Why do Thai advertisements always poke tears?

Advertisements in Thailand always seem to find you and resonate with you with stories. It makes you laugh when you are funny, and it makes you uncontrollable when you are moved.

Whether it's noodles or detergent, it seems that anything and materials can be the base of sad advertisements in Thailand. These advertisements are long enough to make the audience cry. Many viewers may realize that this is an advertisement in the last few seconds of the video.

As Le Tai Global Group, which is widely praised and recognized by the Thai advertising industry, Lert Global Group summarized some touching points of Thai advertising:

1. Thais are usually obsessed with dramatic stories. Actors in commercial advertisements usually use unique expressions, exaggerated body movements and language to convey their emotions.

2. The production cost of advertisements in Thailand is relatively low, so you can tell a story slowly in three to five minutes. At the same time, it is precisely because the actors are ordinary people that Thai advertisements rely on creativity rather than the looks of the actors.

Whether sad or humorous, Thai advertisements focus on overcoming personal difficulties and conveying the spirit of never giving up. Many Thai advertisements emphasize family relations and filial piety, which are very important in China culture.