Sunscreen homework: Why is Annai Sunscreen the number one sunscreen in Japan?

Since Shiseido launched Anessa in 1992, 22 years have passed, and it has become the strongest sunscreen brand in Asia and the industry benchmark representing Japanese sunscreen products. Its popularity is directly reflected in the sales volume, not only in Asia, but also in Japan.

It's really the conscience of the industry that the sun products have been upgraded year after year in recent years!

An Naisun is a combination of physics and chemistry. Before 13, the formula was basically two chemical sunscreen ingredients OMC and enzolizole, and then two physical sunscreen ingredients zinc oxide and titanium dioxide were added, but the sunscreen was still incomplete. At present, oxaliplatin and two latest UVA protective components, Uvinul A plus and Tinosorb S, have been added to the new version. This combination is perfect in UVA protection, and the corresponding UVA protection index has also been upgraded to PA++++.

Besides protection, the sense of use is what I like more and more, especially in the environment where the technical gap between brands is getting smaller and smaller, and the texture is to follow suit. Of course, comfort is the first consideration when buying something, so I will spend money, otherwise I will resent giving it away for free.

There is also the biggest upgrade and change in the new edition of Annasun, which I can't put down and can poke everyone's climax. Sunscreen does not need to remove makeup! God, it's none of my business to take off makeup from now on! How much mana will cleansing oil save alone? Is there anything more gratifying than this?

An Nai Sun One * * has six products, in addition to the commonly used white, gold, pink and orange products, there are also blue children's warm edition and high-power sunscreen BB cream.

The following is a detailed introduction of Changyang's four products from seven aspects:

First, the difference in efficacy.

1, white tube (moisturizing and sunscreen)

The sunscreen with the best skin feeling is the most suitable for daily commuting. This model is characterized by long-lasting moisturizing. Contain moisturizing beauty liquid ingredients, which can completely prevent sun, sweat and absorb sebum without polluting clothes. The texture is fresh and soft curd. Since 14 was listed in Japan in February, the sales volume brought by good word-of-mouth has approached the share of golden urn. When applied, it can be transformed into emulsion, which naturally blends with the skin, is not sticky, and creates a sense of skin permeability. When used as a barrier cream, it can moisturize the makeup for a long time, and will not cause skin burden after testing sensitive skin.

2. Golden Bottle (sweat-proof, waterproof and sun-proof)

Japan's sun protection standard is the earliest in the world. This bottle is the representative of Japanese sun protection. It is the sunscreen with the strongest waterproof and sweat-proof ability and the fastest protective film on the skin. Strictly recognized by international professional testing institutions, it passed the waterproof test of FDA. In the same series of products, this one also won the best reputation and the highest sales volume by virtue of the durability of sunscreen. 13 years ago, I was worried that I would get acne when I bought gold bottles. Now it has been upgraded to waterproof sunscreen lotion, which can be washed with ordinary cleansing products. At the same time, the golden urn is the freshest, very suitable for seaside, mountain climbing and outdoor sports. I always use it in travel and summer.

3, powder bottle (whitening sunscreen)

Sunscreen whitening products are sunscreens that really contain whitening essence, rather than adding pigments to cover up the original skin color. The new version adds M-tranexamic acid, Shiseido's latest whitening ingredient, to the original formula, and the upgrade of sunscreen ingredients also strengthens the protection value to SPF 50+/PA++, and also contains ingredients extracted from Huang Cen and cherry leaves to improve skin resistance, as well as moisturizing hyaluronic acid. Generally, whitening related products will have some dry problems, but this one does not. On the contrary, it is the thickest and wettest of the four products. In addition to whitening needs, dry skin is also suitable.

4, orange tube (gel sunscreen)

Gel is just not greasy. You won't feel greasy with this sunscreen. It contains pearl glitter particles, which can brighten the skin tone after application. It is most suitable for girls to use as a base before makeup. The orange tube contains sparkling pearl particles, which can be seen by looking at the photos carefully.

Second, the texture.

The efficacy of the four sunscreens also determines the difference in texture. Side by side, white tubes and gold bottles are close to emulsion, and orange tubes and pink bottles are more like gel cream.

Refreshing Emulsion-Golden Bottle

Moisturizing Emulsion-White Tube

Curd texture-powder bottle

Gel texture-orange tube

Third, viscosity.

Squeeze the same amount of sunscreen on a flat surface, stand upright at 90 degrees, and the fluidity is clear at a glance.

Viscosity ranking: golden bottle > pink bottle > white bottle > gel.

Fourth, freshness.

Four sunscreens are dripped on blue oil-absorbing paper, which is not greasy and has no oil stains. Pay attention to gel and golden urn, not oil but water.

Freshness ranking: golden bottle > gel > white bottle > pink bottle.

Five, skin-friendly feeling

All four sunscreens have excellent ductility, and can form a protective film immediately after being applied to the skin, without the phenomenon of rubbing mud and whitening. However, according to the comfort of dressing, the white tube is the best, and it feels like the emulsion in the dressing room.

Skin comfort ranking: white tube >; Golden flask > gel > pink flask

Sixth, moisturizing

After the four products were applied to the skin on the back of the hand, they waited for 15 minutes to completely form a film, with little difference. White tube contains hyaluronic acid, which has a slightly better moisturizing effect.

The four models are: white tube 6 1.5%, golden bottle 56%, gel 56.5% and pink bottle 57%.

Sorting of moisture retention: white tube > pink bottle > gel > golden bottle.

Seven, waterproof

The gold bottles in the four products passed the waterproof test of FDA. Sweating a lot in midsummer, swimming at the seaside or climbing outdoors is not easy to wear out. Is trustworthy. The other three products are generally waterproof. Apply four products on the back of your hand and rinse with water. It won't fall off completely, but it will fall off after a little rubbing. Only the skin coated with golden bottles condenses water droplets and remains firm.

Water resistance ranking: golden bottle > pink bottle > gel > white tube.

After the product introduction, I want to remind you again how harmful photoaging is. If you want to stay young, it is unrealistic to apply expensive skin care products seriously. Sun protection can't be relaxed all year round! Under the warning, let's review the popular science articles on the harm of photoaging published in British medical journals. In the picture, the driver's left face is exposed to ultraviolet rays all the year round, and the left face is obviously older than the right face.