Who is the director of the Anxi Overseas Chinese Federation Office in 2018?

Let Chinese tea culture go to the world, the China-US Tea Culture Association went to Anxi, Fujian for inspection

The Paper News Client

2021-12-05 21:07 The Paper News accounts

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Author: Ma Yun

Anxi County is the origin of the world-famous tea Tieguanyin, the world capital of rattan and iron crafts, and Chinese oolong tea Hometown. Due to historical, geographical and other reasons, Anxi used to be the largest nationally designated poverty-stricken county in Fujian Province. Later, Anxi people at home and abroad worked hard and carved out a unique development path, counterattacking and becoming one of the top 100 counties in China with comprehensive county economic strength.

From November 30th to December 2nd, entrusted by Mr. Xie Jienan, the founding president of the Sino-American Tea Culture Association, Lin Shuangbi, vice president of the Sino-US Tea Culture Association, led a team to Anxi, Fujian for inspection. Wei Yuede, the representative inheritor of national intangible cultural heritage and a master of Chinese tea making, was awarded the honor of "Lifelong Expert Consultant of the China-US Tea Culture Association". Xiao Yinzhang, member of the Standing Committee of the Anxi County Party Committee and Minister of the United Front Work Department, Li Hongming, chairman of the Anxi County Overseas Chinese Federation, Chen Zhiming, director of the Anxi County Tea Management Committee Office, Chen Xiuzhu, chairman of the Fengcheng Town Overseas Chinese Federation, Zhong Huawei, rotating president of the Anxi Youth Chamber of Commerce, and other leaders attended the symposium or accompanied the investigation.

The inspection team is composed of well-known media people: Lin Shuangbi, vice president of the China-US Tea Culture Association and former editor-in-chief of Family Journal Group; Wang Wei, permanent director of the China-US Tea Culture Association and former editor-in-chief of Zhiyin Media Group; Chen Shangping, permanent director of the China-US Tea Culture Association (Wuhan) and chairman of Wuhan No. 1 Documentary Culture Media; Lin Weibing, permanent director of the China-US Tea Culture Association (Guangzhou) and director of the Guangdong Private Entrepreneurs Association.

The first stop of the delegation came to Weiyin Famous Tea Co., Ltd. for on-site interviews. Mr. Wei Yuede, the ninth generation successor of Wei Yin and the representative inheritor of the national intangible cultural heritage Tieguanyin production skills, accepted an exclusive interview with the media accompanying the inspection team. In February 2009, Wei Yuede, as a representative of Anxi Oolong Tea Tieguanyin production skills, entered the "Chinese Craftsmanship" column of the Science Education Channel of CCTV; in June 2009, Mr. Wei Yuede became a member of the national intangible cultural heritage protection project - "Oolong Tea Tieguanyin" The representative inheritor of Guanyin production skills.

Inherited from the Tieguanyin family, it has profound historical origins. Since Wei Yin, the founder of Tieguanyin tea, discovered Tieguanyin in 1723, the Wei Yin family has adhered to the traditional tea-making technology and spread the unique Tieguanyin tea to the world.

Wei Yuede accompanied the delegation to visit the Weiyin Famous Tea Production Base. It is understood that in the first "Wei Yin Cup" Tieguanyin Tea King Competition hosted by Anxi, Fujian 25 years ago, 500 grams of tea king was sold for a sky-high price of 160,000, setting a sky-high price for tea king in the Chinese tea industry.

In Dashikeng, the birthplace of Tieguanyin, the delegation visited the Tieguanyin mother tree discovered in 1723 by Wei Yin, the founder of Tieguanyin tea.

When the delegation visited the Tea Zen Temple in Xiping Town, Mr. Wei Yuede personally demonstrated the tea art to the delegation and served Wei Yin's famous tea "Wei Shiba" to the delegation. Mr. Wei Yuede’s exquisite tea art and wonderful explanations are full of praise.

Lin Shuangbi, vice president of the China-US Tea Culture Association, was entrusted by Mr. Xie Jienan, the founding president of the China-US Tea Culture Association, to award Mr. Wei Yuede the honor of "Lifetime Expert Consultant of the China-US Tea Culture Association". Xie Jienan, president of the China-US Tea Culture Association, said that the association will carry out the selection of lifelong expert consultants for the "Top Ten Famous Teas in the World from China", and Mr. Wei Yuede is the first elected lifelong expert consultant.

In the Tea Capital of China, the window of the tea industry in Anxi, the delegation visited the tea wholesale market, the Tea Culture Museum and the Zisha Teapot Museum, which has a collection of more than 30,000 purple clay teapots.

