What were the early tobacco advertisements?

Early tobacco advertisements include: Shuanghe cigarettes, Steffy cigarettes, Meili cigarettes, and Hardman cigarettes.

1. Shuanghe brand cigarettes: The design of the cigarette box is very in line with the theme, with two flying white cranes directly on it. The text description reads: Excellent quality and taste. The advertisement showed two beauties smoking. They were dressed in fancy clothes. They were probably women in the special clothing industry. A man wearing a big cloak, with a lively look on his face, was sitting on a sofa. Another woman was sitting on the back of the sofa, her eyes lowered. The two men each held a cigarette, as if borrowing fire.

2. Starfield cigarettes: This is a cigarette produced by a company called British American Tobacco. The English name is starfield, and the Chinese is directly transliterated. The advertisement for Steffy cigarettes only featured a beautiful woman with wavy hair, neither smoking nor holding a cigarette in her hand. Next to it was an open pack of Steffy cigarettes. The slogan is high quality and low price, which means it is close to mass consumption.

3. Meili brand cigarettes are produced by Shanghai Huacheng Tobacco Company. It is one of the earliest private tobacco companies in my country. The beauty in the advertisement is Jiang Meiying, the most beautiful woman in old Shanghai. She was insulted by a 26-year-old scumbag at the age of 62, and was murdered by him nine years later. This scumbag is Zhou Ronghe, secretary of the Youth League Committee of the Changning District Public Security Bureau. It can be seen that Jiang Meiying is so charming, she is simply a frozen age goddess.

4. Hardman cigarettes were a well-known cigarette brand in the 1920s and 1930s. Produced by British American Tobacco Company, 10 sticks in soft packaging. According to a newspaper at the time: "Everyone smokes Hardman, everyone smokes Hardman." The advertisement showed three generations, grandfather and grandson, puffing away at the clouds. Next to it is written: Everyone is happy.

Tobacco advertising during the Ming and Qing Dynasties

Text advertising was one of the main forms of advertising during the Ming and Qing Dynasties. After the mid-Ming Dynasty, the government encouraged production and adopted an open policy, and foreign economic and cultural exchanges became increasingly frequent. Confucian ideas of valuing justice over profit and advocating the fundamental over the inferior were impacted. Literary men and officials took the lead and used their expertise to write signature advertisements and couplets for merchants. Advertisements, slogan ads and other text ads.

Li Guangting, a native of the Qing Dynasty, said in "Xiangyan Jieyi" that the words "gulping clouds and puffing out mist" are often posted on cigarette shop boards, which is a vivid way of describing the scene of smoking.

In addition, because of their hobby of smoking, some literati often wrote poems and essays on smoking. For example, Zhao Yi, a historian and poet in the Qing Dynasty, wrote "Ode to Eating Smoking": The taste of Tamba is not salty and sour, but tastes rather salty and sour. It is difficult to break up with lovesickness. If you can learn from immortals to absorb clouds and mist, you can turn people into evil-hearted people. Spray the incense from the floating silver tube to drive away filth and warm the qi in the Dantian to avoid cold. Mr. Ying praised Lao Jian and looked on in horror with fire coming from the tip of his nose. Although such poems and essays are not specifically tobacco advertisements, their effect on tobacco communication is not weaker than that of specialized tobacco advertisements.