How to organize an offline reading club with zero basic knowledge of activities

In the Internet age, everyone’s eyes and minds are occupied by all kinds of online information, and they often fall into various anxieties: How not to be eliminated by the times? How to escape involution? How to upgrade iteration? How to get rich overnight...

If there is no solution, then calm down, read a book, and think hard, maybe your life will become different.

Reading by one person can lead to accumulation, and reading by a group of people can create new sparks.

Try organizing an offline reading club, and you will find that life will be wonderful in a different way.

Why organize offline reading clubs?

Someone asked: I often read books, participate in online reading clubs, and insist on clocking in and out. Is it necessary to organize offline reading clubs?

The answer is yes.

When you actually participate in an offline reading group, especially if you plan and lead the reading by yourself, you will find that there are countless benefits. Let me explain in detail:

1. Online The warmth between people in an offline book club is valuable

The warmth between people in an offline book club cannot be replicated. Even if it is the same group of people, each activity will have different new ideas.

Because different themes, different experiences, and different moods will produce different chemical reactions, it is a completely unpredictable surprise, and each time will produce a different value.

Enter a high-quality circle of friends

Those who are willing to spend money and take time to participate in offline reading clubs must love reading, pursue a better life, and be willing to socialize People, you will meet new friends in the same channel at offline reading groups, and you will also discover the shining points in old friends that you would never have noticed.

Long-term participation in offline activities will naturally form a new high-quality circle of friends, and even extend from reading clubs to social relationships.

3. Ideas collide and new ideas open up

"There will be a thousand Hamlets in the eyes of a thousand readers." Everyone has their own unique perspective on a book. Different ways of interpretation, appreciation and opinions will produce magical collisions.

The book club allows you to speak freely, everyone expresses his or her own opinions, and you can also hear other people’s interpretations of the works from different angles, which brings good ideas expansion and cognitive improvement to each other.

4. Expand your network and get in touch with different fields

Those who participate in the book club must be people who have requirements for themselves and are willing to make progress, and they come from all walks of life. Everyone has their own Their expertise and characteristics can deepen their understanding of various industries and expand their personal connections.

Because the offline reading club is in the same city, you may be able to ask book friends for advice when needed, and you can also help others to the best of your ability.

The purpose of the book club is to read, communicate and grow together, not to have purposeful utilitarian social interactions. However, while reading, a high-quality social circle that spans circles will naturally be formed.

5. Exercise yourself and improve your comprehensive ability

Organize a successful offline reading club, and your comprehensive ability will be effectively improved.

From planning to implementation, you will encounter different problems and there are unknown challenges everywhere.

Each link will give you the best training: how to set a theme, how to find a venue, how to solicit sponsorship, how to recruit participants, how to organize publicity, how to set up processes, how to host events, how to create Atmosphere, how to communicate and interact, how to give feedback on activities...

Well, after seeing this, will you lose the courage to continue doing offline reading groups?

In fact, everything can start simple. Don’t set limits on yourself no matter what, give yourself a chance and give it a try.

Anyway, the cost of trial and error in conducting offline book clubs is very low. Regardless of success or failure, there will be gains.

Once you have figured out why you want to have a book club, you can start.

How to find suitable book friends

Where do the people who participate in book clubs come from?

First of all, for offline reading clubs, participants must be from the same city and must be on the same frequency.

First look around your friends to see if there is anyone around you who loves reading and sharing.

You can easily find the target group by looking through your circle of friends and understanding the communities you are participating in. People who love reading and sharing can be seen at a glance.

There is a wide range of book friends to choose from, starting from near to far. Because it is your first time, it is recommended to start with familiar people to increase your sense of security and self-confidence. Helps you perform at your best.

But the shortcomings of people who are familiar with it are: they let themselves relax too much, fail to complete the reading according to the set process, and the reading turns into pure chatting.

Classmates, colleagues, friends, and partners in reading groups or activity groups are all good choices.

At the same time, it is recommended that book friends invite their friends to participate, which can increase the sense of security among book friends and bring fresh blood.

How to set the scale of the reading club

The scale of the reading club should be determined according to your own actual situation. It varies from person to person and according to local conditions.

Don’t set the goal too high when organizing an activity for the first time. In principle, it should start with three people and there is no upper limit.

Remember that completion is more important than perfection. As long as you can successfully organize the game, you have accomplished more than half of the goal, and you can give yourself a thumbs up.

Think carefully, are there two people around you who are willing to study with you?

