooperation, and know how to accomplish the task through everyone's efforts.

Second, the activity preparation

Picture display board of children's lantern festival the year before last.

Third, the activity process

1, enjoy the picture display board, and stimulate the desire of * * * to decorate the holiday environment and prepare for the holiday activities.

What festival are these photos about? How do you feel when you celebrate the Lantern Festival?

What activities are you going to carry out this year's Lantern Festival? What preparations need to be made.

2. Design a "Lantern Festival preparation worksheet" and assign tasks. Each group will discuss according to its own tasks.

(1) Teachers and students * * * agree on the "Lantern Festival Preparation Worksheet" (including preparation contents, responsible person, completion time and other preparation contents, responsible person, completion time, environment, scheme and poster).

(2) Free grouping and assignment of tasks.

(3) Each group discussed around its own tasks.

(1) What materials do you need to decorate the environment? Decorate what?

② What programs have been prepared? Who will be invited to our Lantern Festival celebration?

③ What should be on the poster?

3, collective exchange group opinions, learn from each other, * * * with perfect scheme.

Fourth, the end of the activity

1, evaluation

2. Summary

Chapter II Planning Scheme of Lantern Festival Activities

First of all, the purpose of the activity is to further enhance the visibility of the restaurant in the local area by holding a series of promotional activities during the Lantern Festival, so that customers can feel the influence and popularity of the restaurant in the local area, attract customers and expand consumer groups, thereby well increasing our business income and expanding brand influence. Do word-of-mouth marketing in the local area.

Second, the content of the activity

According to the festival characteristics during the Lantern Festival, choose the promotion method that suits you.

Third, interior decoration and atmosphere.

1, the restaurant storefront posted some pictures related to Yuanxiao and posters of promotional contents in the store, mainly in red, highlighting the festive atmosphere of the festival.

2. The restaurant will arrange a gift booth on weekends to promote the guests who eat.

3. From the beginning of February, relevant publicity materials will be played in the store for a certain period of time at noon and evening every day.

Fourth, advertising.

1, leaflets.

2. Newspaper advertisements.

3. Poster making.

Description: Franchisees with advertising needs can contact the planning department in advance, make a good publicity effect map and do a good job of advertising preheating in advance.

Verb (abbreviation for verb) sales promotion department

1. The distribution of leaflets is completed by relevant departments.

2. Individual customers and regular customers are specifically responsible for the reservation of each store.

3. The store manager is solely responsible for promotion and reservation.

Specific promotion activities of intransitive verbs

1, "Large-scale group meal promotion"

Activity content: During the activity, customers who come to our store for dinner can enjoy different discounts according to the corresponding number of people (except the fifteenth day of the first month).

2 -4 people can enjoy a 10% discount.

5 -8 people can enjoy 8.8% discount.

9 people-12 people can enjoy a 7.8% discount.

Lantern Festival is also the day when China people are most willing to spend money. Obviously, how to develop the Lantern Festival market is promising. So how should the catering industry seize the business opportunities contained in Yuanxiao consumption? Of course, first of all, we should do a good job in market research, accurately grasp the changing trend of people's consumption during the Lantern Festival, and then formulate targeted promotion strategies. From the new changes in residents' consumption in recent two years, we can see that Yuanxiao consumption has three obvious characteristics:

The catering industry should master the following holiday service management methods:

A, housewife type. That is, the hotel distributes complete sets of semi-finished products or clean vegetables to citizens' families, instead of the "busy year" activities of housewives steaming steamed buns, making meatballs and frying peanuts. The hotel only charges a small amount of processing fees.

B, it's arranged. That is, the hotel reserves the New Year's Eve dinner or holiday family dinner for the public to eat in the hotel. Restaurants and hotels should, based on the principles of thrift, high quality, low price, facing the public and serving the public, introduce various recipes such as "respecting the elderly", "loving banquet", "caring banquet" and "family reunion" to attract working-class people to their side and expand the target market.

C, series type. In order to meet the consumption demand of modern people, restaurants and hotels should offer family-oriented New Year's Eve dinners, "rent chefs", open guest rooms, karaoke rooms, bathrooms and other leisure facilities and places to residents, and attract residents to entertain themselves in hotels for the Lantern Festival.

At the same time, the operators of the catering industry should also make a fuss about cultural taste. Food culture should be used to build a platform for people who have worked hard for a year to have a relaxed, pleasant and interesting meal. Restaurants, restaurants and teahouses can provide activities such as calligraphy and painting photography exhibition, reading, playing and singing, appreciation of famous songs, folk customs, acrobatics, magic performances, and famous chefs teaching customers "special dishes", so that customers can eat, drink, enjoy, browse and listen in one, eat smartly, have fun and enjoy spiritually at the same time.

