What products are truly grounded?

? It is not so simple to make a product, because it is very difficult to really ground the gas. So how do you ground a product? Personally, I think the following three points must be met: 1. Valuable: bring value to users, such as entertainment, such as efficiency; 2. Strength: having core competitiveness and being able to gain a foothold in the market; 3. Benefits: Let team members have reasonable financial returns.

? A good product needs a good team to manage, because every role in the team has a growth trajectory. The first is the role of product manager. Let's take a look at the working status of most product managers. Sitting in the office every day, collecting some requirements from the operation and customer service, and then following up the development and doing functions, I became a "product manager" unconsciously. As a product manager, the real value of this role lies in understanding the market, understanding the users, grasping the demand and leading the demand. A "product manager" is much like being in a greenhouse environment, not contacting users, but directly contacting requirements. At present, the position of product manager is extremely hot. Compared with technology, the threshold is much lower and I am quick to get started. I believe that the role of "product manager" will soon be saturated or even laid off. To be a grounded product manager, my suggestion is not to focus on "how do I complete the sales of products?" Instead, ask "What can this product bring to the guests?" Is there any other choice but not to do it? If not, what will happen? "So, if we want to make grounded products, we must start from the needs of customers and talk face to face with users to understand what they really want.

? Understand the customer's needs before operating. Operation is a very purposeful thing. You must understand what your business goals are. Or what is business logic? Whether this can eventually evolve into my sales. As far as career entry is concerned, operation may be a post with lower threshold than product manager. However, as you grow up, what you do is more and more valuable, and both marketing strategy and product strategy are testing your operational ability. Operation is to connect all the links of the product in series and make the product alive. Therefore, to be a grounded product, we must know how to operate. This is what I share.