What is the media? What is multimedia? What are its main features?

1, the word "media" comes from the Latin word "Medius", which is transliterated as media, meaning something in between. Media refers to the media that spreads information. It refers to people using tools, channels, carriers, intermediaries or technical means to transmit and obtain information.

2. Multimedia is the synthesis of various media, generally including text, sound and images. In computer system, multimedia refers to the man-machine interactive information exchange and communication media combining two or more media. The media used include words, pictures, photos and sounds? , animation and movies, and interactive functions provided by programs.

Multimedia is a subset of hypermedia system, which is a global information system composed of hyperlinks. The global information system is an application system using TCP/IP protocol and UDP/IP protocol on the Internet.

The characteristics of media and multimedia are:

1, the adequacy of performance.

2. Realistic media modeling.

3. High credibility.

4, the transmission speed is fast.

5. flexibility.

Extended data:

Application of multimedia:

The application fields of multimedia have been involved in advertising, art, education, entertainment, engineering, medicine, business and scientific research.

Using multimedia web pages, businesses can turn advertisements into interactive forms with pictures, which can not only attract users, but also provide more product information to potential buyers. However, the long download time is one of the main disadvantages of using multimedia to make advertisements.

Using multimedia in teaching can not only increase the interactivity of self-study process, but also attract students to learn through visual, auditory and tactile feedback, improve their interest in learning and enhance their absorption of knowledge.

Multimedia technology is a rapidly developing comprehensive electronic information technology, which has brought directional changes to traditional computer systems, audio and video equipment and will have a far-reaching impact on mass media. Multimedia computer will accelerate the process of computer entering all aspects of family and society, and bring profound revolution to people's work, life and entertainment.

Multimedia can also be applied to digital libraries, digital museums and other fields. In addition, multimedia technology can also be used for traffic monitoring.