Joke Collection Website - News headlines - Who has used Chanzhen skin care products and how is the effect?
Who has used Chanzhen skin care products and how is the effect?
I used the new blend of Chanzhen Ginkgo Facial Cleanser and it felt very good
I will send you the introduction of the brand Chanzhen
1. "Chanzhen "The meaning and background of the trademark"
"CharmZhen" means "very good" in Korean, and CHARMZONE in English, which means Charming Zone. It develops domestic and export markets at the same time. It is familiar and easy to remember in our language. It is a trademark that can represent the characteristics of the product. The English name also contains the meaning of the basic cosmetics company and is an international name.
2. The trademark meaning of "Chanzhen" And background
The predecessor of Chanjin, "Pibao" Pharmacy, was very famous in Korea for manufacturing special medicines for treating skin diseases from 1960 to 1970. The pharmacist and current pharmacist of "Pibao" Pharmacy Co., Ltd. Chairman Kim Kwang-seok, the CEO of Chanjin, has collected the skin treatment information of more than 300,000 patients during his 20 years of operating a pharmacy, and has begun to thoroughly understand and research women's skin. He has accumulated 20 years of experience in the "Pibao" pharmacy. With business experience, in 1984, Chairman Kim Kwang-seok proposed the purpose of "making the world's women more beautiful" and founded "Buhan" cosmetics, dedicated to the construction of the Republic of Korea.
When "Buhan" cosmetics company was founded, The cosmetics market has been occupied by big brands. It is almost impossible for a new cosmetics company with no reputation to gain a place in the cosmetics market by relying on quality alone without advertising. However, Chanzhen has overcome this with its unique "Trial Pack Strategy". Difficult dilemma. Chanjin, which has solid trust in its own technical strength, invests advertising money in trial packs and gives away trial packs in large quantities. Through the rumors of customers who have used the trial packs, people who have used the trial packs will recognize Chanchen cosmetics. More and more.
From the advertising slogan "You can feel the improvement of your skin with just a trial size", you can also see Chanzhen's supreme spirit in quality "Creating excellent quality." Chanjin, whose purpose is "products of the highest quality", has broken through 300% growth rate in the five years since its establishment, and has also amazed the entire cosmetics industry. "Buhan" cosmetics established a factory with modern facilities in Wonju, Gangwon-do in 1991, and in 1993 In 2008, the name was changed to "Charnzhen", and with the prestige of specializing in the production of basic cosmetics, it gradually showed its potential power.
3. Chanzhen products that broke through the pattern of basic cosmetics
Charming has developed a new product with multiple protective effects, which demonstrates Charming’s independent entrepreneurial spirit. In 1985, Charming developed and started selling (MASSAGE CREAM), a product that can personally confirm the elimination of aging substances. It attracted many Korean women. In 1988, it developed the first water-based facial cleansing series in the country, which was sold out as soon as it was launched. It also developed a "conditioning cream", a nutritional cream and an essence cream that combines nutrition cream with MASSAGE CREAM.
Chanzhen was the first domestic company to obtain a sales license in the Japanese market in 1991. In 1994, it started selling in domestic in-flight duty-free shops and obtained the quality assurance Q certificate in 1996. We have always been one step ahead in quality and have been recognized by our customers for quality. In 2001, it was selected as the "No. 1 Brand Enterprise of Women's Cosmetics" by the Korea Nongsheng Association. In the cosmetics market survey of the Republic of Korea, the Chanjin Meijing series of cosmetics won the New Product Brand Award.
This amazing result is reflected in the advertising image represented by "Cartoon Frog". This candid advertising image using the "Cartoon Frog" as a model brought great changes to the cosmetics industry and the advertising industry of the Republic of Korea.
4. A popular company specializing in dermatology
Chanzhen’s goal in the 21st century is to become a world-class company with "Super First-Class Brands". To achieve this goal, Charming established the "Charming Central Research Institute" in Taizhuang, Yuanzhou, and worked hard to create and develop new products.
