How to increase the sales of fresh vegetables

Many friends above are right. Most importantly, preservation is a systematic work. If you only do a certain link or a certain aspect of the work, it can only be a flash in the pan and has no persistence.

To do a good job of fresh food, we need to know the characteristics and professional knowledge of each fresh product, which can be found by online search, but many supermarkets think that it can't be done. When it comes to it, there are problems such as system, process, performance, rewards and punishments, employee skills, execution and so on.

From the management point of view, it is to grasp the characteristics of fresh food and be diligent and changeable; Based on systems and processes to

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Take price as leverage, market competition as guidance, and competitors as the attack point.

If you want to elaborate, it will take several classes. Let's briefly talk about "diligence, speed and change".

Grasping the characteristics of freshness is to do a good job in freshness management. Fresh is not fresh, there is no good quality, even if the price is low, few customers are interested. To do a good job in freshness management, we must be diligent and changeable.

For purchasing, it is necessary to run the market frequently and make inquiries frequently. It is not only a fixed procurement mode, but also a diligent procurement, so that sales will have a price advantage.

Be diligent in cleaning the site and keep the environment and countertops clean and hygienic at all times; Be diligent

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, found that the poor quality of goods immediately pick out the lost or special treatment (can not be displayed on the normal layout); According to different sales periods, we should add more goods and less (keep the layout full).

For procurement, new products should be purchased at the first time and sold on the shelves at the first time; Collect and respond to commodities and information with large supply in the market at the first time; Respond to the actions of the market and competitors in the first place.

Fast for the site, it needs to clean up, tally and replenish goods quickly (especially during the peak passenger flow period, which cannot hinder customers from purchasing goods); The price changes quickly (the quality of peak passenger flow is poor.

sale of goods

Best time to go out); Quick service, quick weighing, quick slaughter and timely answer.

Change for procurement, in addition to fixed procurement channels and models, we must be good at finding procurement channels;

commodity sales promotion

Good at changing, including single items and promotional price ranges.

For the scene, change the price quickly and be good at changing the price; Be good at changing the way goods are sold (such as: by the catty, bagged, boxed, processed and sold, etc. ); Pop music,

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Commodity promotion should be updated in time;

Promotional goods

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Special monitors should be replaced regularly.