Subway culture of Xi subway

Logo slogan: Go through history and feel the future.

Operation slogan: Where the subway goes, love will follow.

Enterprise Spirit: Pursuing Excellence and Creating First-class Enterprise Mission: Inheriting Civilization and Accelerating Xi 'an's Core Values: Serving the People and Dedicating to Social Enterprise Style: Seeking Truth and Being Pragmatic, Rigorous and Innovative Advertising: 20 1 1 year: the future of the city, our driving force; Xi subway, walking with you every day.

20 13: one stop, one world, one journey to prosperity; Xi subway presents you with a thousand years of prosperity.

Commemorative tickets for the opening of 2011September 16-Xi subway line 2;

20 12 065438+ 10/4-the Year of the Loong spring festival commemorative ticket;

201feb14th Valentine's Day one-way ticket rose on the subway to spring.

June 2065438 +02 1 1- family love card;

201September 16-Commemorative ticket for the opening of Xi Metro Line 2;

20121221February-Christmas food festival commemorative ticket;

20165438+1October 22nd-year of the snake Spring Festival commemorative ticket;

Commemorative tickets for the opening of Line 20 1 3 September 15 -Xi Metro1; Rose station: Beidajie station is the first theme station of Xi subway, and the whole station is decorated with beautiful riding range through roses; The Rose Unit provides all-round services for passengers under the brand of Rose.

Sunshine station: the administrative center station is the second theme station of Xi subway. Because of the crystal palace-like station shape, the sun can be sprinkled at will, hence the name.

On the first day of the opening of Xi subway, "Yang Guifei" and "Tang Xuanzong" had a "crossing trip".

Xi subway shuttled underground in Chang 'an City, inadvertently crossing 13 dynasties. Coupled with the historical sites and large tombs excavated along the way, many citizens and netizens imagined "crossing history" with this theme.

When Xi 'an Metro Line 2 was opened, the first edition of the propaganda film was broadcast, with the theme of "Xi 'an Metro, Walking with you every day", emphasizing "Xi 'an Metro, Walking with you every day"; The whole promo is divided into three chapters: the first chapter is festivals, the second chapter is ancient rhyme, and the third chapter is harmony.

When Xi 'an Metro 1 Line was opened, the second edition of the propaganda film was broadcast, with the themes of "Footprints of Travelers" and "One Stop, One World, One Prosperous Journey", telling that "Xi 'an Metro presents a prosperous life for you through the Millennium."

Since last year, Xi Metro has carried out one of a series of public cultural construction activities with the theme of "You take Xi Metro and I will talk about Silk Road Civilization".

The 39 stations of Xi subway have different broadcasting contents because of their different locations, historical and cultural allusions.

The radio used Chinese-style light music as the soundtrack, which made its historical charm stronger.

Voice broadcast is played in the lobby and entrance of the subway station every 15 minutes, so that passengers can quickly understand the landmark buildings around the station when purchasing tickets or entering and leaving the station, master accurate travel information and deepen their understanding of Xi 'an's history and culture.