2, marketing activities should work hard in the following aspects:

One is cheaper than ten loves. At the end of the year, merchants should carry out discount promotion, buy big items and send small items, "make profits every day, offer discounts every day" and other promotional activities in the purpose of sincerely giving back to consumers.

Layout and decoration of the Lantern Festival in the hotel;

(1) There is a golden married couple at the main entrance, which will last until the Lantern Festival. The hotel provides photo service (guests are responsible for the cost of developing photos).

(2) Hanging all over the sky on the plants outside the hotel, standing a large pot of kumquat on both sides of the main entrance of the hotel, and hanging red lanterns on the ceiling. Colorful flags are pulled obliquely on the outer lawn.

(3) The banner of "Happy New Year to XXX Hotel" is hung at the gate.

(4) Basalt couplets on both sides of the gate, such as "Golden Cup Drinks and Drinks Kunda" and "Jade Rabbit Welcomes the Spring", are horizontally approved as "Congratulations on the Spring Festival".

(5) Paper-cut patterns of the zodiac in the Year of the Ox are pasted on the glass doors on both sides of the hotel lobby.

(6) Two staff members (a pair selected by the personnel department) are arranged at the main entrance of the hotel, wearing calf clothes and hoods, and are responsible for distributing balloons (one) and fruit candy (two) to children under 0 who have been dining in the hotel.

(7) On the third and fourth floors, colorful flags are inserted in the balcony railings.

Article 3 Planning scheme of Lantern Festival activities

In order to make the people in the whole region have a happy, festive and peaceful traditional festival, according to the specific deployment of this year's Lantern Festival in xx city and the actual situation in our region, the following scheme is put forward for the Lantern Festival in xx district: 1. Guiding ideology.

Guided by the spirit of xx of the Party and based on the construction of harmonious culture, we will thoroughly implement the spirit of the working conference on the construction of famous cultural cities in the whole city and the working conference on the construction of famous cultural areas in the whole region, vigorously prosper public welfare cultural undertakings, make full use of various festival carriers, extensively carry out various mass cultural activities that the masses love and can actively participate in, drive and lead the masses to participate in mass cultural activities, build mass cultural undertakings, meet people's new needs for spiritual culture, improve people's quality, enhance urban cultural taste and promote.

Second, the activity time

The twelfth day of the first lunar month-the sixteenth day of the first lunar month.

III. Contents of activities

1, cultural (sports) center plate.

During the Lantern Festival, the newly-built cultural center will set up a main lighting area, and make full use of cultural facilities such as theaters, exhibition halls and cultural squares in the cultural center to carry out Lantern Festival activities. Before and after the Lantern Festival, the Cultural Center will hold the opening ceremony of the 20×× Lantern Festival, the Lantern Festival with folk characteristics, the Chinese food culture exhibition, the Lantern Festival calligraphy and painting exhibition, the mass cultural achievements exhibition, the China Powerful Youth Oil Painting Exhibition and other activities. There will be a Lantern Festival theatrical performance in xx Square.

2. Street and management committee license.

City streets, management committees and other relevant units should carry out light show activities in communities, parks, squares and main roads according to local conditions, so that citizens can enjoy and make lights at their doorsteps. Xx street should focus on the deployment of Lantern Festival activities around xx Park, xx street should implement the layout of Lantern Festival in People's Square, xx street should focus on the layout of Lantern Festival in xx Park, xx street should carry out good Lantern Festival activities in xx road section, and the management committee should deploy Lantern Festival layout in xx road section and xx coastal area. In addition to the Lantern Festival, all the streets in the city and the Hunan Provincial Management Committee and other relevant units should hold various cultural and recreational activities during the whole Spring Festival, such as cultural performances, social dramas, special snacks, flower shows, books and periodicals promotion, homemade lantern festivals, cultural stage singing, folk arts and handicrafts. Strive to make the Spring Festival Lantern Festival in our region reflect the characteristics of large scope of activities, wide participation of the masses, novel form, rich content and strong festive atmosphere.

3. Town (field) plate.

Towns (fields) should, according to the actual situation and the requirements of creating a rich and harmonious new countryside, combine Lantern Festival activities with local cultural heritage and folk customs, and focus on the overall requirements of this year's Lantern Festival activities, enrich the festival cultural life of rural people with activities with local characteristics, highlight local cultural characteristics, increase rural cultural atmosphere and enhance rural cultural taste.

Fourth, the responsible unit

According to the designated area, the administrative committee of xx tourist resort shall organize the implementation and safety of activities.

