Mountain mineral water slogan

Nongfu Spring Nongfu Spring is natural water. However, people are not sensitive to the kind of water. What we can remember about Nongfu Spring are those two classic advertisements. 1, "Nongfu Spring is a little sweet." 2. "We don't produce water, we are porters of nature." These two advertisements show that boss Zhong of Nongfu Spring is a very clever man.

1, the brand name is "Nongfu Spring". No matter how the national standard is changed, the word "mountain spring" is occupied by him. Nongfu Spring now belongs to bottled drinking water.

2. Nongfu Spring is really sweet. The water in Qiandao Lake is surface water, which is a lake formed by the rain from the sky gathering in the pool. Because the surface water has not been filtered by rocks, there are few trace elements and minerals in the water, so the water quality is weak. When the water is weak, it naturally feels sweet. When Nongfu Spring started from Qiandao Lake.

The water quality is good. After factory treatment, although the trace elements and minerals in the water have been treated almost, the only tds is between 10-30mg/L, but it does not affect that it accounts for the word "natural". Later, the water in Nongfu Spring was sold better and better, and the water in Qiandao Lake was not enough for exploitation.

Factories have been built on various hills. Because it produces natural water, it does not need to meet the standards of natural mineral water.

Ice Dew Ice Dew is a brand of pure water owned by Coca-Cola, which is divided into pure water and mineral water. The concepts of "pure water" and "mineral water" are popularized here.

Pure water does not refer to clear water, but refers to water produced by RO reverse osmosis, electrolysis or distillation. Mineral water does not refer to water rich in minerals, but refers to synthetic water in which a small amount of magnesium sulfate and potassium chloride are added to pure water. The sources of pure water and mineral water are tap water.

In other words, Coca-Cola's Shanghai OEM produces bottled water purified from Shanghai tap water, while Zhengzhou OEM produces bottled water purified from Zhengzhou tap water. Because the water quality is the same after purification. The price of ice dew is similar to that of Nongfu Spring, and it is cheaper when it is promoted.

But the ice dew is pure water, and the quality of the water bottle is really bad, which is highly recommended. Ipoh, Ipoh, Lu Bing and Wahaha can be mentioned in one paragraph. Because these three kinds of water are pure water, pure water is not divided into brands, and the water quality is basically assimilated. Jing Tian's boss used to be Ipoh's boss.

After coming out from Ipoh, he founded the mineral water brand Jing Tian. It used to be very low-key, but it has gradually become active in recent years. The difference between Ipoh and Jing Tian is the difference between pure water and mineral water. Generally, when we go to the supermarket, we don't care too much about the difference between pure water and mineral water. These are the names of the water in the bottle.