Blue food makes people unappetizing. Is humans’ fear of the color blue engraved in their genes?

In our current social life, whether it is food, clothing, housing or transportation, there are usually a variety of colors, including red, orange, yellow, green, blue, and purple. And each color gives us different feelings and desires. Today we are going to talk about blue. Blue things always make people feel calm. For example, when we are in a bad mood, look at our blue The blue sky and the seaside will make us feel relaxed and happy, making us feel that the sky is so beautiful.

But no matter how much we like blue, there are very few blue items used in real life, such as blue clothes and blue food. Especially blue food makes people lose their appetite at first sight. Take strawberries for example. Red strawberries make people want to take a few bites, but if they are blue strawberries, do you still have the desire to eat them at this time?

When we see blue food, we not only don’t want to eat it, but it also makes us feel physically uncomfortable, because when we see blue food, our first reaction may be that it is poisonous or harmful. Go bad. Is human's fear of the color blue engraved in our memory? The reason for this is undoubtedly related to our brain's perception of color. When eating colored foods, we usually do not choose black, purple and blue foods, because these colors always make us accustomed to them. Some people think that it has gone bad or is poisonous and will be harmful to the body if eaten.

In the past, when people had no way to identify whether a food was poisonous or not, the color of food gave human ancestors a great reference value at this time. For example, in the natural environment, they could Only 20% of blue foods are edible, while more than 70% of red foods are edible. Therefore, our human ancestors' fear of blue is engraved in their memory. First of all, we can conclude from experience and lessons. Poisonous food usually has a more glamorous color, so the concept of blue being poisonous has also remained in our minds. In my impression, blue food is actually quite scary. Not to mention eating it, just looking at it a few times will make you feel panicked. For example, do more consumers buy blue Coca-Cola?