Has Alipay been handed over to the country?

As many people may know, Ma Yun once said, "If necessary, Alipay can be handed over to the state." At that time, Ma Yun's words triggered a heated discussion among domestic netizens.

Some people think that Ma Yun is honest and can give up his personal interests for the country. Some people think that Ma Yun is just talking and will not really donate Alipay to the country. However, after many years, Ma Yun seems to have fulfilled his promise. Maybe Ali really wants to hand over Alipay to the country?

Ant Financial Service completes brand isolation.

The peak market value of Ant Financial Service exceeds 2 trillion. At that time, Ali was full of confidence and wanted to list on the Shanghai Stock Exchange. However, in the process of listing review, the Shanghai Stock Exchange suddenly found that Ant Financial had hidden huge financial risks.

The main risk of Ant Financial Service is that the financial leverage is too high. According to the survey and evaluation conclusion of Shanghai Stock Exchange, the overall leverage of the business covered by Ant Financial has exceeded 100 times, which means that once Ali's capital chain has problems, it will cause very serious losses to users and financial institutions.

So the Shanghai Stock Exchange urgently stopped Ali's listing process and reported this situation to the relevant departments, so a review and rectification of Ant Financial began. Today, the rectification of Ant Financial has achieved initial results. The brand isolation of its flower shop and loan treasure business was realized, and the business names after isolation were changed to "credit purchase" and "credit loan".

For Ant Financial, after brand isolation, the development of enterprises will be more standardized, so that enterprises have better development prospects; For financial institutions and users, the financial risks they bear will be reduced, and they don't have to worry that their funds will be affected by the unexpected situation of Ant Financial, making them safer.

What is brand isolation?

To explain brand isolation, we must start with flowers and borrowing. I believe many people have used these two functions. Simply put, the two functions operate like credit cards. Users can spend money in advance through these two functions, and then return the money to Ant Financial by returning it next month or by installments.

Many people think that the money they spend is borrowed from Ali, and even many people joke that "Father Ma is my creditor". But in fact, with so many users in the country, Ali can't get so much money at all, so where does the money come from? In fact, the answer is obvious. Of course, domestic financial institutions can get so much capital, and financial institutions themselves are engaged in lending business. The cooperation with Ant Financial is also a professional counterpart.