How do novices open nail shops? How can we become a larger part of the profit of nail shops?

The preliminary preparation contents include:

I. Technology

By analyzing the present situation of nail industry, we can see that (1. Ordinary nail salon) and (3). Japanese+traditional nail shops are the majority. Are these two types of nail shops profitable or losing money? You can imagine. Why are there so many stores losing money? Through the analysis of (1). Ordinary nail salon) and (3). Japanese+traditional nail salon), it can be seen that opening a nail salon is a very low starting point. How low is it? Watch a few videos to learn, find some friends to practice, and you can open a shop. Or you can find any nail salon that recruits apprentices, work as an apprentice for a few months, learn other people's technologies and products, and then open a shop. It is a very simple thing to learn the basic skills and open an ordinary shop, but whether you can make money or not is a matter of two words.

Through the comparison of four types of nail shops, it is not difficult to find that (2) the practitioners of traditional nail art (4) Japanese nail art (2) have received formal training and are constantly learning and mastering the technology. Similarly, among the four types of nail shops, (2) traditional manicure and (4) Japanese manicure are the most profitable types. So how can we become a profitable nail salon? If you want to open a profitable nail salon, the first thing to do is to learn professional skills first. If you want to master a technology, you must go through professional and formal training. If you are proficient in a technology, you must continue to study and study after receiving formal training. Let's go back to the preparatory work before opening the store, so remember the first point and choose a formal nail training college.

? Second, the product

After the technical major, we will find that we have abandoned (1. Ordinary nail salon) and (3). Japanese+traditional nail salon) and directly enter (2. Traditional nail salon) and (4). Japanese nail salon). At present, most of the formal training is also Japanese manicure, so let's talk about products directly from Japanese manicure. Some people only need to spend 20,000-30,000 yuan to open a Japanese nail salon, while others need to spend 6,543,800 yuan or more. So it is very important to make a good investment budget in the early stage of opening a store. One of the investment projects is product investment. When it comes to opening a Japanese nail salon, the first thing that many people think of is that the products are expensive, and the product investment is higher than that of traditional nail salons. Actually, it is not. If you know Japanese products, you will choose them accurately and match them reasonably, so it is likely that your investment in Japanese products will save money than other people's traditional products.

So, how to invest in products. If we want to choose a good product, then we need to know what kind of product we need. Product category 1. Nail polish glue 2. Functional glue 3. Jewelry 4. Cleaning 5. Nursing 6. Tool 7. Peripheral products After we divide the product categories, we need to subdivide each category. 1. nail polish (1) transparent glue (2) translucent glue (3) glue stick (4) star glue (5) candle glue (6) skin glue (7) painted glue (8) cat's eye glue 2. Functional adhesive (1) primer (0)?

Here are two tips:

For example, when you know that you need 1-(7) colored glue, you can go to a Japanese brand that specializes in colored glue. If you find it, you can buy 20-30 cans of other brands of colored glue, such as V's colored glue, which is solid in color and high in color saturation, and then buy 30 cans of V's colored glue series. When you buy 1-(5) pearlescent glue, you can find Bella in Japan and buy pearlescent glue from his pearlescent series 10. According to this way of buying products, you will find that every can of glue you buy is very practical, and you also have many brands of glue, which is very easy to talk about in publicity. I have three product matching schemes, which will be suitable for Japanese nail salons of different grades and can be used in nail polish products with complete colors and functions.

According to this idea, on the basis of fully understanding the performance of nail polish adhesives of various brands, others may spend 30,000-40,000 yuan on nail polish products, and you can only spend 7000-8000 yuan. "2" Avoid duplication of functions and products-1-Function duplication. For example, when I buy 2-(2) seals, I don't know what kind of seals to buy. There are too many kinds of seals on the market. If you buy all of them, you should buy at least 9 kinds. Suppose the unit price per bottle is 10 yuan, and 9 bottles are 90 yuan. However, after understanding the product performance and analyzing the actual application, we will find that there are only three kinds of seals commonly used, namely, no-wash seal, matte seal and matte seal, and only 30 yuan is needed. Why should we emphasize this point? In fact, in the process of purchasing nail products, there will be many misunderstandings of repetitive functions. If we can correctly understand and distinguish products and infer from the above practical examples, then what others can do with 90 yuan, we only need to spend 30 yuan. We only need to spend 65,438+0,000 yuan to get all the products that others can get with 30,000 yuan.