How to promote the sales of cabinets and wardrobes in residential areas

How do cabinet dealers promote the community?

First, the work content of community promotion of cabinet dealers

Receive and introduce products

1. Staff must dress appropriately, preferably with name tags, observe good business etiquette and use polite language.

2. Introduce the product professionally and concisely.

Never conflict with the host for any reason.

4. Give small gifts such as paper towels, key chains and balloons to the host to win a good impression. Prepare some tape measures, calculators and umbrellas, which the owner may use. After registering the owner's name, address and telephone number, you can lend it to the owner and get it back when you visit him next time.

5. Promoters should take the initiative to distribute leaflets and small gifts to the owners and guide the owners to visit the exhibition site.

6. During the reception, the owner is actively advised to make an appointment to visit the cabinet exhibition hall and attend the home improvement course.

7. Actively introduce the promotion activities and group buying schemes of this community.

8. It is best to pack the information sent to the owner in the company's handbag, which is convenient for the owner to carry and can also play a propaganda role. Information generally includes: product manuals, group purchase guides, promotional leaflets, business cards of salesmen, etc.

Sweep the floor in the community

Sweeping the building is a door-to-door visit, rather than simply stuffing product information into the door. These materials and information are of no value until they are delivered to the owner. It is best to communicate with the owner simply.

1. The propagandist should pay attention to business etiquette, dress neatly and be polite. Can't pester and beat. When the owners are disgusted, enough is enough.

It is best to bring some gifts, such as key chains, paper towels, paper cups, etc.

3. According to the owner information collected in the early stage, it is best to call out the name. "Hello, Mr. Liu, I'm from XX Pavilion. I have some information I want to show you. "

4. It is best to put the information in a handbag with a cabinet brand logo, which can also be used by the owner of the handbag in the future. It is best to use an environmental protection bag: the information generally includes: product folding, group purchase guide, promotional leaflet, notice of home improvement class, delivery schedule, business card of salesman, etc.

5. Try to leave the owner's contact number after the visit. When you ask the host for the phone number, you can say, "There will be some discounts so that you can be informed at any time."

6. There is skill in sweeping the building. Generally, you choose to go down from the top floor and look at the house from top to bottom, so you won't feel too tired psychologically.

Invite interested customers

Interested customers can suggest going to the exhibition hall of the building materials market and asking the owner to fill in the invitation letter. Then, the night before the appointed time, call to confirm whether the owner will go, and tell the other party the specific time and place of the activity again in the form of SMS.