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Nail the release of new slogans and standards
Nail released new slogans and icons. In 2022, the nail celebrated its seventh anniversary, and the nail conference of "Science and Technology Grow Everything" 2022 was held, and the new logo was officially launched. Nail a new slogan and icon.
Nail release brand-new Slogan and icon1March 22nd, nail the 2022 nail release conference with the theme of "science and technology come true and everything grows", officially announce the brand upgrade, and launch a brand-new brand proposition of "let progress happen".
The change of nailing brand proposition, from the earliest "nailing is a way of working" to the collaborative office track, and then to the "nailing makes work and study easier" in recent two years, clearly points out the scene value of nailing as an efficiency tool. This nail announced a new brand slogan "nail, let progress happen", which is the external expression of nail from the scale era to the value era.
Jun Ye, president of Nail, said at the press conference: "Digitalization has never been the right of a few people, but the progress of thousands of industries. Everyone, every organization and every enterprise should be digitally inclusive. "
Nailed and released a new movie "Why Digitize? Choose people from all walks of life as protagonists to tell the story of progress brought by digitalization: the working environment of workers has been improved, children in the mountains can have music lessons with children in the city, advanced medical conditions can warm patients thousands of miles away, and the masses only need to run once to do things. ...
At the same time, the nailed brand Logo has also changed. The new Logo retains the original "wings" outline, but adjusts the overall visual focus. The previous "Logo" visual focus was "lightning", emphasizing the ultimate efficiency. The visual focus of the adjusted new Logo is on the "wings", which highlights the value to enterprises in the era of digital economy.
Not only that, the new Logo also removes the circular frame, and restores the roundness and upward angle of feathers, making the whole Logo graphic more graphic memory and recognizable, and echoing the idea of advocating openness.
Nail released a new Slogan and icon 2. On March 22nd, nail released a new logo and brand slogan. It is reported that this is the first update of the logo in the past seven years. At the same time, the Do Not Disturb mode is officially launched. Users can turn on this mode after work, and the mobile phone will no longer receive messages such as single chat and group chat.
Determine the release of the new logo
In 2022, the nail celebrated its seventh anniversary, and the nail conference of "Science and Technology Grow Everything" 2022 was held, and the new logo was officially launched. Compared with the old logo, the new logo is more "blue" and looks more energetic. At the same time, the shape of the swallow in the icon has also changed: the wings seem to be more open, and the swallow has changed from an upward trend to a downward trend. Generally speaking, the new logo has not changed much, and some fine-tuning has been made, but it looks more tense.
Nail a new sign
In addition to releasing the new logo, Nail also launched off-duty do not disturb mode. According to previous reports, after starting this mode, Nail will no longer receive messages such as single chat, group chat and @, and this mode will be automatically maintained until 9: 00 the next morning (the closing time can be customized).
Exit the Do Not Disturb mode
Nail is an intelligent mobile office software developed by Alibaba Group, which is provided to all enterprises in China for business communication and work collaboration free of charge. It was officially launched on 20 15.
Nail Releases Brand-new Slogan and Icon3 On the morning of March 22nd, Nail released its 7th anniversary brand promotional film in Weibo, with the slogan "Let progress happen", and the brand-new Logo pattern was officially unveiled at the end of the film. Thanks to the company of users, we will continue to make progress.
According to reports, the new brand slogan "Nail, let progress happen" announced this time is the external expression of nailing from the scale era to the value era.
At today's conference of Nail 2022 "Science and technology become reality, everything grows", Jun Ye, the president of Nail, also introduced the creativity of the new Logo to users: the new Logo retains the original "wing" outline, but adjusts the overall visual focus. Previously, the visual focus of Logo was "lightning", emphasizing extreme efficiency, while the visual focus of the new Logo after adjustment was "wings", highlighting the value of the digital economy era to enterprises.
In addition, the new Logo also removes the circular outer frame, and restores the roundness and upward angle of feathers, making the whole Logo graphic more graphic memory and recognizable, and echoing the idea of advocating openness.
Jun Ye said that the new brand logo also represents a formal entry into the value era. Digitalization is the progress of thousands of industries, and everyone, every organization and every enterprise should benefit from digitalization.
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