What are six good posters? Do you know these six common styles of illustrations and posters?

What are the six elements of poster design? The six elements of poster design are theme, style, composition, color matching, background and commodity.

1, subject

Theme: Let consumers know what the central idea and main content are. The purpose is to let consumers know the content of the core expression at a glance. The theme is generally placed in the first visual center of the whole poster page, and the extraction of the theme text should be concise, efficient and straightforward.

2. Style

Style: refers to a certain feeling conveyed by the page, such as classical, lovely, small and fresh or simple and fashionable.

Step 3 write a composition

In the process of poster design, the balance of layout is extremely important, and the contrast between different objects should be handled well. For example, the size comparison of characters and fonts, the thickness comparison, and the distance comparison of models. For example, when we sketch still life, we should pay attention to: near the big and far the small, near the real and far the virtual, near the high and far the low,

4. Color matching

(1) Same color: Colors with the same tone but different lightness and purity are blended together, which makes the order gradually change and makes up for the monotony of the same tone in lightness and purity change. The harmonious use of blue gives people a refreshing and clean feeling.

(2) Adjacent colors: In the color ring, the closer the hue is, the more harmonious it is. Use the similar red and yellow colors in the color circle to make the picture warm.

(3) Contrast color: it is the contrast color with blue, and the picture is supplemented by intermediate colors, red and purple, forming the harmony of contrast colors.

(4) Gradient: Gradient is actually an application of harmony method, and it is a phenomenon that colors change gradually according to levels.

Color gradient is like a simple mixture of two colors, which can produce many colors regularly. The gradual change between dark and bright colors will produce a sense of distance and a stereoscopic visual effect.

5. Background

The background in poster design refers to the scene that sets off the main things, such as products, copywriting and promotional information.

6. Commodities

The placement position and angle of commodities, the proportion of commodities, the proportion of commodity pictures, the integration of commodities with other elements, the clarity and bedding of commodities.

Do you know these six common styles of illustrations and posters? 2020 can be said to be the world of illustrations. From Regan Noodles in Long Time No See, which touched countless people, to the posters of various holiday brands recently, illustrations can be seen. Do you know the common styles of illustrations? Little boy will take you through this article to understand the common styles of illustration posters! Graphic style illustration is mainly color blocks, geometric modeling, smooth outline and more intuitive information, which makes people understand the information conveyed by the interface at a glance. The flat interface can also better realize the transformation of pictures, and the webpage loading speed is faster. Therefore, graphic style illustrations are widely used in various fields. Stroke style is an extension of plane style. Adding outline and brush strokes to plane elements and adding brush strokes to the outline of line-drawing illustrations are more three-dimensional and lovely than plane styles, and are often used in posters, guide pages, logo, etc. Texture style illustration, also known as grain noise style, is another branch of plane style. The page is superimposed with grain texture, showing a matte texture, which is a bit like sand painting, but more delicate than sand painting. The main manifestation is the use of a large number of color blocks. Elements are single and clean, and textures are often superimposed on highlights and shadows of elements. Increase the details in the picture through graininess, the picture is natural, three-dimensional and vivid, and the painting style is relaxed and casual. Ukiyo-e painting refers to "a prosperous and empty world" in Buddhist language. Ukiyo-e painting shows the ups and downs of the world in the form of painting. Ukiyo-e painting style is based on traditional prints, emphasizing the plane painting of lines and color blocks, with bright colors and birds, fish and waves as the main forms of expression. MBE illustration is a style created by the designer of Dribbble. It depicts elements with thick black lines, removes unnecessary elements in the picture, and the color blocks are clearly distinguished, round and lovely. With small elements, it is often used in boot page, startup page, logo, etc. Watercolor illustration is a popular painting method in recent years. Simple lines, gentle colors, quiet and natural, simple and casual lines. Watercolor illustration is particularly creative, which can not only express various styles such as realism, abstraction and magic. Illustration is one of the most common design elements in our life. It has gradually become the mainstream of poster design in recent years. Different styles of illustrations bring people different visual feelings. Which one do you like? What is a poster? How to make a poster? What is a poster? Poster is a kind of information carrier, its main purpose is to express the required information in the simplest, fastest and clearest way and try to impress the audience. How to make a poster? How to make 100 million beautiful posters is described from the following items: 1. Graphic typesetting ① Fonts should be aligned as much as possible; (2) Try to avoid long vertical text, except for posters with Chinese style; (3) word spacing is moderate, should be loose and not dense. (4) In terms of copywriting, try to express rich content in fewer words. The fewer words, the deeper the impression. (2) Font style (1) The font style should match the poster style, so the poster with Chinese style should not use Founder's comprehensive artistic style. (2) Don't try to use more than three fonts for a poster; ③ Try not to change the aspect ratio of fonts; Don't use that kind of artistic words. 3. Color matching theme color matching is a very profound knowledge. For example, you can use monochrome overlay to adjust the transparency and saturation to make it less bright. Different colors can also express different meanings.