Another marketing skill in the beauty industry: how do beauty instructors praise customers?

It is no exaggeration to say "a kind word warms three winters". Everyone loves to hear compliments. Praise is a sigh from the heart. Praise can convey happiness. Learning to praise can not only please others, but also beautify your life. Especially in the beauty service industry, you need praise to show your enthusiasm for customers. As a beauty instructor, we should learn to praise others, form the habit of praise, and praise others sincerely, naturally and according to the facts. Words with the same meaning expressed in different ways will give each other different feelings. For example, when customers come to beauty salons to spend money, American tour guides say, "Aunt Zhang, you are really rich!" " Another beauty guide said, "Sister Zhang, you look like jewels today. It's beautiful! " . Put yourself in others' shoes. If you are a client, which American director would you rather listen to? Undoubtedly, the expression of the latter is more attractive than the former. The same meaning means that the customer is "rich", but the effect is naturally different in different expressions. This shows that language needs to be decorated with praise to be more touching. Praise can not only narrow the distance between American tour guides and customers, and then resolve their strangeness, but also make each other feel happy, so as to make themselves suddenly enlightened and accumulate more customer resources. However, we must grasp a degree in everything, and praise is no exception. Pay attention to several principles when praising customers: First, praise sincerely. When American tour guides praise customers, you should praise them from the heart, and don't talk nonsense or affectation. Sometimes if you talk too much, people will think you are hypocritical. Once customers think you are insincere, they will gradually lose their trust in you. Second, praise supported by evidence. Instead of saying, "Sister Zhang, you are so beautiful today!" Let's say, "Sister Zhang, you are really elegant in this dress today. The whole person looks younger. It is really enviable! " . Praising art is also a kind of technology. We should express our opinions and talk about facts based on facts, and don't exaggerate them, otherwise we will become veritable horse experts, but we will be self-defeating. Third, praise should be enough. Praise language can bring good mood to customers, thus improving the turnover rate of beauty salons. Beauty instructors should never flatter customers from beginning to end when praising them, which can easily arouse customers' disgust. Besides, we should give different compliments to different people. For example, when we meet customers who look very serious, beauty instructors should be cautious. Not everyone has the same compliment. Therefore, American directors should classify different types of customers. Praise is an art that warms people's hearts, and it is also a marketing technique. But praise should follow the above principles in order to have the icing on the cake effect.