Propaganda slogan of illegal fund-raising by insurance companies

Buying insurance is just like buying a car. If you don't know how to do it, look at the surface paint, but if you know how to do it, look at the engine! The same is true for insurance. Those who don't know how to do it look at the company's reputation and those who know how to do it look at product protection.

Further reading: How to buy insurance, which is better, and teach you how to avoid these "pits" of insurance.