June 5, 2018 Study Chapter: When negotiating with foreign countries, "legitimacy" is more important than common sense

Lan Tian read "Living Law" on June 5, 2018. Study chapter: When negotiating with foreign countries, "legitimacy" is more important than common sense

In this chapter, I read Mr. has two meanings. First, of course, the experience of selling in the United States still tells us that in the process of business management, no matter what position you hold, you should make as much effort as anyone else to develop the company. As a premise, we will do everything possible to enable employees to live a better life based on this premise. Secondly, this is the question that our husband has always taught us to think about: "As a human being, what is correct?" By extension, what is correct when it comes to the company's operations?

When our company was first established, we hung a slogan in the conference room, "Be honest and do business with integrity", which is facing the direction of our customers. This is not only a reflection of our values, but also what we have always been. In adhering to the principles.

The most important thing in running a company is, of course, to create value and make more profits. However, in this process, how we achieve it is particularly important. In other words, this is It is the best way for us to practice our self-worth. When giving product design opinions or recommending new processes to customers, do you really do it for the customer's benefit and provide better choices, or do you just blindly increase the customer's cost and increase the total price to increase your own income? It only costs 5 cents to achieve the best use condition. Customers are forced to use thicker materials and larger bag sizes, which increases the price of the product, but it does not achieve the actual effect. I often tell myself to make reasonable profits. At the same time, profits should not only be reflected in the price of the product. There are many ways to increase profits, including providing customers with faster and better services and faster delivery times. The consistent and stable product quality, the speed of emergency response when quality problems arise, and the responsibility and attention to customers. These "value-added services" I consider to be our core competitiveness. I even told customers directly that our raw materials Better, our service is better, our products are 10%~20% higher than those of our peers, and our business conditions are very demanding.

Once upon a time, a customer was reluctant to increase sales to us because the price of our products was too high, which increased their costs. However, in the past two years, while they have been changing suppliers, due to the inadequacy of the products, The scrapping of finished products caused by stability and the switching of new suppliers to remade printing plate rollers are incomparable to the slight increase in product prices. Therefore, he also clearly told us this year that he would transfer a large number of the company's orders to us. , I really don’t want to bother anymore.

Adhere to our own values ??and use practical actions to make customers identify with our values. This is a process, but it is what we think is the "right thing".