Why is the franchise of integral cabinets and integral wardrobes so popular?

This is the answer you want to know. You can take a look and maybe you will know.

(1) The overall wardrobe investment market has a bright future

Now the wardrobe The market is very similar to the market situation when integrated kitchen cabinets just emerged a few years ago, whether it is the market atmosphere, consumer demand or the current consumption level. All trends indicate that the overall wardrobe has reached a golden time to enter the home in large sizes. According to survey data provided by McKinsey, a well-known international consulting company, less than 1% of Chinese urban households have integrated wardrobes. There are now more than 80 million potential consumer customers, which can bring considerable sales revenue of nearly 500 billion yuan to the industry every year. . Such a huge consumer market with promising prospects makes every home furnishing business owner excited. Low investment, quick results, and stable and considerable income. This is the biggest difference between wardrobe merchants and other home building materials merchants. Because the decoration of the Mercer wardrobe store is uniformly designed and no inventory is required, the merchant has no financial pressure, making it easier for you to operate!

(2) Participated in the 2009 Guangzhou International Construction Expo, and the new products became an instant hit

According to Mercer staff, although Mercer has participated in the Construction Expo for nine consecutive years, every year It is necessary to give customers a new image and new surprises. To this end, Mercer is actively preparing for the 2009 Construction Expo. This year, it also specially promotes "Mercer Nobles" - a new all-solid wood customized home product. As soon as the all-solid wood customized furniture is on the stage, it quickly Become the highlight and focus of this exhibition. I believe that Mercer’s future market goals have been well positioned and are just waiting for the test of the market.

Ms. Mei, Marketing Director of Mercer: "With extensive knowledge and experience, 'Mercer Nobles' is an all-solid wood customized furniture product launched by Mercer based on ten years of industry experience, especially all solid wood customized wardrobes." It is the first in the industry. Mercer Nobles is at the top of the industry in terms of materials, craftsmanship and design, and its new concept and strength promotion have set a new level in the industry. Mercer Nobles creates high-end products, demonstrates taste, and is customized for successful people. Exclusive furniture, cabinets and wardrobes are welcome to join for free!”

(3) Mercer integrated cabinets, a billion-dollar market is waiting for you

Currently, Mercer integrated cabinets have been sold nationwide. With a large sales scale, the company continues to innovate in cabinet products and continues to provide customers with the best services and best cabinets, which are supported by dealers from all over the world. Mercer integrated cabinets are one of the most influential professional integrated cabinet brands in China. Over the years since its establishment, it has always been committed to providing users with cost-effective products and services. Advanced equipment and rigorous management fully guarantee Mercer's product quality and production capacity, reducing worries for merchants in joining and operating.

The Mercer Integrated Cabinets franchise program provides unique opportunities for its franchisees. This allows franchisees to obtain brand, and marketing support, own your own company, and gain a sense of accomplishment and profit. Mercer firmly believes that with the guarantee of Mercer’s professional background and strong brand, joining as a franchisee of Mercer integrated cabinets and integrated wardrobes will create a different and successful life for the merchants themselves!

(IV) ) Advantages of Mercer cabinet investment

1. Brand support - Mercer cabinet franchise store, you can operate all the cabinet brands of Mercer company.

2. Price support - the head office provides you with the most competitive prices in the market.

3. Technical support - the head office will provide you with complete technical information and conduct systematic human resource training in technology, quality, sales and other aspects according to your specific situation.

4. Marketing support - we provide you with complete information on the marketing plan, including:

★ Image support: provide light boxes and door headers with the unified VI logo of the head office , unified style booths and display racks, you will benefit from the head office’s huge investment in image, products, and promotional advertising.

★ Planning support: Provide complete planning solutions from franchisee store location selection, store layout, decoration to operation management, marketing, training, after-sales, etc.

★ Business diagnosis: Based on the franchisee’s operating conditions, the head office will provide a complete diagnostic plan focusing on the franchisee’s regional consumers, regional competitors, competitive products and internal management to help the franchisee become familiar with the market. Improve market competitiveness.

★ Advertising support: The head office provides advertising support to each franchisee with no more than 4% of annual sales.

★ Promotional support: The head office continuously launches promotional activities according to market conditions, and implements various forms of promotional activities in a planned manner around corporate image, sales prices, and service commitments to achieve sales operations without slack or peak seasons.

5. Information support - the head office assists your franchise stores to establish the terminal interface of the information management platform, and trains franchise store operators in its specific use to realize information exchange between franchise stores and the operating agencies of the head office. Channels ensure the rapid acceptance and feedback of advertising information, new product information, promotional information, market information, sales and after-sales related issues, and ultimately achieve the purpose of rapid market response.

6. Inventory support - The head office has established a complete exchange and return system to minimize your operating risks and enable you to achieve risk-free operations.

7. After-sales support - The head office relies on its own strong after-sales service system to provide you with complete after-sales protection based on your actual situation.