What are the skills for communicating with leaders?

Step one: Point of view

Go straight to the topic and concisely state the core point of view in one or two sentences, for example: I hope the leader will agree to the plan, give a budget, set a time, Determine the plan and so on.

Many people have misunderstandings about this. Some people always like to start with what they have done, such as:

"I met with a client last week and he thought we..."

"This month, I did another market survey and found..."

"I analyzed the data of these few months and found..."

Step 2: Reasons

Succinctness is still the focus of this step. Generally speaking, refine all materials into no more than three reasons, and then use arguments-arguments-to strengthen the structure of the arguments, concisely and powerfully. expressed.

For example: "The company's expansion into new markets in third- and fourth-tier cities will be difficult, because the input-output in this region has been obviously not proportional in the past year, the consumption level of users in this region is limited, and our products It is not strictly needed, so it is recommended to reduce the budget of third- and fourth-tier cities.”

The third step: evidence

The first two steps focus on opinions and use statements. But when it comes to the evidence part, you have to convince your boss. The most important thing at this time is the details, because the purpose is to impress the leader, including: specific phenomena, data, expected results, etc.

For example:

1. Argument: The company's second quarter turnover can reach a growth rate of 20%.

2. Argument: The growth in the first quarter has reached 15; the current hot-selling products can last for at least 4 months, and competing products will not pose a threat in a short period of time.

3. Strengthen the argument: The expected turnover can be achieved in the second quarter.