Really not, are there two friends who are willing to play with you patiently and cooperate with you to complete a reading group?

You can tell your friends directly: "I want to have a book club, can you accompany me? Bring your favorite books."

Don't feel embarrassed like this. There is a first time for everything. You have to find a way to take the first step and complete the process. In fact, you will find that the truth is not as difficult as you imagined.

Organizing a book club allows you to take a good look at your circle of friends and discover people who are on the same page.

If you really don’t have one, don’t rush to organize an offline reading club immediately. Instead, read more by yourself, participate in other people’s reading activities, and consciously make friends who love reading.

When your old circle of friends can no longer make progress with you, please start to consciously update your circle of friends and make friends with positive energy who love reading and are energetic.

How to set the theme for a book club

The theme setting of a book club generally depends on the organizer's wishes, and the theme can be set according to the actual situation.

Don’t be afraid if you have no experience for the first time. If there is no special theme setting, it is recommended to do a reading with the theme of "My Favorite Book".

You should prepare carefully and share your favorite book, but do not force others to read the same book with you.

Let book friends bring their favorite books, so that everyone has the opportunity to share and show themselves, so as to increase participation and create a good reading atmosphere.

Don’t turn the reading club into your own personal show. The organizer has the obligation to create a harmonious and pleasant reading energy field, rather than letting everyone play with you based on the organizer’s personal preferences. .

***Reading is the core of offline book clubs

***Reading is not just monotonous, you have to read the same book at the same time, creating a good atmosphere of *** reading together. , increasing the centripetal force is the most important.

Give book lovers ample opportunity to display and share books in their respective fields of expertise, which can not only expand their horizons but also enliven the atmosphere.

A good start is half the success. After getting familiar with each other, slowly add other sharing topics, such as inspirational topics, literary topics, artistic topics, emotional topics, different author series topics...

How book clubs cover costs

No matter what kind of activity is organized, cost is an unavoidable topic.

How much does a book club cost?

This is the question in every organizer’s mind, especially those who have no experience and no financial foundation. They will get stuck at this hurdle and be unable to move forward.

Don’t worry, if I told you that you can hold an offline reading club without spending any money, would you believe it?

Let’s first explain the components of the cost of a book club.

Venue rental fees, event refreshment consumption, early poster promotion, event site decoration, various event props, staff service fees...

The larger the scale of the organized event, the higher the level. The higher it is, the higher the operating costs will be...

In fact, how to do a reading club varies from person to person.

We conduct offline reading clubs with zero foundation. The threshold must be lower and lower, and the cost can be as low as zero.

Choose a free venue to hold a book club

You can choose a time period at home where you will not be disturbed.

You can use it at a small table downstairs in the community, in a corner of the campus, in a corner of the park...

There are many open and free venues, such as lawns, beaches, pavilions...

Just sit down and gather together.

Remember that form is not important, content is most important, and of course the sense of ritual is also important.

For example, if you hold an offline Shang Long reading club, then you can put up several works by Teacher Shang Long to highlight the theme of the Shang Long reading club.

In fact, if there are books and people, there will be a reading club. It doesn’t matter if there are no drinks or snacks, as long as there is a glass of boiling water.

Remember to prepare water, because reading for several hours is quite a waste of time.

Nowadays, with the advanced functions of mobile phones, you can learn to make your own posters online and post them in your circle of friends for promotion and event recruitment at zero cost, and you can also improve your skills.

Of course, recruitment copywriting is also important. Therefore, organizing the current reading club is a special training to improve comprehensive abilities.

If the posters are printed to be more ceremonial, add a few wild flowers, some ready-made dolls, combine the venue and books, and pose for a photo, and a beautiful reading club will be presented.

Remember, posing is not important, reading is the most important. But good photos can become your own beautiful memories and also become the best promotional material for the next organized event.

Therefore, you can practice writing, photography, video production, and even community operations and other skills in advance.

A low-cost reading club basically costs one drink and one snack.

Remember, before coming to the book club, you must calculate the cost and make it clear that you will pay to participate. The rules for paid participation must be determined from the beginning. The organizer cannot spend time and energy and end up spending money. This is The basic principle of sustainable activities.

It is not for profit, just set reasonable charges to cover costs. For-profit book clubs are beyond the scope of this article.

You can choose a unique bookstore coffee corner, you can choose a quiet location in a unique cafe, order a cup of your favorite drink, add an exquisite snack, lower the sound, and not disturb others. A wonderful offline reading club can begin.

