Corrected how Meitianbai micro-business leads the team to recruit agents

Correction of how Meitianbai micro-business leads the team to recruit agents

Correction of how Meitianbai micro-business leads the team to recruit agents

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The key to recruiting micro-business agents

1. Quality is guaranteed. What micro-businesses do is integrity. Once product quality problems arise, the negative impact will be greater and faster. At the same time, it is necessary to have stable inventory to prevent running out of products when the products are selling well.

2. Large profit margins. The scale of a single agent is limited. Only with high gross profit can there be space for promotion and the motivation to continue acting as an agent.

3. Good at creating hits. This is the same as doing other e-commerce channels.

4. Fully demonstrate the company’s strength and avoid negative news. Although it is a new brand, it must be good at finding angles that are different from mature brands and show the company's strength. Once there is negative news about a new brand, it will cause doubts among agents and consumers.

5. Full-time customer service, more considerate service. Products will inevitably have flaws, and problems must be faced head-on. Problems are also opportunities. You can establish a feedback product satisfaction mechanism through the WeChat public account, find points for improvement, and establish a reputation of "knowing mistakes, correcting them, and ensuring quality." At the same time, satisfaction data is guaranteed. This reputation effect will make your product "stand tall." Don’t fall”.

6. Fast delivery and low freight. Try to achieve "same-day orders and ship them on the same day" as much as possible, while controlling shipping costs and giving agents more discounts when possible.

7. Pay attention to support. The support mentioned here mainly refers to agency guidance and art support. If the agent's store page or product pictures are not beautiful and life-like enough, it is unlikely to attract forwarding.

8. Reward mechanism. The incentive mechanism refers to providing a greater degree of profit sharing when agents achieve certain performance, allowing agents to make more substantial profits.

Three key points of WeChat marketing

The most popular item sold on WeChat is facial mask, followed by some A-grade products. Wechat merchants must not follow the trend and sell whatever they want after seeing others making money selling goods on WeChat. Let me tell you the three key points of Wechat business marketing.

1. Market demand. Before thinking about what to sell, it is best to do a market research first, and then based on your own understanding of the industry, what kind of products can’t be found in the current Internet era? What can’t be found is the market. Therefore, the first point of marketing is to solve the needs of the market.

2. Sales methods. If you want to sell products, you must know who has demand for these products and where these people are concentrated.

For example, if you were selling facial masks, who would your user group be?

Generally speaking, the groups are mainly mothers, college students, and female white-collar workers. These people account for the main market for facial masks. After knowing that these people will buy facial masks, if you want If you want to implement it, where should you find customers? The easiest way is to get into their circle, analyze where these people will appear, and look for them there.

3. Discover potential customers and guide consumption. At present, everyone on WeChat is a seller, and everyone is a buyer. Some people shout all day long that their friends in the address book are all WeChat businessmen, complaining that business is not easy to do, but they have never thought that Wechat businessmen are also human beings, and they also need to buy things to survive. , we might as well think about it in a different way. It doesn’t matter whether some micro-businessmen in the circle of friends buy your products or not. You can find a way to make them your middlemen.

Why do you have to let people in your circle of friends buy your things? Why not let them buy things instead of finding ways to let them be your intermediaries? As for how to maintain your WeChat friends and let them become your intermediaries, just Just like how to maintain old customers, maintaining the product consumer market requires effort.

Customer stickiness is to stabilize customers and make them fans of your own brand or products. It is similar to the fact that there are fans of Apple mobile phones. If Apple mobile phones can sell well, it means that there are a large number of loyal users who identify with Apple mobile phones.

For those who cannot become customers, we must work hard to make them our intermediaries, that is, media. Everyone has value available. The question is how to explore and utilize it. Whether you can do business depends on whether you have the business vision to explore business opportunities, not whether you have marketing theory.

About micro-business attracting fans

1. To do micro-business, you must target accurate fans. The so-called precise fans do not mean that if you sell cars, you just add the mobile phone numbers of some car owners. It’s about finding people who want to buy cars on the Internet right now. Now that they find you, you shouldn’t add them. Instead, wait for customers to take the initiative to add you. How do you attract and seduce customers?

2. Don’t attend too many lectures in the early stage of micro-business, and don’t think about getting tens of thousands of fans overnight. No matter how many fans you have, they won’t bring sales, they can only bring a smile. The quality of fans must be slow and stable, and the scale must be expanded. However, when fans add your WeChat account, you must ensure that you add 10 and get 8 inquiries. This is a good fan. You need to find fans who are in need.

In this society, people with academic qualifications have been eliminated, but people with learning ability and willingness to change will not be eliminated. If you want to change your pocket, you must first change your head. Change is an eternal theme. What heights and realms you will reach in the future depends on whether you dare to try, so it is very important to have a good guide.

No matter what job you do, as long as you are down-to-earth and willing to work hard, there will be no shame. It is the most shameful thing if you have no money, no ability, no career, and nothing.

You want to work hard, you want to be better, and no one will block your way forward. In fact, the biggest obstacle on the road to success is your own ignorance and laziness. Come on and work hard together