Director Chen Zhiming of the Anxi County Tea Industry Management Committee Office introduced the current development status and development plan of the Anxi tea industry to the delegation. According to Director Chen, Anxi Tieguanyin is a business card among the geographical indications of Fujian and even China. It is known as "a leaf makes a poor county rich". It is the key factor for Anxi to get rid of poverty and become one of the top 100 counties in China. . 80% of Anxi's working population is engaged in the tea industry, and Anxi tea merchants control about half of the country's tea sales channels.

Anxi's total tea-related output value in 2020 is 25 billion yuan, ranking first in the country in terms of county-level tea garden area, tea output, total tea-related output value, tea-related personnel, beneficiary population, per capita tea industry income ratio and tea industry chain completeness. , almost holding up half of Anxi's economy.

Chen Zhiming said that in order to protect the quality of Anxi Tieguanyin, the Anxi government issued the "Anxi Tieguanyin Geographical Indication Certification Trademark Management Measures" and the "Anxi Tieguanyin Geographical Indication Certification Trademark Management Rules", and passed the Anxi Tieguanyin Geographical Indication Certification Trademark Management Rules. Authorize the Guanyin trademark and set usage boundaries. This ensures the brand value of Anxi Tieguanyin.

On March 1, 2021, the China-EU Agreement on the Protection and Cooperation of Geographical Indications officially came into effect. This is the first comprehensive bilateral treaty on geographical indications signed by China for foreign trade. According to the agreement, my country's first batch of 100 well-known geographical indications, including Anxi Tieguanyin, Wuchang Rice, and Sichuan Pickles, have become mutually recognized geographical indications between China and the EU. They enjoy legal protection of origin in the EU market, effectively preventing counterfeit geographical indication products. .

Talking about the Anxi tea industry, Chen Zhiming knows a lot about it: In November 2019, Anxi Tieguanyin was recognized as a "National Agricultural Product Quality and Safety County" by the Ministry of Agriculture and Rural Affairs; in August 2020, Anxi Tieguanyin Tea Culture System It has been listed as a candidate for a globally important agricultural cultural heritage by the Food and Agriculture Organization of the United Nations; in October 2020, Anxi County was recognized as a "National Ecological Civilization Construction Demonstration County" by the Ministry of Ecology and Environment.

On April 2, 2021, at the Second World Digital Trade Conference and the First China-Arab Countries Digital Trade Conference held in Beijing, amidst the dense fragrance of Anxi Tieguanyin tea, the conference announced that the World Tea Trade The Index Research Center officially settled in Anxi and held a licensing ceremony to help Chinese tea become a digital economy, integrate into the world's digital economy, build a world tea industry power, and help Anxi build the tea trade capital of China and the world.

In 2021, Anxi Tieguanyin ranked first in the national tea regional brand value for the sixth year with a brand value of 142.846 billion yuan, and ranked first in the value of regional brands (geographical indication products) for two consecutive years. one.

At the Federation of Overseas Chinese in Fengcheng Town, Anxi, Chairman Chen Xiuzhu, as a daughter of Anxi, never talks about tea. She explained the subtleties of Anxi Tieguanyin to the members of the delegation, and personally demonstrated the exquisite cloth tea, tasting Tea Art.

The delegation also came to the Anxi County Overseas Chinese Federation for on-site inspection and interviews. Li Hongming, chairman of the County Overseas Chinese Federation, introduced to the delegation the remarkable achievements and feelings of serving the country made by Anxi overseas Chinese around the world, and introduced the county Overseas Chinese Federation in detail Work progress and results achieved.

The inspection team was finally invited to inspect the Anxi Youth Chamber of Commerce. Through discussions, photo exhibitions and promotional videos, the interview group was deeply impressed by the energetic and responsible spirit of Anxi's young entrepreneurs. Members of the Anxi Youth Chamber of Commerce not only exchanged in-depth entrepreneurial experiences and supported each other's development, but also contributed love to society. During the epidemic, they donated money and materials and actively participated in anti-epidemic actions. Chen Shangping, chairman of Wuhan No. 1 Documentary Culture Media and general manager of Hainatian (Guangzhou) Culture Media, said: "I have visited many chambers of commerce and found that the young people of the Anxi Youth Chamber of Commerce have high entrepreneurial passion and fighting spirit, and the team atmosphere is as close as brothers and sisters. It’s rare, I applaud this group of outstanding young people!”

Mr. I hope that through the Sino-US Tea Culture Association, we can make due contributions to bringing Chinese famous tea to the world!

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