Measures for the Administration of Outdoor Advertising in Xining (215)

chapter I general provisions article 1 in order to strengthen the management of outdoor advertising, make rational use of urban space resources, and maintain a standardized, orderly, clean and beautiful city appearance environment, these measures are formulated in accordance with the advertising law of the people's Republic of China, the regulations on the administration of city appearance and environmental sanitation, the regulations on the administration of city appearance and environmental sanitation of Xining city and other relevant laws and regulations, and combined with the actual situation of this municipality. Article 2 These Measures shall apply to the setting of outdoor advertisements and related management activities within the administrative area of this Municipality.

the registration, content review, supervision and management of outdoor advertisements shall be implemented in accordance with the Advertising Law of the People's Republic of China and relevant laws and regulations. Article 3 The term "outdoor advertising" as mentioned in these Measures refers to the use of outdoor venues, roads, green spaces, rivers, spaces, buildings (structures), fences (fences), vehicles, public facilities, lift-off devices and other areas or carriers to display signs, light boxes, neon lights, luminous fonts, electronic display screens (signs), projectors, posters and galleries. Fourth outdoor advertising set adhere to the principles of unified planning, total control, reasonable layout, safety norms, civilization and beauty. Article 5 The municipal administrative department of urban management shall be responsible for the planning, supervision and management of outdoor advertising in the whole city, and undertake the licensing of large-scale outdoor advertising in urban planning areas. District (Park) urban management administrative department is responsible for the supervision and management of outdoor advertising in this area, and undertakes the licensing of small and medium-sized outdoor advertising in this area.

the administrative departments of urban management in three counties are responsible for the supervision and management of all kinds of outdoor advertising in their respective jurisdictions, and undertake the licensing of all kinds of outdoor advertising in their respective jurisdictions.

planning and construction, market supervision and management, land, transportation, gardens, public security, transportation, environmental protection, production safety and other relevant departments shall, according to their respective responsibilities, do a good job in the management of outdoor advertising. Chapter II Planning and Standardization of Establishment Article 6 The municipal administrative department of urban management shall, according to the actual situation of this Municipality, jointly with the municipal administrative department of planning and construction, organize the preparation of the overall planning of outdoor advertising in this Municipality, which shall be promulgated and implemented after being approved by the Municipal People's Government. Article 7 The municipal administrative department of urban management shall, according to the urban planning and layout, formulate guidelines and technical specifications for outdoor advertising, solicit the opinions of relevant departments, trade associations, advertising operators and the public, and promulgate and implement them after being approved by the Municipal People's Government. Article 8 In any of the following circumstances, outdoor advertisements may not be set up:

(1) landmark buildings and their building control zones determined by state organs, schools, cultural relics protection units, scenic spots and the Municipal People's Government;

(2) using traffic signs, fire signs and safety facilities, or setting up outdoor advertisements to affect the normal use of traffic signs, fire signs and safety facilities;

(3) using urban road pavements, garbage bins, road name plates and barrier-free facilities, or setting up outdoor advertisements to affect the normal use of road name plates and barrier-free facilities;

(4) using street trees, green belts or occupying or damaging green spaces;

(5) obstructing the ventilation, lighting and sunshine of neighboring parties, and the noise and light pollution generated exceed the national standards, affecting normal production, life and office;

(6) Other circumstances in which outdoor advertisements are prohibited by laws and regulations. Article 9 The following forms of outdoor advertisements shall not be installed in the following areas or carriers:

(1) Scaffolding outdoor advertisements shall not be installed in squares, main streets and busy commercial areas;

(2) No outdoor advertising on the roof of the building is allowed;

(3) Outdoor advertisements shall not be set across the road;

(4) No commercial advertisements are allowed in viaducts, overpasses, landscape fences, road barriers, guardrails, lampposts, fences or fences on construction sites, and newspaper reading columns set up in public areas. Article 1 The establishment of outdoor advertisements shall comply with the following provisions:

(1) The establishment scheme of outdoor advertisements shall be formulated and designed by units with corresponding qualifications, and shall comply with the provisions of these Measures;

(2) comply with safety technical standards and specifications and meet the requirements of load, lightning protection, windproof, earthquake resistance, fire prevention and electrical safety;

(3) Conforming to the technical specifications and traffic safety regulations of outdoor advertising planning and guidelines;

(4) The shape, specifications, materials and colors of outdoor advertisements should be in harmony with the overall urban landscape;

(5) having lighting facilities that are coordinated with the night view of the city;

(6) conform to the requirements of energy conservation and environmental protection, and adopt low-carbon, green and environmentally-friendly new technologies, new materials and new processes. Article 11 The installation of outdoor advertisements on the bus body shall conform to the relevant requirements of the traffic administrative department of the public security, and abide by the following provisions:

(1) It shall not be installed on the front, front and rear windshields and windows on both sides of the vehicle;

(2) The original car body color shall not be completely covered; ?

(3) It shall not affect the identification and riding of passengers. ? Twelfth buildings (structures) and other facilities, outdoor advertising location has not been reserved, and it is necessary to set up embedded outdoor advertising, which shall conform to the design effect of the original buildings (structures).