How to design a promotional poster

Designing a promotional poster:

Design steps

1. What is the purpose of this poster?

2. Who is the target audience?< /p>

3. How are they received?

4. How about other posters for products in the same industry?

5. What is the strategy for this poster?< /p>

6. Creative points?

7. Expression techniques?

8. How to combine with products?

Eight Steps< /p>

1. The theme is clear

2. The key words are highlighted (bold those that should be bold, and those that should be red)

3. In line with reading habits

4. Stimulate the desire to click in the shortest time (you might as well try it with a thought)

5. Don’t make the color too eye-catching (not too flowery)

6 . The number of products should not be too many

7. The amount of information should be balanced and there should be blank spaces

Leaving blank spaces can give pictures and text room to breathe

8. Design Banner

1. Highlight the product and its characteristics, use attractive promotional terms and appropriately weaken the company’s fame and logo

2. More pictures are not always better, highlight key points and necessary products The description should not be less

3. Reasonably arrange the content of the picture, highlight the key points, and the necessary product descriptions should not be less

4. The colors should not be overly exaggerated, and strive to create a pleasant and comfortable sensory experience

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Design elements

1. Full visual impact can be achieved through images and colors.

2. The content expressed in the poster is refined and the main appeal points are captured.

3. Don’t have too much content.

4. Generally, pictures are the main part, supplemented by copywriting.

5. The theme font is eye-catching.

Poster design must have considerable appeal and artistic appeal, and must mobilize factors such as image, color, composition, and sense of form to form a strong visual effect; its picture should have a strong visual center and should Strive to be novel and simple, and must also have unique artistic style and design features.