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Hollywood movie sequels are still fierce
The sequel to the movie continues.
Looking forward to 2020, Disney will release films such as Mulan's Black Widow, Ace Agent: The Origin, Adventures in the Jungle, The Travels of the Lord of the Rings, and The Eternal Family. Most movies are still remakes or have sequels. After all, this is a direct guarantee of interests.
Some time ago, sequel to the movie of two films announced his return. The first one is Matrix 4. The first three films, together with several auxiliary cartoons, created an earth ecosystem. In this ecological circle, the directors of the Wachowski brothers created miracles, which not only won word of mouth, but also won the global box office of * * *1700 million.
Warner will not leave a miracle and a big IP, just waiting for an opportunity, and the opportunity has finally come. With keanu reeves's popularity rising again in the series of films, Warner was fascinated by other films, so he has been dormant for 20 years. The Matrix 4, code-named Ice Cream Project, will start shooting in Chicago in February 2020, and keanu reeves and Kerry-Ann Moss will confirm their return. Lana wachowski will continue to direct and write plays.
With the release of the short film Jurassic World, Universal also announced that Jurassic World 3's footsteps are approaching. At present, there are many articles about Jurassic World in foreign media, but the sequel has not been seen yet, and they have all started to build momentum for it.
Spielberg's Jurassic Park was born in 1993. Although he had the idea of a sequel, he probably didn't know it would take so long. Since then, Jurassic Park 2 and 3 have come out one after another, but the third one was a stumble, so it was silent for a while. But for this already influential film, giving up is not what Hollywood studios want to do.
Therefore, Jurassic World's 20 15 return engagement was a great success, with the production cost of10.50 billion US dollars, sweeping the world10.67 billion US dollars. So far, it ranks fifth in the box office of global film history, which can be said to be for a while. "Jurassic World 2" is not as good as its predecessor, but the box office has exceeded $ 1 100 million, making money.
These are just some of them. Other sequels of movies, such as Avatar 2, Star Wars 9, Bad Boy 3, Peter Rabbit 2, Bond 25 and Special Forces 3, will be released one after another. These films are the basic guarantee of box office for capital. Although some sequels of the films may encounter a cold winter, compared with the new development, they are predictable and controllable.
Anyone familiar with the Hollywood film market will understand that the six major film companies still occupy a place in the rivers and lakes. Disney officially acquired Flowserve this year. Without Netflix, it would be in the top five, according to the American Film Association.
The Motion Picture Association of America (Motion Picture Association of America) has admitted Netflix to the association. Although the latter is a streaming media company, it is not a film company, but it has developed rapidly in recent years and its volume is not small, so it can be seen that the current pattern is six major films plus an independent company. The final market structure is seven companies: Disney/Buena Vista/20th Century Fox, Sony/Columbia University (including MGM /UA), Universal, Warner Bros., Paramount, Netflix and Lions Gate.
Among them, according to the statistics of the American Film Association, it is the top six. The little lion is independent after all, but according to the current box office results, Lions Gate should be a member of the market.
From the eighth to the seventh to the fifth film companies, this is the result of the continuous operation of capital, and the preference of capital is profit, which is why the film sequel is particularly popular with these big Hollywood companies. It's not that independent films won't be made, it's just the operation of the sequel.
For example, we often talk about Star Wars culture. For the Star Wars series, there are not only movies, but also many classic surroundings, including Lego games. These things form a cultural stickiness, which makes it easier for the audience to accept its follow-up products. Although film is the seventh art, it is mainly about sensory stimulation and entertainment, which is different from other arts. As long as the story is well told and there are familiar characters, the audience can be attracted to the cinema. After all, there are so many movies showing at the same time. In terms of probability, such a choice is affirmative.
There used to be a classic joke in the advertising industry, which said that when a customer communicated with an advertising company, the customer felt puzzled and cooperated for 50 years. It seems that he made a suggestion in the first year, but the idea hasn't changed at all in the next 49 years, so he didn't work hard. The boss of the advertising company replied: I am too tired to do this job, and I have been preventing you from doing new ideas for decades to come.
There are two classic network celebrities punching cards in Osaka, Japan, with the "Snow Seal" and "Glico Runner" signs with a history of nearly 100 years. Even if it is changed, it will only be a minor adjustment, without changing the overall style and characteristics. As a result, people remembered these two brands.
Another advantage of the film sequel is its high brand cohesion and awareness, and its publicity cost is relatively low. On the whole, the most sensible choice for Hollywood manufacturers is of course the sequel.
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