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What is the role of corporate culture in enterprises?

The role of corporate culture

1, cohesive function

* * * The same values, beliefs and interests are the cornerstones of enterprise cohesion. For an enterprise, the same goal urges the enterprise to have a strong centripetal force; * * * The same value pursuit has formed a strong spiritual pillar for employees. In order to achieve the goal of the enterprise, every member of the enterprise will unite into a group in the same boat and produce great energy.

2. Active intervention function

Mature corporate culture can effectively interfere with the thinking and behavior, strategy, goal, organization, system and process needed by enterprises to solve external survival and internal resource integration, and these intervention rules can be revised according to the changes of conditions.

3, decision support function

Corporate culture guides strategy manager to choose decisions that are in line with the long-term interests of enterprises, and consciously shows behaviors that are in line with the interests of enterprises in the process of organizing and implementing decisions.

4. Radiation function

Corporate culture not only radiates between employees and departments within the enterprise, but also radiates to the outside, community and society. Excellent enterprises have completed effective communication with the outside world in the radiation process of their own culture and established a good corporate image. The radiation modes of corporate culture include idea radiation, product radiation, personnel radiation and media radiation.

5. Incentive function

The incentive function of corporate culture comes from the spiritual strength of corporate culture itself, which also stimulates the enthusiasm of employees and maximizes their enthusiasm and potential. An enterprise with excellent corporate culture has inexhaustible spiritual strength, and the cultural atmosphere and value orientation formed by corporate culture is a kind of spiritual encouragement.

Expanding information and building enterprise culture and spiritual civilization are important parts of enterprise work. Enterprise culture belongs to the category of enterprise management. The purpose is to shape the enterprise's value system, code of conduct and brand image, form enterprise cohesion, and stimulate employees' sense of identity and belonging to the enterprise. The construction of spiritual civilization belongs to the category of ideological and political work in enterprises.

Carry out spiritual civilization construction around the work of enterprise center, create a good atmosphere in enterprises, and provide a strong spiritual power for promoting the healthy development of enterprises. Under the background of strengthening the construction of spiritual civilization in enterprises, it is of great significance to promote the construction of spiritual civilization with enterprise culture as the carrier.

At present, managers of state-owned enterprises are relatively familiar with the institutional level of corporate culture, and pay relatively little attention to the spiritual level, behavioral level or market recognition.

Generally speaking, most state-owned enterprises have entered the stage of deepening and perfecting corporate culture construction, but there are also many state-owned enterprises that still have a big gap in action. They didn't work out the development plan of corporate culture in line with the actual situation of their own enterprises, and didn't list the construction of corporate culture as the main work of enterprise management. There is a phenomenon of "two skins" between cultural construction and enterprise management. At the same time, the social support for corporate culture construction is not sufficient.

Baidu Encyclopedia-Corporate Culture