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Advertising slogan for the Mid-Autumn Festival and National Day celebrations

1. The full moon brings people together for reunions, and people celebrate family and national holidays.

2. Celebrate the Mid-Autumn Festival, welcome the National Day, and give big gifts!

3. The two festivals combine to bring joy.

4. I wonder if you are safe after traveling thousands of miles away, and send your thoughts to each other from afar.

5. If you ask me how much I love you, the moon represents my heart; if you ask me how much I love you, mooncakes represent my love.

Extended information:

Criteria for creating advertising slogans:

1. Conciseness

Advertising slogans should focus on the key points and be concise and to the point. If it is not brief, it will be difficult to repeat, remember and spread. There are not many requirements for the form of advertising slogans. It can be a single sentence or a couplet. Generally speaking, the number of words in an advertising slogan is 6 to 12 words (words), and generally no more than 12. We can see such examples everywhere. Advertising slogans that can be widely circulated in society are basically very short.

2. Clear and easy to understand

Advertising text must be clear and simple, easy to read, use simple words, conform to the trend, and the content is not too abstract, so that people with ordinary education can accept it . Advertising slogans should use words and expressions that are familiar to the appeal target, so that the sentences are smooth and semantically clear. Avoid new words, new words, professional vocabulary, uncommon words, and words that are prone to ambiguity.

You also can’t play word games and reluctantly pursue rhyme. Citizen Watch once used such an advertising slogan, "Ode to a new world of high-quality models, Citizen, an international famous watch." Due to the excessive pursuit of the smooth ups and downs of phonology, the overall feeling of this advertising slogan is very obscure, which is one of the failures of Citizen. do. Some companies' advertising slogans are widely circulated because of their simplicity and relevance to daily life.

For example, the very famous Nestlé coffee advertisement "Tastes great" is as if a relative or friend is recommending her favorite to you with a wise smile. It is easy to understand and very kind. Similar examples include Wahaha's "Mom, I want to drink" and so on. It sounds like something that happens around us every day. It not only promotes the product but also facilitates dissemination.

3. Catchy and catchy slogans

Advertising slogans should be smooth and catchy, with appropriate emphasis on pronunciation, intonation, phonological matching, etc., so that they can be readable and catch the audience's attention. and the hearts of the audience. It is not difficult to find that many advertising slogans are all about rhyming, such as "Nongfu Spring, a little sweet", "Good air conditioner, made by Gree", "No trace of dandruff, more outstanding hair" and so on.

Baidu Encyclopedia-Advertising Slogan