According to the principles of public relations, let’s talk about the understanding that the customer is God and the customer is always the correct one.

Customers are God. We treat and serve with sincerity. There is nothing to say. Customers are our food and clothing. Five-star service cannot be overstated. After all, most customers are indeed right, but I am not 100% correct either.

The earliest source of the phrase "the customer is always right" should be the Wal-Mart that built China's first store in Honghu, Shenzhen. A slogan can be seen prominently on its wall, Everyone who enters the store can see:

1. The customer is always right;

2. If the customer makes a mistake, please refer to the first item.

In real life, the service industry advocates that "customers are God". Customers are accustomed to being "gods" when faced with the service provided by service providers. They feel that they will be treated with care and "god" by others as a matter of course. Service. Therefore, it often happens that customers point their fingers at waiters and yell at them, while waiters force themselves to smile.

As customers, it is understandable that we use legitimate means to protect our legitimate rights and interests. Being "God" without being reasonable, being domineering, or even insulting one's personality is not only not what a benevolent "God" should do, but it will also aggravate conflicts, go against the solution of problems, and even cause verbal or personal conflicts, or even Endangering life and safety.

Under market economy conditions, in order to better obtain profits, companies and enterprises naturally use various marketing methods to open customers' wallets, and service is an important consideration for customer consumption. Improving services in various ways has naturally become a means for all walks of life to win over customers. Therefore, the service industry advocates that "the customer is God". However, things always tend to evolve from one extreme to the other. It is no longer just a marketing concept. Behind it is often the subtext of "the rich are the boss".

Customers are God", which is said from the service attitude, and China's service. The industry is still in its infancy, and this statement has already been adjusted in developed countries. When a customer hurts a salesperson, the salesperson will never unconditionally admit his mistake to the customer and apologize. To give an example, my country's major airlines have repeatedly provided education to flight attendants. The content is nothing more than that flight attendants cannot resist if they are harassed. Singapore has already heavily rewarded flight attendants who stand up to rude passengers. Hong Kong flight attendants have also begun practicing Wing Chun to deal with unscrupulous passengers. Salespersons also have the same right not to be harmed as customers. Customers are like God, but customers are definitely not God.