In addition, we have established the "Chanjin Biological Research Institute" to research natural ingredients, and the "Chanjin Application Research Institute" to research and develop high-tech products, and have developed new substances for the skin. Through 40 years of experience in treating skin diseases, Charming not only promotes Charming Pharmaceuticals, but also makes great contributions to the scientific development of the country.
Chanzhen does not imitate the technology of other countries or companies, but only uses domestic capital and technology to develop, and is committed to becoming a high-quality national enterprise that can represent the country.
5. Chanzhen is certified as the highest quality
When Chanzhen first entered the cosmetics market in 1984, people had to be pessimistic about its prospects because the cosmetics industry at that time In a world where victory or defeat is determined entirely by gorgeous advertising images, it is almost impossible for a new cosmetics company with no reputation to gain a place in the cosmetics market by relying on quality alone without advertising. President Kim Kwang-seok, a pharmacist who has been running a skin pharmacy for more than 20 years, has gained recognition from consumers by developing and distributing a large number of trial products, and the sales volume of the products has gradually increased accordingly.
Chanzhen's revenue and expenditure were balanced three years after its establishment. Five years later - in 1988, the growth rate had exceeded 300%, and it gradually continued to rise. All of this is the result of careful study of women's skin characteristics, the pursuit of one goal, and the belief of superb technology.
6. Chanzhen does not imitate others
Chanzhen does not imitate others and has always carried forward the spirit of independent creation
First: Chanzhen has always adhered to the cash settlement method. Cash settlement is not an easy settlement method for companies in the startup stage, but Chanzhen believes that if her products are sold, there must be a return, so she has always adhered to the cash settlement method.
Second: The famous advertising strategy of Dr. Frog instead of beautiful models uses the cartoon Dr. Frog’s Chanzhen advertisement, which is simple and innovative, attracting the attention of consumers;
Third . We only produce basic cosmetics, and we continue to work hard to improve product quality. The excellent quality is consistent with the business policy of Chanzhen (Sample, Seminar, Service), and we implement a unique strategy that cannot be imitated by others.
7. Chanzhen is not Producing a variety of products and only producing the best famous products
Charmzhen, which has established itself in the domestic market with its superior quality and unique effects, also has significant potential markets overseas. In 1987, Chanzhen entered Chicago and Hawaii in the United States. In 1991, it was the first domestic cosmetics company to obtain a sales license in the Japanese market. It was the first domestic cosmetics company to enter the Japanese cosmetics market. In order to meet the needs of women all over the world for Chanzhen cosmetics, Chanzhen gradually opened up overseas markets. Currently, we are expanding export projects to Japan, the United States, China, Malaysia, the Philippines, Russia, Australia, Brazil, Canada, Taiwan and other countries. Moreover, Chanjin's new hotspot series of cosmetics are the first domestically produced cosmetics to be included in the in-flight duty-free items of Asiana Airlines (since 1994) and Korean Air (since 1995) along with world-famous cosmetics. At present, in addition to selling new hot cosmetics and in-flight duty-free products such as ALBATROSS CREAM, Charmed men's cosmetics First and Business class have become must-have products, demonstrating Chanchen's incomparable strength.
In order to ensure the current stable situation, Chanzhen strictly enforces management, operation and circulation within the company and opposes behavior that violates principles. However, with this management policy, it has continued to develop under the deteriorating domestic economic situation and the impact of international cosmetics. The central research institute, called Chanzhen Heart, continuously researches and improves the functionality and quality of its products. Through the establishment of the Biological Research Institute in 1997 and the Application Research Institute in 1998, it will play a decisive role in the development of new products in the future. Chanzhen, who started with bare hands, has won the love of customers with her diligent efforts and unique product quality. In order to repay the love of our customers, Chanzhen will work harder. Charming, a famous basic cosmetics company, will continue to work hard to create more beautiful skin for women around the world with its unique strategy and superb technology.
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