City cafes are inherently a scene, as beautiful as you love them.

Finding a different style of place to hold a book club every time will not only bring freshness to the event, but the shared photos of the event will also attract more people to pay attention and participate.

With the accumulation of activity experience, the organizer's ability and experience have been further improved. As the number of participants increases, the content of the activity needs to be richer.

Begin to consider organizing a core group of book clubs and cultivate core partners to plan together and execute together, which is conducive to brainstorming, creating new ideas, and reducing the burden on the organizers.

As the number of people increases, we must consider time arrangement, process design, and theme setting. We should reasonably arrange reading and communication within a 2-3 hour period to avoid the phenomenon of starting at the beginning and ending at the end.

You can consider organizing special events, discussing cooperation with venues you know from previous small events, and you can even ask them to sponsor venues, or use low-cost consumption cooperation methods.

As long as the format of the book club is recognized and needed by the venue, such cooperation is easy to negotiate. The key is that the content of the book club is valuable and will add value to the business, as well as cultural value.

As the reading club gets better and better, there will be more and more book friends, and social resources will become more and more abundant. Maybe venue resources and sponsorship will also follow. This is not included in this article. The scope of discussion is limited, but it is definitely a good development trend in the future.

How to promote a book club and attract traffic

To organize a book club, you must first read and share first. You do not need to be well-read, but you must love reading.

You cannot create a character just for the sake of a book club. I love reading and hope to find a partner to read with. This is my simple original intention.

Don’t rush into a book club just to start a book club. Don’t fight an unprepared battle. It’s faster to take your time!

The key is to read more books and input more, post more to Moments, and export your reading experience. Let everyone know that you love reading, and it won't be too out of the ordinary when you hold a book club.

Once everything is ready, start making promotional posters and registration links.

Because I have no experience and insufficient influence, the response may not be great if the poster and registration link are posted on WeChat Moments.

Don’t be discouraged. Everything is difficult at the beginning, but as long as you start, everything becomes easier.

Activity recruitment is posted in communities with potential book friends. Of course, this requires the consent of the group owner.

The most critical point is targeted recruitment, which is to identify target book friends who are likely to participate, have a one-on-one private chat, and sincerely invite them to participate in the book club. This is the most sincere and easiest way to close a deal.

The final guarantee is to invite your best friends and relatives to help you complete your first book club.

How to create a good reading atmosphere

If you love it, you can inspire love!

You must love reading. Be fully prepared in advance for each sharing meeting, choose the topic and prepare books, and bring out the value of the book in a concise way.

However, offline reading clubs can’t just be about reading. It is also important to encourage book friends to actively participate and invigorate the atmosphere on site.

The advantage of offline book clubs is that there is communication and interaction, and there is warmth in the interactions between people.

The ice-breaking session at the beginning is essential, but the time for each person to speak must be controlled.

Let everyone prepare in advance to introduce themselves and tell their own stories, so that everyone can feel more intimate and have a preliminary understanding.

Those who are eloquent can remind the time appropriately, and those who are not good at words should encourage and guide the other party to express themselves.

After sharing in a circle, the atmosphere of the book club naturally became lively.

A self-introduction template is attached, which can be modified as needed and distributed in advance to book friends to fill in to increase understanding.

Name/Nickname

City/Coordinates

Interests/Hobbies/Specialties

Occupation/Label

Me Can provide everyone

My expectations for the reading club

Share reading experience or mood

Other notes on the reading club

Follow Abide by the law, spread positive energy, and do not make inappropriate remarks.

Carry out epidemic prevention and control measures according to the actual situation.

Form a reading club community in a timely manner, share with your heart, and gather the power of the same channel.

Set up the rules of the book club in advance to allow reading exchanges and normal social interactions. If you encounter someone who maliciously solicits resources, forcibly adds friends in private to promote, causing trouble to others and other bad phenomena, the organizer will encounter Similar incidents must be dealt with immediately, with a warning first, and if they do not change, the undesirable elements will be removed from the group and will never be accommodated.

Abide by laws and regulations, and take safety measures for epidemic prevention and control.

Take photos of the book club and share feedback in a timely manner after the event. It is recommended to write articles on public accounts and make short videos to share.

Conclusion

I hope that every partner can successfully organize the first offline reading club.

When everyone feels good, they are naturally willing to share the good things, and they will look forward to the next book club.

Read more and share more, and our offline reading clubs will become more and more exciting, attracting more and more book friends of the same genre to participate!