What is the name of the billboard hanging on the street lamp?

Billboards hanging on street lamps are usually called "street lamp billboards" or "street lamp advertisements". This form of advertising is to install billboards on lampposts to attract the attention of pedestrians and vehicles at night or during the day. Street lamp billboard is a common form of outdoor advertising, which is widely used by advertisers to promote products, services or brands.

The design and production of street lamp billboards usually need to consider the following aspects:

1. material selection: street lamp billboards usually use materials with strong weather resistance, such as aluminum alloy, stainless steel or plastic. These materials can resist bad weather conditions, such as rain, storms and ultraviolet radiation.

2. Size and shape: The size and shape of street lamp billboards can be customized according to the advertising requirements and the characteristics of street lamp poles. Generally speaking, billboards are smaller in size to adapt to the size and shape of lamp posts.

3. Lighting effect: Because street lamp billboards are usually used at night or in dim environment, the lighting effect is very important. A common design is to install LED lights on the back of billboards to provide backlight effect and make advertisements more eye-catching at night.

4. Installation method: The installation method of street lamp billboard is usually to fix the billboard on the lamp post with screws or other fixing devices. This installation method needs to ensure that the billboard is stable and reliable and will not fall off due to wind or other external forces.

The advantages of street lamp billboards include:

1. Wide coverage: Street lamp billboards can be arranged in every corner of the city, covering a wide range and attracting a large number of pedestrians and vehicles.

2. High exposure: Because street lamp billboards are usually located in busy streets and traffic intersections, they have high exposure. When pedestrians and vehicles pass by, it is easy to notice the contents of advertisements.

3. Long-term display: Street lamp billboards are usually displayed 24 hours a day, which can attract the attention of the target audience both day and night.

4. Low cost: Compared with other outdoor advertising forms (such as TV advertisements or newspaper advertisements), the cost of making and placing street lamp billboards is relatively low.

In a word, street lamp billboard is a common form of outdoor advertising. By installing billboards on lamp posts, it can attract the attention of a large number of pedestrians and vehicles. It has the advantages of wide coverage, high exposure, long exhibition time and low cost, and is one of the commonly used publicity methods for advertisers.