Verb (abbreviation for verb) activity schedule

1, the preparatory stage of the Lantern Festival.

Convene a meeting of the organizing committee members and office staff of the Lantern Festival; Towns, streets and related units carry out and report lantern festival activities; Preparation for the Lantern Festival; Members of the Organizing Committee of the District Lantern Festival check the preparations for each Lantern Festival.

2. Lantern Festival stage. All Lantern Festival activities in the region are in full swing.

3. Lantern Festival summary and commendation stage. According to the lantern festival points, lights, activities, etc., the lantern festival activities are selected and commended.

Activity requirements of intransitive verbs

The annual Lantern Festival is a traditional festival cultural activity in our region. It is the most extensive festival activity with the largest number of participants among all festivals. Therefore, it is very important to make all the preparations for the Lantern Festival. All relevant departments at the district level and towns and streets should carry out Lantern Festival activities with a positive attitude and a high sense of responsibility.

1, improve the organization. The organizing committee of the Lantern Festival, which is attended by relevant leaders of the district committee and government and heads of relevant departments, units and sub-district offices, was set up in the district, responsible for organizing and coordinating the activities of the Lantern Festival in the district, and an activity office was set up to specifically organize and implement the activities of the Lantern Festival. Towns and streets should also set up corresponding leading groups for Lantern Festival activities to organize and carry out Lantern Festival activities in their own units.

2. Implement responsibilities. All departments and units should not only clarify the division of labor and implement their responsibilities, but also closely cooperate and strengthen coordination to do a good job in all activities of this year's Lantern Festival. The district government office shall be responsible for the command and coordination of the whole lantern festival activities; The propaganda department of the district party Committee should coordinate radio and television stations, newspapers and other news media to do a good job in the publicity and reporting of the Lantern Festival; District Radio, Film and Television Press and Publication Bureau will plan and organize lantern festival activities, timely summarize and grasp the situation of each lantern festival, draw up plans for city and district leaders to inspect and watch lanterns at each lantern festival, and organize and carry out appraisal work of each lantern festival; According to the overall arrangement of the Lantern Festival activities, the District Public Security Bureau formulates the safety and security work plan for the Lantern Festival, and is responsible for coordinating the security, fire fighting, traffic and other safety work at various lantern festivals during the Lantern Festival activities; The district power supply bureau should ensure the electricity consumption of each Lantern Festival and guide the safe use of electricity; The district health bureau should strengthen the health and epidemic prevention work of activities related to the Lantern Festival to ensure public health and safety; The District Construction Bureau shall cooperate with all relevant units to carry out Lantern Festival activities in parks and squares. District Urban Management and Law Enforcement Bureau should strengthen urban management during the festival; The district finance bureau should implement the corresponding activity funds. All streets and related towns and units should conscientiously do a good job in the launching, organization, coordination and guidance of Lantern Festival activities around the region to ensure the safe and orderly conduct of Lantern Festival activities in the whole region.

3. Ensure safety. Lantern Festival activities are large in scale, wide in scope, with many participants and relatively difficult to organize, so effective measures must be taken to ensure them. First of all, the arrangement of activities should be small and scattered, both festive and lively, safe and peaceful. Secondly, there must be a relatively perfect security work plan, taking into account the details of every security issue during the activity and implementing them one by one. Finally, in the specific implementation process, we should conscientiously implement, strengthen duty, implement safety responsibilities, and do a solid job in the safety protection of this year's Lantern Festival activities.

While carrying out the lantern festival activities, it is hoped that all streets and relevant towns and units will report the lantern festival activity plan and the lantern festival activities to the organizing Committee office in time, so as to grasp the situation in the whole region and strengthen communication between relevant departments. After the Lantern Festival, all streets and related towns and units should conscientiously do a good job in selection and recommendation, and report the distinctive attractions, excellent seating lights and innovative activities of the Lantern Festival to the Office of the Organizing Committee of the Lantern Festival.

Article 4 Planning Scheme of Lantern Festival Activities

1. The activity aims to promote national culture, guide students to experience the lively atmosphere of traditional Lantern Festival activities in China, and understand the colorful festival culture. The school will organize students to carry out small and diverse Lantern Festival activities. Through activities, create a happy, peaceful, healthy and progressive holiday atmosphere, and cultivate students' attitude of active exploration, division of labor and cooperation and willingness to share.

Second, the theme of the event: Golden Pig welcomes the Spring and Happy Lantern Festival.

Second, the activity time

The winter vacation of 20×× years begins on February afternoon 19, 12: 15.

