How can newbies sell goods on Douyin?

1. The product is consistent with the positioning of short videos

The short videos you publish on Douyin to bring goods are based on short videos, and the users you attract like your short video content. , generally this group of people have similar labels and characteristics. If what you sell is very in line with their appetite, conversion will generally be very fast.

2. The product is very popular at the moment

The public likes to "follow the trend", and popular products with high popularity will definitely not go wrong. Fashion is divided into hot-selling fashion and seasonal fashion. The representative product of seasonal fashion is clothing. Douyin masters put on beautiful seasonal fashion clothing and show it beautifully in the video. People of different ages and different body shapes look very beautiful in it, creating a kind of the most popular and fashionable clothing this year. The most stylish feeling.

Many people will place an order without hesitation after seeing this kind of product, especially those who love to follow the fashion, for fear that they will miss out on the trend without having such a piece of clothing.

3. Good quality and low price

No one will refuse something cheap and easy to use, so many anchors will mark "The lowest price on the Internet! Buy three" before bringing goods live. Get two free" and other slogans. The purpose is to attract users. This trick can also be used in short videos to promote goods, especially for women. Which woman can resist the temptation of the word "discount"?

4. The product usage rate is high and the time is long

Most people will stay rational when choosing products for the purpose of using them. Things that have no practical purpose may be popular for a while, but they will not lead to long-term transformation.

5. Products have unique personalities

In today's era of serious product homogeneity, consumers are increasingly pursuing uniqueness. Therefore, if the product has a strong personality label, it will also attract people to place an order.

6. Intuitive display

The host will appear in person, and the more intuitive display will increase the sense of reality. If coupled with infectious explanations, it will increase fans' purchasing impulse. For example, for food products, you can try it and describe the taste of the food; or add scenes to see what combination of scenes and food will make the food more delicious. When users see videos like yours, they can’t help but want to have a taste.