Three. Contents and specific arrangements of activities

Preparation (winter vacation)

Carry out the action of "making lanterns skillfully and creating unlimited ideas" to cultivate students' ability to use their hands and brains and the habit of energy conservation and environmental protection. -The class teacher is responsible for

(2) Theme activities (Lantern Festival)

1, creating a rich atmosphere for activities.

(1) The electronic screen scrolls traditional festival cultural slogans and nursery rhymes to create a festive atmosphere. -xx is in charge

Slogan-golden monkey welcomes spring and makes lantern festival. Happy Lantern Festival, you laugh with me. Experience the folk customs of Lantern Festival and promote Chinese civilization. Inheriting the tradition of New Year Festival and building campus culture. Feel the local customs and yearn for a better life. Flower viewing lights create a festive atmosphere; Solve riddles on the lanterns, feel the rural customs; Bao jiaozi, experience holiday life. ...

"Lantern Festival" nursery rhymes-Lantern Festival on the fifteenth day of the first month, celebrating the arrival of a spring by beating gongs and drums and lion hair. Campus lanterns are hung on the treetops, and the classroom is full of raw materials. You rub me to make Yuanxiao, clap your hands and laugh happily.

(2) On the morning of the same day (before the flag-raising ceremony), under the unified arrangement of the school, each class will hang four Lantern Festival lanterns (indicating the class and name) in different areas of the campus to create a rich traditional festival atmosphere. -xx is in charge

(3) The brigade headquarters organized a brigade rally (flag-raising ceremony) to give a keynote speech under the national flag to publicize the traditional festival culture and let students know the origin, customs and some interesting legends of the Lantern Festival. -xx is in charge

(4) that morning (or 2 in the morning. 19) in the afternoon, each class completes the class environment layout according to the activity content, and stick grilles (or lantern riddle) is placed on the north and south glass windows, and lanterns are hung in the classroom. -the class teacher and the deputy class teacher are responsible.

2. "Happy Lantern Watching" activity (level 245: at noon or after jiaozi tasting; 1-3 grade: After eating jiaozi, before going to school, about 2: 00-3: 00).

Under the leadership of the head teacher, each class systematically visited the Lantern Festival lanterns made by students and parents. -the class teacher and the deputy class teacher are responsible.

3. "Make the Lantern Festival skillfully" (12:15 ——13:15)

Under the organization of the class teacher and parents' volunteers, students carry out activities of making dumplings and dumplings (noon 12: 15, each class sends representatives to the canteen to collect food).

The canteen provides dumplings and stuffing for each class; The equipment for kneading dough and wrapping jiaozi is provided by each class. -XX is the head teacher.

4. "Happy Taste of Yuanxiao" activity (Grade 123: 1: 30 or so; Level 245: starting at about two o'clock)

Each person is given a snack (two Yuanxiao and six small dumplings), so that the children can taste the fruits of their labor, feel the strong atmosphere of Yuanxiao and experience the happiness of traditional festivals (three parents volunteers, the head teacher and the deputy head teacher share the happiness with the children). -xx is in charge

5. Follow-up activities: fill in the 1 activity record form for each shift; Hand in 2-3 parent volunteer feedback forms in each class.

Iv. Photography: xx

Verb (abbreviation of verb) communication report: xx

Remarks: Lunch will be served on February 9 1 1: 00.

Article 5 Planning scheme of Lantern Festival activities

First, the object of activity: all the staff in the first workshop of standardization.

Second, the activity organization team:

Party workers' group in standardization workshop

Three. Time and place of activity:

February 19 (Lantern Festival)

12: 30 ——13: 00, to undertake the A-line thread of AB unit (including sub-packaging and various departments).

Weld the door of long section of AB unit.

12: 30— 13: 00 The trial delivery unit will be delivered in the garage.

Four. Activities:

A certain number of lanterns and different kinds of riddles (words, idioms, names, animals, daily necessities, etc.) are set up on site. ) are posted under the lanterns, and each riddle has a serial number. After the employees guess the corresponding results according to the riddles on the spot, they can directly report the serial number corresponding to the riddles at the winning place set on the spot and check whether the answers are correct, so as to get a beautiful souvenir.

The specific guessing procedure is:

1. Participate in lantern riddles according to the site settings.

2. After guessing the riddle, remember the serial number corresponding to the riddle and go to the prize-winning office to check the riddle.

3. Answer correctly to receive prizes; The result is wrong. Continue to participate in activities.

Verb (abbreviation of verb) Note:

1. All employees participating in the competition should consciously abide by the rules of the competition and are not allowed to damage lanterns or tear riddles at will.

2. After each employee receives the prize for each activity, there will be no reward for participating again!